{"id":24020,"date":"2018-01-18T15:04:45","date_gmt":"2018-01-18T15:04:45","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/voici-les-webshops-les-plus-populaires-en-belgique-2\/"},"modified":"2018-01-18T15:04:45","modified_gmt":"2018-01-18T15:04:45","slug":"voici-les-webshops-les-plus-populaires-en-belgique-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/voici-les-webshops-les-plus-populaires-en-belgique-2\/","title":{"rendered":"Voici les webshops les plus populaires en Belgique"},"content":{"rendered":"

De nouveaux chiffres donnent un aper\u00e7u des webshops favoris des internautes belges en 2017. Amazon<\/strong> domine le classement, mais outre les grandes acteurs internationaux, les sites de seconde main sont \u00e9galement tr\u00e8s pris\u00e9s.<\/p>\n

<\/p>\n

Bilan du nombre de visites<\/h2>\n

Le webshop le plus visit\u00e9 en Belgique, avec environ 158 millions de visites du 1er janvier au 31 d\u00e9cembre 2017, est Amazon.fr, suivi de pr\u00e8s par les sites 2ememain.b<\/strong>e et 2dehands.be. Dans le top 3 des webshops les plus pl\u00e9biscit\u00e9s figurent donc deux sites belges. Ensuite les \u2018acteurs habituels\u2019 viennent compl\u00e9ter le top 10. En incluant les webshops internationaux, Amazon est de loin le leader en Belgique : Amazon.fr occupe la premi\u00e8re place, Amazon.com est cinqui\u00e8me et Amazon.de septi\u00e8me.<\/p>\n

\nM\u00eame dans le classement des webshops avec des noms de domaine belges les acteurs \u00e9trangers dominent. A noter toutefois qu\u2019outre les sites d\u2019occasion, les sites Hubo.be et Vandenborre.be obtiennent de bons scores.<\/p>\n

\nComme \u00e0 l\u2019accoutum\u00e9e la fin d\u2019ann\u00e9e est la p\u00e9riode la plus charg\u00e9e pour les sites plus \u2018traditionnels\u2019, comme Amazon, Coolblue ou Fnac, avec un pic de trafic au mois de d\u00e9cembre. Pour les sites de seconde main le pic de trafic se situe au mois d\u2019ao\u00fbt. Pour 2dehands, Vandenborre, Coolblue et Bol.com f\u00e9vrier a \u00e9t\u00e9 le mois le plus calme.<\/p>\n

\nLes statistiques et graphiques proviennent de la plateforme de promotions en ligne fran\u00e7aise CupoNation<\/a>, qui a fait le bilan des visites \u00e0 l\u2019aide du logiciel b2b SimilarWeb Pro.<\/p>\n

Webshops les plus visit\u00e9s (belges et internationaux)<\/strong><\/p>\n

1. Amazon.fr: 158 millions de visites
\n2. 2ememain.be: 120 millions de visites
\n3. 2dehands.be: 117 millions de visites
\n4. Bol.com: 94 millions de visites
\n5. Amazon.com: 68 millions de visites
\n6. Aliexpress.com: 66 millions de visites
\n7. Amazon.de: 51 millions de visites
\n8. Zalando.be: 48 millions de visites
\n9. Ebay.be: 47 millions de visites
\n10. Mediamarkt.be: 39 millions de visites<\/p>\n

\u00a0<\/p>\n

Webshops les plus visit\u00e9s avec un nom de domaine .be<\/strong><\/p>\n

1. 2ememain: 120 millions de visites
\n2. 2dehands: 117 millions de visites
\n3. Zalando.be: 48 millions de visites
\n4. Ebay.be: 47 millions de visites
\n5. Mediamarkt.be: 39 millions de visites
\n6. Vandenborre.be: 29 millions de visites
\n7. Coolblue.be: 26 millions de visites
\n8. Hubo.be: 16 millions de visites
\n9. Aldi.be: 14 millions de visites
\n10. Fnac.be: 13 millions de visites<\/p>\n

\u00a0<\/p>\n

\"\"<\/p>\n

\u00a0<\/p>\n

\u00a0<\/p>\n

\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

De nouveaux chiffres donnent un aper\u00e7u des webshops favoris des internautes belges en 2017. Amazon domine le classement, mais outre les grandes acteurs internationaux, les sites de seconde main sont \u00e9galement tr\u00e8s pris\u00e9s. Bilan du nombre de visites Le webshop le plus visit\u00e9 en Belgique, avec environ 158 millions de visites du 1er janvier au […]<\/p>\n","protected":false},"author":1,"featured_media":24017,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-24020","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"\nVoici les webshops les plus populaires en Belgique - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De nouveaux chiffres donnent un aperçu des webshops favoris des internautes belges en 2017. 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