{"id":19870,"date":"2017-06-26T14:35:38","date_gmt":"2017-06-26T14:35:38","guid":{"rendered":"https:\/\/www.retaildetail.be\/maison-deco\/la-marque-de-design-danoise-bolia-debarque-a-gand\/"},"modified":"2017-06-26T14:35:38","modified_gmt":"2017-06-26T14:35:38","slug":"la-marque-de-design-danoise-bolia-debarque-a-gand","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/la-marque-de-design-danoise-bolia-debarque-a-gand\/","title":{"rendered":"La marque de design danoise Bolia d\u00e9barque \u00e0 Gand"},"content":{"rendered":"<p>Un nouvel acteur du design scandinave fait son entr\u00e9e dans notre pays. Le danois <strong>Bolia <\/strong>a ouvert son premier magasin belge le 22 juin dans un lieu surprenant : la Wolweverkapel dans la Kortedagsteeg \u00e0 Gand.<\/p>\n<p><!--break--><\/p>\n<h2>Cr\u00e9ations personnalisables<\/h2>\n<p>La marque d\u2019am\u00e9nagement int\u00e9rieur Bolia se profile comme une entreprise de design, centr\u00e9e sur la cr\u00e9ativit\u00e9 et la conception de collections uniques. Les produits sont fabriqu\u00e9s \u00e0 la main au Danemark et dans quelques autres pays europ\u00e9ens, avec des mat\u00e9riaux tels que le bois, la laine, le m\u00e9tal, le marbre et le cuir. Bolia ne dispose pas de grands entrep\u00f4ts remplis d\u2019anciens stocks, mais fabrique le mobilier sur commande, adapt\u00e9 et personnalis\u00e9 selon les go\u00fbts de chacun. Ce qui donne un style minimaliste avec une touche originale.<\/p>\n<p>\nAfin de mettre en valeur ses collections, la marque opte toujours pour des lieux particuliers, comme en t\u00e9moigne la boutique de Gand, qui pris ses quartiers dans une ancienne chapelle, occup\u00e9e auparavant par McGregor. Bolia ne laisse rien au hasard et sollicite tous les sens du visiteur, gr\u00e2ce au merchandising cr\u00e9atif, \u00e0 la bande son branch\u00e9e, au marketing olfactif et au caf\u00e9 bio. D\u2019autres magasins sont pr\u00e9vus en Belgique, nous dit-on : d\u2019ici peu la marque s\u2019installera \u00e9galement \u00e0 Bruxelles.<\/p>\n<p>\nBolia a d\u00e9marr\u00e9 en tant que webshop, mais depuis la marque dispose de magasins physiques dans de grandes villes dans plus de 25 pays. L\u2019entreprise fait partie de <strong>Furniture Group<\/strong>, le\u00a0 holding du propri\u00e9taire de <strong>Jysk<\/strong>, Lars Larsen.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Un nouvel acteur du design scandinave fait son entr\u00e9e dans notre pays. Le danois Bolia a ouvert son premier magasin belge le 22 juin dans un lieu surprenant : la Wolweverkapel dans la Kortedagsteeg \u00e0 Gand. Cr\u00e9ations personnalisables La marque d\u2019am\u00e9nagement int\u00e9rieur Bolia se profile comme une entreprise de design, centr\u00e9e sur la cr\u00e9ativit\u00e9 et [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19867,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-19870","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La marque de design danoise Bolia d\u00e9barque \u00e0 Gand - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Un nouvel acteur du design scandinave fait son entr\u00e9e dans notre pays. 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