{"id":158139,"date":"2026-10-29T14:17:04","date_gmt":"2026-10-29T13:17:04","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=158139"},"modified":"2026-10-29T14:17:06","modified_gmt":"2026-10-29T13:17:06","slug":"broeklin-recrute-burger-king-wear-et-sa-fille-bart-verhaeghe","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/broeklin-recrute-burger-king-wear-et-sa-fille-bart-verhaeghe\/","title":{"rendered":"Broeklin recrute Burger King, Wear et la fille de Bart Verhaeghe"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Broeklin Brussels<\/strong> annonce \u00e0 nouveau trois nouveaux locataires. Parall\u00e8lement, Lisa Verhaeghe prend la direction du projet immobilier lanc\u00e9 par son p\u00e8re, Bart Verhaeghe, il y a pr\u00e8s de vingt ans.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un deuxi\u00e8me op\u00e9rateur t\u00e9l\u00e9com s&rsquo;installe<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La liste des locataires de Broeklin Brussels ne cesse de s&rsquo;allonger. Le concept de mode <strong>Wear<\/strong>, l&rsquo;op\u00e9rateur t\u00e9l\u00e9com <strong>Proximus <\/strong>et la cha\u00eene de restauration rapide <strong>Burger King<\/strong> confirment leur arriv\u00e9e dans ce nouveau quartier de bureaux et de commerces, dont l&rsquo;ouverture est pr\u00e9vue \u00e0 l&rsquo;automne 2029.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avec Wear, Broeklin renforce son offre mode, qui comptait d\u00e9j\u00e0 notamment Xandres, Caroline Biss, Celio et Marie M\u00e9ro. Proximus ouvrira un magasin d\u00e9di\u00e9 aux smartphones, aux services num\u00e9riques et au conseil en t\u00e9l\u00e9communications. Il est \u00e0 noter que son concurrent Orange a \u00e9galement annonc\u00e9 l\u2019ouverture d\u2019un point de vente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le food hall accueillera \u00e9galement un Burger King. La cha\u00eene de hamburgers rejoindra notamment Jimmyz Burgers, Pureto, D\u00e9litraiteur et les concepts de restauration d\u2019inspiration japonaise Umamido et R\u014dru.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Le p\u00e8re passe le flambeau \u00e0 sa fille<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Alors que la liste des locataires s\u2019allonge, un changement de g\u00e9n\u00e9ration s\u2019op\u00e8re \u00e9galement \u00e0 la t\u00eate de l\u2019entreprise. Lisa Verhaeghe (29 ans), fille de l\u2019initiateur du projet Bart Verhaeghe, a \u00e9t\u00e9 nomm\u00e9e PDG. Elle succ\u00e8de \u00e0 Jan Van Lancker, qui, apr\u00e8s environ quinze ans, c\u00e8de la direction quotidienne, mais reste impliqu\u00e9 en tant qu\u2019actionnaire. Bart Verhaeghe reste lui aussi \u00e0 bord.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En tant que responsable de la location commerciale, elle s\u2019est attach\u00e9e ces deux derni\u00e8res ann\u00e9es \u00e0 attirer des locataires. Elle se voit d\u00e9sormais confier la responsabilit\u00e9 de mener le projet jusqu\u2019\u00e0 son ouverture. \u00ab C\u2019est un immense honneur de pouvoir contribuer \u00e0 fa\u00e7onner <a href=\"https:\/\/www.tijd.be\/ondernemen\/vastgoed\/bart-verhaeghe-zet-dochter-lisa-aan-stuur-van-megaproject-broeklin\/10697415.html\">l\u2019\u0153uvre de toute une vie de mon p\u00e8re<\/a> et de ses deux associ\u00e9s. C\u2019est l\u00e0 que \u00e7a devient vraiment passionnant \u00bb, d\u00e9clare Lisa Verhaeghe selon De Tijd.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Broeklin Brussels annonce \u00e0 nouveau trois nouveaux locataires. Parall\u00e8lement, Lisa Verhaeghe prend la direction du projet immobilier lanc\u00e9 par son p\u00e8re, Bart Verhaeghe, il y a pr\u00e8s de vingt ans.<\/p>\n","protected":false},"author":5,"featured_media":158140,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15,25],"tags":[],"people":[],"extra":[43],"company":[1050],"topic":[591],"region":[413],"class_list":["post-158139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen","category-general","extra-plus","company-broeklin","topic-immobilier","region-bruxelles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Broeklin recrute Burger King, Wear et la fille de Bart Verhaeghe - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/broeklin-recrute-burger-king-wear-et-sa-fille-bart-verhaeghe\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Broeklin recrute Burger King, Wear et la fille de Bart Verhaeghe - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Broeklin Brussels annonce \u00e0 nouveau trois nouveaux locataires. 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