{"id":17914,"date":"2017-03-24T12:20:49","date_gmt":"2017-03-24T12:20:49","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/les-clients-de-mango-choisissent-la-musique-diffusee-en-magasin\/"},"modified":"2017-03-24T12:20:49","modified_gmt":"2017-03-24T12:20:49","slug":"les-clients-de-mango-choisissent-la-musique-diffusee-en-magasin","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/les-clients-de-mango-choisissent-la-musique-diffusee-en-magasin\/","title":{"rendered":"Les clients de Mango choisissent la musique diffus\u00e9e en magasin"},"content":{"rendered":"<p>La cha\u00eene de mode espagnole <strong>Mango <\/strong>a d\u00e9velopp\u00e9 une nouvelle application en collaboration avec Shazam.\u00a0 Les clients auront la possibilit\u00e9 de choisir eux-m\u00eames la musique diffus\u00e9e en magasin.<\/p>\n<p><!--break--><\/p>\n<h2>Num\u00e9risation de l\u2019exp\u00e9rience en magasin<\/h2>\n<p>Shazam In-Store est int\u00e9gr\u00e9 dans l\u2019appli Shazam courante et propose <a href=\"http:\/\/nl.fashionnetwork.com\/news\/Mango-teams-up-with-Shazam-to-launch-an-in-store-music-app,807962.html#.WNjrL3m6KUl\" target=\"_blank\" rel=\"noopener\">l&rsquo;acc\u00e8s \u00e0 quelques options suppl\u00e9mentaires <\/a>aux utilisateurs lorsqu\u2019ils se trouvent dans certains magasins.\u00a0 Office Depot utilise d\u00e9j\u00e0 l\u2019appli et l\u2019entreprise espagnole Mango va \u00e9galement faire usage de cette technologie.<\/p>\n<p>\nLes clients qui visitent un des vingt magasins Mango espagnols auront acc\u00e8s aux diff\u00e9rents services suppl\u00e9mentaires via Shazam In-Store, comme des campagnes exclusives, des promotions ainsi que l\u2019acc\u00e8s \u00e0 tous les m\u00e9dias sociaux de Mango, dont son propre canal Spotify lanc\u00e9e l\u2019ann\u00e9e derni\u00e8re.<\/p>\n<p>\nDe plus, les visiteurs pourront \u00e9galement d\u00e9terminer la musique qui sera diffus\u00e9e dans le magasin.\u00a0 Ils devront choisir parmi les chansons disponibles sur la liste de lecture du magasin.<\/p>\n<p>\nMango continue donc de miser sur la num\u00e9risation de son exp\u00e9rience en magasin.\u00a0 En octobre dernier, la cha\u00eene a ainsi lanc\u00e9 un nouveau syst\u00e8me de paiement.\u00a0 Les clients ont la possibilit\u00e9 de payer via leur smartphone partout dans le magasin sans devoir passer par la caisse.\u00a0<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cha\u00eene de mode espagnole Mango a d\u00e9velopp\u00e9 une nouvelle application en collaboration avec Shazam.\u00a0 Les clients auront la possibilit\u00e9 de choisir eux-m\u00eames la musique diffus\u00e9e en magasin. Num\u00e9risation de l\u2019exp\u00e9rience en magasin Shazam In-Store est int\u00e9gr\u00e9 dans l\u2019appli Shazam courante et propose l&rsquo;acc\u00e8s \u00e0 quelques options suppl\u00e9mentaires aux utilisateurs lorsqu\u2019ils se trouvent dans certains [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":17911,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-17914","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les clients de Mango choisissent la musique diffus\u00e9e en magasin - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"La cha\u00eene de mode espagnole Mango a d\u00e9velopp\u00e9 une nouvelle application en collaboration avec Shazam. 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