{"id":22920,"date":"2017-11-21T11:56:27","date_gmt":"2017-11-21T11:56:27","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/la-plateforme-de-mode-danoise-miinto-atterrit-en-belgique\/"},"modified":"2017-11-21T11:56:27","modified_gmt":"2017-11-21T11:56:27","slug":"la-plateforme-de-mode-danoise-miinto-atterrit-en-belgique","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/la-plateforme-de-mode-danoise-miinto-atterrit-en-belgique\/","title":{"rendered":"La plateforme de mode danoise Miinto atterrit en Belgique"},"content":{"rendered":"<p>Depuis cette semaine, la plateforme de mode danoise <strong>Miinto <\/strong>est \u00e9galement disponible en Belgique. La plateforme permet aux retailers plus petits dans le fashion d\u2019y vendre leurs produits, afin de s\u2019armer contre les grands magasins internet.<\/p>\n<p><!--break--><\/p>\n<h2>1 200 magasins de mode<\/h2>\n<p>Miinto \u00e9tait d\u00e9j\u00e0 active au Danemark, aux Pays-Bas, en Norv\u00e8ge et en Su\u00e8de, mais a maintenant \u00e9galement trouv\u00e9 son chemin vers la Belgique. La plateforme ressemble \u00e0 un magasin de mode en ligne traditionnel \u00e0 premi\u00e8re vue, mais dans les coulisses, des acteurs plus petits et locaux y tiennent les r\u00eanes. Ce sont des retailers locaux qui offrent les produits sur Miinto et si le client a des questions, il est mis en contact direct avec le vendeur.<\/p>\n<p>\nDepuis un an, <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/le-danois-bestseller-acquiert-miinto\" target=\"_blank\" rel=\"noopener\">Miinto est en mains de Anders Holch Povlsen<\/a>, le propri\u00e9taire de l\u2019entreprise danoise <strong>Bestseller<\/strong>. \u00ab L\u2019investissement d\u2019Anders Holch Povlsen nous permet d\u2019apporter plus de familiarit\u00e9 \u00e0 notre marque et notre concept, qui est bas\u00e9 sur le shopping local en ligne, aupr\u00e8s des consommateurs \u00bb, comme disait le CEO et cofondateur Konrad A. Kierklo d\u2019antan. \u00ab Cet investissement nous apporte encore plus de possibilit\u00e9s pour offrir aux consommateurs une alternative aux grands magasins internet internationaux. \u00bb<\/p>\n<p>\nAujourd\u2019hui, la plateforme collabore avec plus de 1 200 magasins de v\u00eatements ind\u00e9pendants, permettant \u00e0 offrir une gamme de plus de 250 000 produits. Quelques <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/rtl-et-happy-investments-investissent-dans-miinto\" target=\"_blank\" rel=\"noopener\">entreprises n\u00e9erlandaises ont \u00e9galement une part de minorit\u00e9<\/a> dans la soci\u00e9t\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Depuis cette semaine, la plateforme de mode danoise Miinto est \u00e9galement disponible en Belgique. La plateforme permet aux retailers plus petits dans le fashion d\u2019y vendre leurs produits, afin de s\u2019armer contre les grands magasins internet. 1 200 magasins de mode Miinto \u00e9tait d\u00e9j\u00e0 active au Danemark, aux Pays-Bas, en Norv\u00e8ge et en Su\u00e8de, mais [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":22917,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-22920","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La plateforme de mode danoise Miinto atterrit en Belgique - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Het Deense modeplatform Miinto is sinds deze week ook beschikbaar in Belgi&euml;. 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