{"id":15973,"date":"2016-12-23T16:16:06","date_gmt":"2016-12-23T16:16:06","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/les-commercants-sont-relativement-satisfaits-des-ventes-de-fin-dannee-2\/"},"modified":"2016-12-23T16:16:06","modified_gmt":"2016-12-23T16:16:06","slug":"les-commercants-sont-relativement-satisfaits-des-ventes-de-fin-dannee-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/les-commercants-sont-relativement-satisfaits-des-ventes-de-fin-dannee-2\/","title":{"rendered":"Les commer\u00e7ants sont relativement satisfaits des ventes de fin d\u2019ann\u00e9e"},"content":{"rendered":"<p>Une enqu\u00eate d\u2019Unizo d\u00e9montre que, pour l\u2019instant, les commer\u00e7ants sont relativement satisfaits des ventes de fin d\u2019ann\u00e9e.\u00a0 Les 650 commer\u00e7ants interrog\u00e9s ont connu une l\u00e9g\u00e8re hausse par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente.<\/p>\n<p><!--break--><\/p>\n<h2>Les clients sont attir\u00e9s par l\u2019ambiance conviviale<\/h2>\n<p>35 % des commer\u00e7ants ont vu leurs ventes augmenter par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente, alors que le chiffre d\u2019affaires est rest\u00e9 quasiment stable pour 30% d\u2019entre eux.\u00a0 Il r\u00e8gne pourtant un climat g\u00e9n\u00e9ral de satisfaction, pr\u00e9cise Unizo.<\/p>\n<p>\nPar rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente, le chiffre d\u2019affaires des commer\u00e7ants ayant leur propre webshop a progress\u00e9 de 4% en moyenne.\u00a0 La diff\u00e9rence avec les commer\u00e7ants sans webshop n\u2019est pas spectaculaire.\u00a0 Selon Unizo, cela s\u2019explique par le fait que les acheteurs en ligne recherchent aussi cette ambiance typique des f\u00eates de fin d\u2019ann\u00e9e pr\u00e9sente dans les magasins physiques.<\/p>\n<p>\nLes commer\u00e7ants sont \u00e9galement mod\u00e9r\u00e9ment positifs en ce qui concerne les soldes \u00e0 venir : durant cette p\u00e9riode, pr\u00e8s de 50% d\u2019entre eux s\u2019attendent \u00e0 un chiffre d\u2019affaires identique ou l\u00e9g\u00e8rement plus \u00e9lev\u00e9 par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente.\u00a0 Les soldes d\u2019hiver d\u00e9butent le mardi 3 janvier et terminent le mardi 31 janvier.<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Une enqu\u00eate d\u2019Unizo d\u00e9montre que, pour l\u2019instant, les commer\u00e7ants sont relativement satisfaits des ventes de fin d\u2019ann\u00e9e.\u00a0 Les 650 commer\u00e7ants interrog\u00e9s ont connu une l\u00e9g\u00e8re hausse par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente. Les clients sont attir\u00e9s par l\u2019ambiance conviviale 35 % des commer\u00e7ants ont vu leurs ventes augmenter par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente, alors que le [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-15973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les commer\u00e7ants sont relativement satisfaits des ventes de fin d\u2019ann\u00e9e - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Une enqu\u00eate d\u2019Unizo d\u00e9montre que, pour l\u2019instant, les commer\u00e7ants sont relativement satisfaits des ventes de fin d\u2019ann\u00e9e. Les 650 commer\u00e7ants interrog\u00e9s ont connu une l\u00e9g\u00e8re hausse par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/les-commercants-sont-relativement-satisfaits-des-ventes-de-fin-dannee-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les commer\u00e7ants sont relativement satisfaits des ventes de fin d\u2019ann\u00e9e - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Une enqu\u00eate d\u2019Unizo d\u00e9montre que, pour l\u2019instant, les commer\u00e7ants sont relativement satisfaits des ventes de fin d\u2019ann\u00e9e. 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