{"id":19851,"date":"2017-06-26T08:12:12","date_gmt":"2017-06-26T08:12:12","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/action-ouvre-un-nouveau-centre-de-distribution-en-allemagne\/"},"modified":"2017-06-26T08:12:12","modified_gmt":"2017-06-26T08:12:12","slug":"action-ouvre-un-nouveau-centre-de-distribution-en-allemagne","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/action-ouvre-un-nouveau-centre-de-distribution-en-allemagne\/","title":{"rendered":"Action ouvre un nouveau centre de distribution en Allemagne"},"content":{"rendered":"<p>La cha\u00eene de magasins n\u00e9erlandaise <strong>Action <\/strong>a ouvert son premier centre de distribution allemand proche de la ville de Mannheim.\u00a0 Ce centre devra approvisionner l\u2019Allemagne, l\u2019Autriche et une partie de la France.<\/p>\n<p><!--break--><\/p>\n<h2>Vers les 180 magasins allemands<\/h2>\n<p>Ce nouveau centre de distribution \u00e9tait n\u00e9cessaire puisqu\u2019Action a l\u2019intention de r\u00e9aliser une importante strat\u00e9gie de croissance en Allemagne.\u00a0 L\u2019ann\u00e9e derni\u00e8re, pas moins de soixante nouveaux magasins ont ouvert leurs portes.\u00a0 \u00ab En tenant compte de la taille et de la densit\u00e9 de la population, l\u2019Allemagne est un des pays les plus importants sur lesquels nous allons diriger notre strat\u00e9gie de croissance ces prochaines ann\u00e9es \u00bb, pr\u00e9cise le CEO Sander van der Laan lors de l\u2019ouverture d\u2019un de ces magasins.\u00a0 A l\u2019heure actuelle, l\u2019Allemagne compte 150 magasins et d\u2019ici la fin de l\u2019ann\u00e9e 2017, ce chiffre devrait atteindre les 180.<\/p>\n<p>\nAu total, 197 nouveaux magasins ont ouvert leurs portes en 2016 aux Pays-Bas, en Allemagne, en France, en Belgique, au Luxembourg et en Autriche.\u00a0 Selon van der Laan, Action est le discounter non-food qui cro\u00eet le plus rapidement en Europe.\u00a0 En 2016, le chiffre d\u2019affaires a augment\u00e9 de plus d\u2019un tiers \u00e0 2,7 milliards d\u2019euros.\u00a0 Sur base comparable, on a enregistr\u00e9 une croissance de 6,9% du chiffre d\u2019affaires.\u00a0 Toutefois, ce chiffre atteignait les 7,6% en 2015.\u00a0 Cette croissance comparable \u00e9tait due \u00e0 la hausse du nombre de transactions dans les magasins puisque les prix n\u2019avaient pas boug\u00e9.<\/p>\n<p>\nLe centre de distribution en Allemagne n\u2019est pas le premier qui ouvre ses portes en-dehors des Pays-Bas, le pays d\u2019origine de la cha\u00eene.\u00a0 En 2016, un centre voyait le jour dans les environs de Paris avec l\u2019objectif d\u2019appuyer la forte croissance en France.<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cha\u00eene de magasins n\u00e9erlandaise Action a ouvert son premier centre de distribution allemand proche de la ville de Mannheim.\u00a0 Ce centre devra approvisionner l\u2019Allemagne, l\u2019Autriche et une partie de la France. Vers les 180 magasins allemands Ce nouveau centre de distribution \u00e9tait n\u00e9cessaire puisqu\u2019Action a l\u2019intention de r\u00e9aliser une importante strat\u00e9gie de croissance en [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19848,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-19851","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Action ouvre un nouveau centre de distribution en Allemagne - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"La cha\u00eene de magasins n\u00e9erlandaise Action a ouvert son premier centre de distribution allemand proche de la ville de Mannheim. 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