{"id":23353,"date":"2017-12-12T08:49:26","date_gmt":"2017-12-12T08:49:26","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/lenseigne-de-velos-fiets-pedale-vers-la-wallonie-2\/"},"modified":"2017-12-12T08:49:26","modified_gmt":"2017-12-12T08:49:26","slug":"lenseigne-de-velos-fiets-pedale-vers-la-wallonie-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/lenseigne-de-velos-fiets-pedale-vers-la-wallonie-2\/","title":{"rendered":"L&#039;enseigne de v\u00e9los Fiets! p\u00e9dale vers la Wallonie"},"content":{"rendered":"<p>Apr\u00e8s une ann\u00e9e difficile la cha\u00eene de magasins\u00a0de v\u00e9los <strong>Fiets!<\/strong> se pr\u00e9pare \u00e0 une nouvelle phase de croissance sous la direction d\u2019un nouveau PDG. Au programme notamment une expansion vers Bruxelles et la Wallonie.<\/p>\n<p><!--break--><\/p>\n<h2>Pr\u00eat pour une nouvelle phase de croissance<\/h2>\n<p>Le nouveau CEO Alain Beyens s&rsquo;appr\u00eate \u00e0 entamer une nouvelle phase de croissance pour l&rsquo;enseigne Fiets!, gr\u00e2ce \u00e0 une augmentation de capital de 2,5 millions d&rsquo;euros l\u2019\u00e9t\u00e9 pass\u00e9. Cette somme a servi \u00e0 r\u00e9soudre les probl\u00e8mes de liquidit\u00e9 de la soci\u00e9t\u00e9, mais une grande partie de l\u2019argent sera \u00e9galement consacr\u00e9e \u00e0 l\u2019infrastructure IT et \u00e0 un nouveau si\u00e8ge principal \u00e0 Temse.<\/p>\n<p>\u00a0<\/p>\n<p>\u00ab Nous y <a href=\"http:\/\/www.tijd.be\/ondernemen\/consumentengoederen\/Belgische-fietsenketen-Fiets-worstelt-met-groeikrampen\/9961821\" target=\"_blank\" rel=\"noopener\">investissons dans un entrep\u00f4t et un atelier central<\/a>. Toutes les r\u00e9parations des e-bikes \u2013 qui repr\u00e9sentent plus de 60% du chiffre d\u2019affaires \u2013 y seront centralis\u00e9es, afin que les employ\u00e9s de magasin puissent se concentrer sur les r\u00e9parations moins techniques de v\u00e9los ordinaires \u00bb, explique le directeur.<\/p>\n<p>\nDe plus, Fiets! souhaite s\u2019\u00e9tendre rapidement vers Bruxelles et la Wallonie. Beyens pense \u00e9galement \u00e0 une expansion vers l\u2019\u00e9tranger, m\u00eame s\u2019il n\u2019y a pas encore de projets concrets \u00e0 ce niveau-l\u00e0.<\/p>\n<h2>\nNum\u00e9ro deux sur le march\u00e9 du v\u00e9lo<\/h2>\n<p>Fiets! a \u00e9t\u00e9 fond\u00e9 par le Gantois Hendrik Winkelmans en 2010. Sous sa direction l&rsquo;enseigne s&rsquo;est d\u00e9velopp\u00e9e jusqu&rsquo;\u00e0 devenir le num\u00e9ro deux sur le march\u00e9 du v\u00e9lo en Belgique, apr\u00e8s Decathlon. D\u00e9but de cette ann\u00e9e le fondateur a d\u00e9missionn\u00e9 de sa fonction de CEO.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>Apr\u00e8s Winkelmans, deux autres CEO se sont succ\u00e9d\u00e9s, qui ont tr\u00e8s vite quitt\u00e9 l&rsquo;entreprise. Ensuite la famille Verhaeren, nouvel actionnaire majoritaire, a nomm\u00e9 Alain Beyens comme nouveau CEO. Beyens est dirigeant chez <strong>Viabuild<\/strong>, l\u2019entreprise familiale de la famille Verhaeren, et \u00e9tait CEO de l&rsquo;entreprise de caf\u00e9 <strong>Roode Pelikaan<\/strong> jusqu\u2019\u00e0 fin 2016.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s une ann\u00e9e difficile la cha\u00eene de magasins\u00a0de v\u00e9los Fiets! se pr\u00e9pare \u00e0 une nouvelle phase de croissance sous la direction d\u2019un nouveau PDG. Au programme notamment une expansion vers Bruxelles et la Wallonie. Pr\u00eat pour une nouvelle phase de croissance Le nouveau CEO Alain Beyens s&rsquo;appr\u00eate \u00e0 entamer une nouvelle phase de croissance pour [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":23350,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-23353","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L&#039;enseigne de v\u00e9los Fiets! p\u00e9dale vers la Wallonie - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Apr\u00e8s une ann\u00e9e difficile la cha\u00eene de magasins de v\u00e9los Fiets! se pr\u00e9pare \u00e0 une nouvelle phase de croissance sous la direction d\u2019un nouveau PDG. 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