{"id":2437,"date":"2012-12-17T09:29:55","date_gmt":"2012-12-17T09:29:55","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/ice-watch-doit-abandonner-ses-boites-lego\/"},"modified":"2012-12-17T09:29:55","modified_gmt":"2012-12-17T09:29:55","slug":"ice-watch-doit-abandonner-ses-boites-lego","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/ice-watch-doit-abandonner-ses-boites-lego\/","title":{"rendered":"Ice-Watch doit abandonner ses bo\u00eetes Lego"},"content":{"rendered":"<h2>Interdiction de la chambre de commerce confirm\u00e9e<\/h2>\n<p><a target=\"_blank\" href=\"nl\/f-belgique\/bgq-general\/item\/13939-ice-watch-essuie-deux-%C3%A9checs-judiciaires\" rel=\"noopener\">Lego vient donc de gagner son proc\u00e8s contre Ice-Watch <\/a>tant en premi\u00e8re instance qu\u2019en appel. Fin 2011 le tribunal de commerce de Bruxelles avait d\u00e9j\u00e0 condamn\u00e9 Ice-Watch \u00e0 suspendre la production des bo\u00eetes d\u2019emballage. Ice Watch avait alors interjet\u00e9 un appel.<\/p>\n<p>A pr\u00e9sent la cour d\u2019appel de Bruxelles confirme cette interdiction, estimant que la ressemblance avec les blocs Lego est trop grande et provoque donc une confusion aupr\u00e8s du public qui pourrait \u00e0 tort penser qu\u2019il s\u2019agit d\u2019un produit Lego.<\/p>\n<p>En cas de non-respect du jugement, les sanctions seront s\u00e9v\u00e8res pour Ice-Watch : si le fabricant belge utilise encore les bo\u00eetes litigieuses il sera condamn\u00e9 \u00e0 payer \u00e0 Lego une astreinte de 200 euros par produit et 10.000 euros par jour, les blocs de jeux Lego \u00e9tant brevet\u00e9s. A pr\u00e9sent l\u2019entreprise dispose de 90 jours pour adapter ses emballages, apr\u00e8s quoi elle pourra \u00eatre sanctionn\u00e9e.<\/p>\n<h2>\n<br \/>Hit international \u2018made in Belgium\u2019<\/h2>\n<p>La marque belge Ice-Watch conna\u00eet un \u00e9norme succ\u00e8s international : depuis sa cr\u00e9ation en 2007 \u00e0 Bastogne, l\u2019entreprise a vendu pr\u00e8s de 9 millions d\u2019exemplaires au niveau mondial. Les montres sont commercialis\u00e9es via\u00a0 12.000 points de vente dans plus de 100 pays.\u00a0 Sur la toile aussi Ice-Watch est bien pr\u00e9sent : le site web accueille chaque mois quelque 150.000 visiteurs et la marque compte d\u00e9j\u00e0 2,6 millions de fans sur Facebook.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Tradcution : Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Interdiction de la chambre de commerce confirm\u00e9e Lego vient donc de gagner son proc\u00e8s contre Ice-Watch tant en premi\u00e8re instance qu\u2019en appel. Fin 2011 le tribunal de commerce de Bruxelles avait d\u00e9j\u00e0 condamn\u00e9 Ice-Watch \u00e0 suspendre la production des bo\u00eetes d\u2019emballage. Ice Watch avait alors interjet\u00e9 un appel. A pr\u00e9sent la cour d\u2019appel de Bruxelles [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-2437","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ice-Watch doit abandonner ses bo\u00eetes Lego - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/mode\/ice-watch-doit-abandonner-ses-boites-lego\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ice-Watch doit abandonner ses bo\u00eetes Lego - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Interdiction de la chambre de commerce confirm\u00e9e Lego vient donc de gagner son proc\u00e8s contre Ice-Watch tant en premi\u00e8re instance qu\u2019en appel. Fin 2011 le tribunal de commerce de Bruxelles avait d\u00e9j\u00e0 condamn\u00e9 Ice-Watch \u00e0 suspendre la production des bo\u00eetes d\u2019emballage. Ice Watch avait alors interjet\u00e9 un appel. 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