{"id":2348,"date":"2012-11-28T13:57:21","date_gmt":"2012-11-28T13:57:21","guid":{"rendered":"https:\/\/www.retaildetail.be\/electro\/coolbue-ouvre-un-magasin-physique-a-lochristi\/"},"modified":"2012-11-28T13:57:21","modified_gmt":"2012-11-28T13:57:21","slug":"coolbue-ouvre-un-magasin-physique-a-lochristi","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/electro\/coolbue-ouvre-un-magasin-physique-a-lochristi\/","title":{"rendered":"Coolbue ouvre un magasin physique \u00e0 Lochristi"},"content":{"rendered":"<h2>\u00ab Pouvoir toucher le produit \u00bb<\/h2>\n<p>Coolblue exploite une s\u00e9rie de webshops, dont chacun est sp\u00e9cialis\u00e9 dans un certain domaine, notamment laptopshop.be, smartphoneshop.be, computerstore.be, boormachinestore.be (foreuses) et babyfoonstore.be, etc. Au total quelque 200 produits ont leur propre site.<\/p>\n<p>Mais Coolblue veut compl\u00e9ter son r\u00e9seau de magasins internet avec des magasins physiques, car le groupe a constat\u00e9 que le consommateur avant achat souhaite pouvoir \u00ab toucher le produit \u00bb. Les clients peuvent \u00e9galement retirer leurs commandes dans le point de vente physique : c\u2019est d\u00e9j\u00e0 le cas \u00e0 Rotterdam, Eindhoven, Groningen, Wilrijk et donc bient\u00f4t \u00e9galement \u00e0 Lochristi. Coolblue enivsage \u00e9galement des implantations physiques \u00e0 Utrecht et Amsterdam.<\/p>\n<p>En 2011 Coolblue a r\u00e9alis\u00e9 un chiffre d\u2019affaires global de 114 millions d\u2019euros et pour 2012 le r\u00e9sultat devrait se situer bien au-del\u00e0, car durant le premier semestre 2012 les ventes ont augment\u00e9 de 42% par rapport \u00e0 la m\u00eame p\u00e9riode en 2011.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduction : Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00ab Pouvoir toucher le produit \u00bb Coolblue exploite une s\u00e9rie de webshops, dont chacun est sp\u00e9cialis\u00e9 dans un certain domaine, notamment laptopshop.be, smartphoneshop.be, computerstore.be, boormachinestore.be (foreuses) et babyfoonstore.be, etc. Au total quelque 200 produits ont leur propre site. Mais Coolblue veut compl\u00e9ter son r\u00e9seau de magasins internet avec des magasins physiques, car le groupe a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-2348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-electro"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coolbue ouvre un magasin physique \u00e0 Lochristi - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/electro\/coolbue-ouvre-un-magasin-physique-a-lochristi\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coolbue ouvre un magasin physique \u00e0 Lochristi - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"\u00ab Pouvoir toucher le produit \u00bb Coolblue exploite une s\u00e9rie de webshops, dont chacun est sp\u00e9cialis\u00e9 dans un certain domaine, notamment laptopshop.be, smartphoneshop.be, computerstore.be, boormachinestore.be (foreuses) et babyfoonstore.be, etc. Au total quelque 200 produits ont leur propre site. 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