{"id":19287,"date":"2017-05-29T11:07:09","date_gmt":"2017-05-29T11:07:09","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/finalement-ahold-delhaize-renonce-au-siege-principal-aux-usa\/"},"modified":"2017-05-29T11:07:09","modified_gmt":"2017-05-29T11:07:09","slug":"finalement-ahold-delhaize-renonce-au-siege-principal-aux-usa","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/finalement-ahold-delhaize-renonce-au-siege-principal-aux-usa\/","title":{"rendered":"Finalement Ahold Delhaize renonce au si\u00e8ge principal aux USA"},"content":{"rendered":"<p>Selon un porte-parole d\u2019<strong>Ahold Delhaize, <\/strong>il est bel et bien exclu que le si\u00e8ge principal du groupe de supermarch\u00e9s d\u00e9m\u00e9nage vers les Etats-Unis.<\/p>\n<p><!--break--><\/p>\n<h2>Plus de temps aux USA qu\u2019en Europe<\/h2>\n<p>Un d\u00e9m\u00e9nagement serait pourtant une \u00e9tape logique puisqu\u2019Ahold Delhaize r\u00e9alise deux tiers de son chiffre d\u2019affaires aux Etats-Unis.\u00a0 L\u2019entreprise y compte plus de 2.000 magasins, avec des cha\u00eenes comme Giant, Hannaford, Food Lion et Stop&amp;Shop.\u00a0 \u00ab Si on calcule le temps que nous passons en Am\u00e9rique, mon \u00e9quipe et moi, les choses sont tr\u00e8s claires ; nous passons la plupart de notre temps aux Etats-Unis \u00bb, explique le CEO Dick Boer au journal De Telegraaf.<\/p>\n<p>\nN\u00e9anmoins un d\u00e9m\u00e9nagement n\u2019est pas \u00e0 l\u2019ordre du jour : \u00ab Certaines personnes du si\u00e8ge principal se trouvent \u00e9galement en Am\u00e9rique pour le moment.\u00a0 Mais apr\u00e8s tout, nous sommes un groupe belgo-n\u00e9erlandais profond\u00e9ment ancr\u00e9 aux Pays-Bas et en Belgique.\u00a0 Vu la structure du holding, il est logique que nous soyons bas\u00e9s aux Pays-Bas \u00bb, pr\u00e9cise le CEO.<\/p>\n<h2>\nEchange de connaissances<\/h2>\n<p>Selon Dick Boer, les deux march\u00e9s, l\u2019Europe et les Etats-Unis, ont beaucoup \u00e0 apprendre l\u2019un de l\u2019autre.\u00a0 Aux Etats-Unis, il est surtout impressionn\u00e9 par l\u2019amabilit\u00e9 envers le client et par le\u00a0 service : \u00ab J\u2019estime que ce sont deux aspects que nous devrions importer en Europe.\u00a0 Parce que si vous vous projetez dans le futur, les supermarch\u00e9s deviendront de plus en plus un lieu de rencontre. \u00bb<\/p>\n<p>\nEn contrepartie, les supermarch\u00e9s am\u00e9ricains pourraient accro\u00eetre leur efficacit\u00e9, surtout au niveau de l\u2019offre.\u00a0 \u00ab Avec notre efficacit\u00e9 et notre logistique in\u00e9galables aux Pays-Bas, nous avons r\u00e9ussi \u00e0 rentabiliser des magasins de plus petite taille avec moins de m\u00e8tres carr\u00e9s. \u00bb\u00a0 Aux Etats-Unis il faudrait \u00e9galement accorder une plus grande attention \u00e0 l\u2019alimentation saine et faire baisser les prix.<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Selon un porte-parole d\u2019Ahold Delhaize, il est bel et bien exclu que le si\u00e8ge principal du groupe de supermarch\u00e9s d\u00e9m\u00e9nage vers les Etats-Unis. Plus de temps aux USA qu\u2019en Europe Un d\u00e9m\u00e9nagement serait pourtant une \u00e9tape logique puisqu\u2019Ahold Delhaize r\u00e9alise deux tiers de son chiffre d\u2019affaires aux Etats-Unis.\u00a0 L\u2019entreprise y compte plus de 2.000 magasins, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19284,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-19287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Finalement Ahold Delhaize renonce au si\u00e8ge principal aux USA - RetailDetail 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