{"id":158490,"date":"2026-11-04T11:19:57","date_gmt":"2026-11-04T10:19:57","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=158490"},"modified":"2026-11-04T11:19:59","modified_gmt":"2026-11-04T10:19:59","slug":"marks-spencer-ne-semble-pas-encore-setre-completement-remis-de-cette-cyberattaque","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/marks-spencer-ne-semble-pas-encore-setre-completement-remis-de-cette-cyberattaque\/","title":{"rendered":"Marks & Spencer ne semble pas encore compl\u00e8tement remis de la cyberattaque"},"content":{"rendered":"\n

Marks & Spencer<\/strong> (M&S) montre des signes de reprise apr\u00e8s la grave cyberattaque subie l’ann\u00e9e derni\u00e8re : le chiffre d’affaires augmente fortement et les r\u00e9sultats s’am\u00e9liorent, mais n’atteignent pas encore le niveau d’avant l’attaque. C’est surtout la division mode qui a encore du pain sur la planche.<\/p>\n\n\n\n

Un march\u00e9 de l’habillement difficile<\/h2>\n\n\n\n

Au premier semestre, le chiffre d’affaires de M&S a progress\u00e9 de 16,2 % pour atteindre 9,26 milliards de livres sterling (11,10 milliards d’euros), tandis que le b\u00e9n\u00e9fice avant imp\u00f4ts ajust\u00e9 a plus que doubl\u00e9 pour s’\u00e9tablir \u00e0 403,2 millions de livres sterling (483,15 millions d’euros), un r\u00e9sultat sup\u00e9rieur aux pr\u00e9visions. Toutefois, le b\u00e9n\u00e9fice reste inf\u00e9rieur au niveau atteint au premier semestre pr\u00e9c\u00e9dant la cyberattaque qui a frapp\u00e9 le d\u00e9taillant en avril de l\u2019ann\u00e9e derni\u00e8re et qui a paralys\u00e9 sa boutique en ligne pendant plus de six semaines<\/a>.<\/p>\n\n\n\n

Le chiffre d\u2019affaires du secteur alimentaire a progress\u00e9 de 13,9 %, tandis que celui de la division mode, maison et beaut\u00e9 a augment\u00e9 de 17,5 %. Toutefois, si les b\u00e9n\u00e9fices ont augment\u00e9 dans le secteur alimentaire, ils ont en revanche baiss\u00e9 dans celui de la mode, en raison d\u2019un march\u00e9 de l\u2019habillement difficile, d\u2019un \u00e9t\u00e9 caniculaire et d\u2019une reprise lente de l\u2019approvisionnement apr\u00e8s la cyberattaque. M&S s\u2019attend toutefois \u00e0 ce que les performances s\u2019am\u00e9liorent au cours du second semestre, maintenant que les stocks ont \u00e9t\u00e9 r\u00e9approvisionn\u00e9s. Le chiffre d\u2019affaires international a progress\u00e9 de 22,1 % malgr\u00e9 les perturbations li\u00e9es au conflit au Moyen-Orient. Les ventes en ligne et sur les places de march\u00e9 ont bondi de 63,8 %, gr\u00e2ce \u00e0 une forte demande en Europe.<\/p>\n\n\n\n

\u00ab Nous avons bien d\u00e9marr\u00e9 le premier semestre, avec une croissance de notre part de march\u00e9 dans nos deux secteurs d\u2019activit\u00e9. Nous restons concentr\u00e9s sur nos ambitions et avons un plan clair \u00bb, d\u00e9clare le PDG Stuart Machin. En septembre, M&S a annonc\u00e9 un partenariat avec Sephora<\/strong>: \u00e0 partir du printemps 2027, la marque de beaut\u00e9 ouvrira des \u00ab shop-in-shops \u00bb dans une centaine de magasins M&S<\/a> et proposera \u00e9galement sa propre gamme sur la boutique en ligne de la cha\u00eene de grands magasins. Ce partenariat vise \u00e0 renforcer la fid\u00e9lisation de la client\u00e8le et \u00e0 cr\u00e9er de nouvelles opportunit\u00e9s de croissance.<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Marks & Spencer (M&S) montre des signes de reprise apr\u00e8s la grave cyberattaque subie l’ann\u00e9e derni\u00e8re : le chiffre d’affaires progresse fortement et les r\u00e9sultats s’am\u00e9liorent, mais n’atteignent pas encore le niveau d’avant l’attaque. C’est surtout la division mode qui a encore du pain sur la planche.<\/p>\n","protected":false},"author":3,"featured_media":158491,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15,25],"tags":[1294,2010],"people":[],"extra":[43],"company":[506],"topic":[266],"region":[283],"class_list":["post-158490","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen","category-general","tag-cyberaanval","tag-cyberattaque","extra-plus","company-marks-spencer","topic-resultats-financiers","region-verenigd-koninkrijk"],"acf":[],"yoast_head":"\nMarks & Spencer ne semble pas encore compl\u00e8tement remis de la cyberattaque - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Marks & Spencer (M&S) montre des signes de reprise apr\u00e8s la grave cyberattaque subie l'ann\u00e9e derni\u00e8re : le chiffre d'affaires augmente fortement et les r\u00e9sultats s'am\u00e9liorent, mais n'atteignent pas encore le niveau d'avant l'attaque. 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