{"id":156634,"date":"2026-10-08T14:01:09","date_gmt":"2026-10-08T12:01:09","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=156634"},"modified":"2026-10-08T14:01:11","modified_gmt":"2026-10-08T12:01:11","slug":"primaprix-ferme-tous-ses-magasins-a-lille-en-raison-de-pertes-croissantes","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/primaprix-ferme-tous-ses-magasins-a-lille-en-raison-de-pertes-croissantes\/","title":{"rendered":"PrimaPrix ferme tous ses magasins \u00e0 Lille en raison de pertes croissantes"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">La cha\u00eene de magasins discount espagnole <strong>PrimaPrix <\/strong>ferme ses trois magasins situ\u00e9s \u00e0 Lille. Le r\u00e9seau fran\u00e7ais passe ainsi de 31 \u00e0 28 points de vente ; il s&rsquo;agit de la premi\u00e8re restructuration d&rsquo;envergure depuis le lancement de la cha\u00eene en France en 2022.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Coup de frein<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les magasins situ\u00e9s rue Gambetta, \u00e0 Euralille et rue des Tanneurs <a href=\"https:\/\/www.olivierdauvers.fr\/2026\/10\/08\/exclu-primaprix-ferme-ses-trois-magasins-lillois\/\">fermeront leurs portes dans les prochains jours<\/a>, rapporte Olivier Dauvers. Ces fermetures font suite \u00e0 quelques mesures ant\u00e9rieures, plus ponctuelles : PrimaPrix s\u2019\u00e9tait d\u00e9j\u00e0 retir\u00e9 de Meaux et avait ferm\u00e9 ce printemps le magasin de Pontault-Combault, qui \u00e9tait d\u2019ailleurs le tout premier point de vente fran\u00e7ais de la cha\u00eene. Lille reste toutefois un lieu sensible pour PrimaPrix, car c\u2019\u00e9tait en 2024 la premi\u00e8re ville de province fran\u00e7aise o\u00f9 le d\u00e9taillant avait ouvert d\u2019embl\u00e9e trois magasins.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les activit\u00e9s fran\u00e7aises ont enregistr\u00e9 en 2025 une perte nette de 12 millions d\u2019euros, portant la perte cumul\u00e9e sur quatre exercices \u00e0 24 millions d\u2019euros. Le chiffre d\u2019affaires s\u2019est \u00e9lev\u00e9 \u00e0 37 millions d\u2019euros, soit moins de 2 millions d\u2019euros par ann\u00e9e commerciale compl\u00e8te et par magasin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pourtant, la cha\u00eene \u00e9tait encore en pleine expansion l\u2019ann\u00e9e derni\u00e8re. En 2025, PrimaPrix a ouvert pas moins de quatorze magasins en France, notamment \u00e0 Grenoble, Saint-\u00c9tienne, Le Mans et Angers. Cette ann\u00e9e, le rythme a fortement ralenti : depuis janvier, seuls quatre magasins ont vu le jour, tous en \u00cele-de-France.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cha\u00eene de magasins discount espagnole PrimaPrix ferme ses trois magasins situ\u00e9s \u00e0 Lille, dans le nord de la France. Le r\u00e9seau fran\u00e7ais passe ainsi de 31 \u00e0 28 points de vente ; il s&rsquo;agit de la premi\u00e8re restructuration d&rsquo;envergure depuis le lancement de la cha\u00eene en France en 2022.<\/p>\n","protected":false},"author":5,"featured_media":156635,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15,25],"tags":[],"people":[],"extra":[],"company":[1832],"topic":[297,332],"region":[342],"class_list":["post-156634","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen","category-general","company-primaprix","topic-fermeture","topic-restructuration","region-france"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PrimaPrix ferme tous ses magasins \u00e0 Lille en raison de pertes croissantes - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/primaprix-ferme-tous-ses-magasins-a-lille-en-raison-de-pertes-croissantes\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PrimaPrix ferme tous ses magasins \u00e0 Lille en raison de pertes croissantes - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"La cha\u00eene de magasins discount espagnole PrimaPrix ferme ses trois magasins situ\u00e9s \u00e0 Lille, dans le nord de la France. Le r\u00e9seau fran\u00e7ais passe ainsi de 31 \u00e0 28 points de vente ; il s&#039;agit de la premi\u00e8re restructuration d&#039;envergure depuis le lancement de la cha\u00eene en France en 2022.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/primaprix-ferme-tous-ses-magasins-a-lille-en-raison-de-pertes-croissantes\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-08T12:01:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-08T12:01:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/shutterstock_primaprix-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"623\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pauline Neerman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pauline Neerman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/general\\\/primaprix-ferme-tous-ses-magasins-a-lille-en-raison-de-pertes-croissantes\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/general\\\/primaprix-ferme-tous-ses-magasins-a-lille-en-raison-de-pertes-croissantes\\\/\"},\"author\":{\"name\":\"Pauline Neerman\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/66b54803fa10759039079458ea89e307\"},\"headline\":\"PrimaPrix ferme tous ses magasins \u00e0 Lille en raison de pertes croissantes\",\"datePublished\":\"2026-10-08T12:01:09+00:00\",\"dateModified\":\"2026-10-08T12:01:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/general\\\/primaprix-ferme-tous-ses-magasins-a-lille-en-raison-de-pertes-croissantes\\\/\"},\"wordCount\":259,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/general\\\/primaprix-ferme-tous-ses-magasins-a-lille-en-raison-de-pertes-croissantes\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/shutterstock_primaprix-1.jpg\",\"articleSection\":[\"Algemeen\",\"G\u00e9n\u00e9ral\"],\"inLanguage\":\"fr-FR\",\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/general\\\/primaprix-ferme-tous-ses-magasins-a-lille-en-raison-de-pertes-croissantes\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/general\\\/primaprix-ferme-tous-ses-magasins-a-lille-en-raison-de-pertes-croissantes\\\/\",\"name\":\"PrimaPrix ferme tous ses magasins \u00e0 Lille en raison de pertes croissantes - 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