{"id":20109,"date":"2017-07-05T12:46:17","date_gmt":"2017-07-05T12:46:17","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/supergroup-envisage-louverture-de-magasins-superdry-sport\/"},"modified":"2017-07-05T12:46:17","modified_gmt":"2017-07-05T12:46:17","slug":"supergroup-envisage-louverture-de-magasins-superdry-sport","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/supergroup-envisage-louverture-de-magasins-superdry-sport\/","title":{"rendered":"SuperGroup envisage l\u2019ouverture de magasins SuperDry Sport"},"content":{"rendered":"<p><strong>SuperGroup<\/strong>, la maison-m\u00e8re de la marque de mode <strong>SuperDry<\/strong>, a annonc\u00e9 l\u2019ouverture de magasins ind\u00e9pendants de la marque SuperDry Sport. Le premier point de vente est pr\u00e9vu pour octobre \u00e0 Grenoble.<\/p>\n<p><!--break--><\/p>\n<h2>Exploiter la tendance \u2018athleisure\u2019<\/h2>\n<p>Apr\u00e8s l\u2019ouverture\u00a0 du premier SuperDry Sport \u00e0 Grenoble, quatre autres magasins devraient suivre rapidement avant la fin de l\u2019ann\u00e9e. SuperGroup entend ainsi r\u00e9pondre au march\u00e9 croissant du sportswear et imposer SuperDry Sport comme une marque lifestyle mondiale. \u00ab Selon les estimations, la croissance du march\u00e9 du sport sera sup\u00e9rieure \u00e0 celle du march\u00e9 de la mode \u00bb, affirme le CEO Euan Sutherland. \u00ab Nous sommes d\u00e9j\u00e0 actifs dans le domaine de l\u2019athleisure avec nos sweatshirts, T-shirts et pantalon de jogging, mais \u00e0 pr\u00e9sent nous voulons nous orienter vers des v\u00eatements de sport plus techniques. \u00bb<\/p>\n<p>\nSuperDry dispose de pr\u00e8s de 900 magasins, r\u00e9partis dans 60 pays. L\u2019an dernier le groupe a r\u00e9alis\u00e9 un b\u00e9n\u00e9fice avant imp\u00f4ts de 77 millions d\u2019euros (+18,4%) et une croissance du chiffre d\u2019affaires comparable de 12,7%. Par ailleurs en Am\u00e9rique du Nord, o\u00f9 l\u2019enseigne a ouvert sept nouveaux magasins, le seuil de rentabilit\u00e9 a \u00e9t\u00e9 atteint pour la premi\u00e8re fois.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SuperGroup, la maison-m\u00e8re de la marque de mode SuperDry, a annonc\u00e9 l\u2019ouverture de magasins ind\u00e9pendants de la marque SuperDry Sport. Le premier point de vente est pr\u00e9vu pour octobre \u00e0 Grenoble. Exploiter la tendance \u2018athleisure\u2019 Apr\u00e8s l\u2019ouverture\u00a0 du premier SuperDry Sport \u00e0 Grenoble, quatre autres magasins devraient suivre rapidement avant la fin de l\u2019ann\u00e9e. SuperGroup [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":20106,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-20109","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SuperGroup envisage l\u2019ouverture de magasins SuperDry Sport - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"SuperGroup, la maison-m\u00e8re de la marque de mode SuperDry, a annonc\u00e9 l\u2019ouverture de magasins ind\u00e9pendants de la marque SuperDry Sport. 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