{"id":18916,"date":"2017-05-11T08:58:13","date_gmt":"2017-05-11T08:58:13","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/jetcom-teste-un-supermarche-pop\/"},"modified":"2017-05-11T08:58:13","modified_gmt":"2017-05-11T08:58:13","slug":"jetcom-teste-un-supermarche-pop","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/jetcom-teste-un-supermarche-pop\/","title":{"rendered":"Jet.com teste un supermarch\u00e9 pop-up"},"content":{"rendered":"<p><strong>Jet.com<\/strong>, propri\u00e9t\u00e9 de la cha\u00eene de supermarch\u00e9s am\u00e9ricaine <strong>Walmart<\/strong>, a ouvert une boutique \u00e9ph\u00e9m\u00e8re pour courses quotidiennes \u00e0 New York dans le concept store Story.<\/p>\n<p><!--break--><\/p>\n<h2>Concurrencer Amazon<\/h2>\n<p>Le magasin de Jet.com sera ouvert durant six semaines, durant lesquelles <a href=\"http:\/\/www.cnbc.com\/2017\/05\/10\/wal-marts-jet-com-tests-fresh-grocery-concept-in-new-york.html\" target=\"_blank\" rel=\"noopener\">divers \u00e9v\u00e9nements seront organis\u00e9s <\/a>notamment avec le chef cuisinier Mario Batali. Pour Walmart, qui a repris Jet.com en vue d\u2019augmenter ses ventes online et afin de concurrencer Amazon, ce pop-up est une nouvelle mani\u00e8re de mettre la pression sur le g\u00e9ant du e-commerce.<\/p>\n<p>\nAmazon de son c\u00f4t\u00e9 fait des incursions dans le retail physique, notamment avec des <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/amazon-pr%C3%A9sente-ses-futurs-%E2%80%98pick-stores%E2%80%99\" target=\"_blank\" rel=\"noopener\">points de retrait pour Amazon Fresh<\/a>. Les clients d\u2019Amazon Prime peuvent venir y retirer leurs commandes en ligne end\u00e9ans les 15 minutes, et ce sans frais suppl\u00e9mentaires.<\/p>\n<p>\nPar ailleurs Walmart a cr\u00e9\u00e9 divers nouveaux services en vue de satisfaire sa client\u00e8le online : les magasins o\u00f9 les clients peuvent venir retirer leurs commandes online sont de plus en plus nombreux et les courses peuvent \u00e9galement \u00eatre livr\u00e9es \u00e0 domicile par des chauffeurs d\u2019Uber et Lyft.<\/p>\n<p>\nApr\u00e8s le reprise de Jet.com, Walmart a rachet\u00e9 d\u2019autres webshops \u2013 Modcloth (mode), Hayneedle (ameublement), Shoebuy (chaussures) et Moosejaw (mode) \u2013 afin d\u2019\u00e9largir l\u2019assortiment du site web et de d\u00e9velopper ainsi son empreinte online.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jet.com, propri\u00e9t\u00e9 de la cha\u00eene de supermarch\u00e9s am\u00e9ricaine Walmart, a ouvert une boutique \u00e9ph\u00e9m\u00e8re pour courses quotidiennes \u00e0 New York dans le concept store Story. Concurrencer Amazon Le magasin de Jet.com sera ouvert durant six semaines, durant lesquelles divers \u00e9v\u00e9nements seront organis\u00e9s notamment avec le chef cuisinier Mario Batali. Pour Walmart, qui a repris Jet.com [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":18913,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-18916","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jet.com teste un supermarch\u00e9 pop-up - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Jet.com, propri\u00e9t\u00e9 de la cha\u00eene de supermarch\u00e9s am\u00e9ricaine Walmart, a ouvert une boutique \u00e9ph\u00e9m\u00e8re pour courses quotidiennes \u00e0 New York dans le concept 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