{"id":24408,"date":"2018-02-07T12:16:08","date_gmt":"2018-02-07T12:16:08","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/reouverture-de-3-magasins-pointcarre-selon-le-nouveau-concept-2\/"},"modified":"2018-02-07T12:16:08","modified_gmt":"2018-02-07T12:16:08","slug":"reouverture-de-3-magasins-pointcarre-selon-le-nouveau-concept-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/reouverture-de-3-magasins-pointcarre-selon-le-nouveau-concept-2\/","title":{"rendered":"R\u00e9ouverture de 3 magasins PointCarr\u00e9 selon le nouveau concept"},"content":{"rendered":"<p>La cha\u00eene de mode <strong>PointCarr\u00e9<\/strong> poursuit la r\u00e9novation de ses magasins : aujourd\u2019hui le point de vente d\u2019Ath a rouvert ses portes selon le nouveau concept et deux autres r\u00e9ouvertures, \u00e0 Barchon et Huy, suivront prochainement.<\/p>\n<p><!--break--><\/p>\n<h2>Exp\u00e9rience client<\/h2>\n<p>La nouveau concept, lanc\u00e9 en septembre 2016, met l\u2019accent sur l\u2019exp\u00e9rience client et la digitalisation. Pour ce faire l\u2019am\u00e9nagement int\u00e9rieur a \u00e9t\u00e9 enti\u00e8rement revu, avec notamment la pr\u00e9sence d\u2019\u00e9crans digitaux. \u00ab L\u2019exp\u00e9rience client est au c\u0153ur de notre d\u00e9marche \u00bb, explique le CEO Xavier Goebels. \u00ab Nous mettons tout en \u0153uvre pour assister au mieux le client, l\u2019inspirer, lui conseiller le style qui lui convient le mieux. L\u2019objectif est de rendre une visite chez PointCarr\u00e9 encore plus pratique, en combinant la vente online et offline. \u00bb<\/p>\n<p>\nC\u2019est pourquoi d\u2019ici peu l\u2019enseigne lancera une nouvelle plateforme en ligne, afin de faciliter davantage encore les achats. \u00ab Dans un march\u00e9 comp\u00e9titif et avec la mont\u00e9e du commerce en ligne, nous devons continuer de nous distinguer \u00bb, affirme Goebles. \u00ab C\u2019est pourquoi nous investissons dans nos magasins et dans la formation de nos employ\u00e9s. \u00bb<\/p>\n<p>\nLe magasin d\u2019Ath a rouvert ses portes aujourd\u2019hui, celui de Barchon rouvrira samedi prochain et celui de Huy le 2 mars. En 2017 PointCarr\u00e9 <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/mode\/ouverture-de-cinq-nouveaux-magasins-pointcarr%C3%A9-en-2017\" target=\"_blank\" rel=\"noopener\">a ouvert cinq nouveaux magasins <\/a>et compte ainsi une trentaine de magasins au total. L\u2019an dernier la cha\u00eene <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/mode\/zeb-reprend-pointcarr%C3%A9\" target=\"_blank\" rel=\"noopener\">a \u00e9t\u00e9 reprise par son pendant flamand ZEB<\/a>. Les deux enseignes continuent d\u2019op\u00e9rer de mani\u00e8re ind\u00e9pendante, mais ont une strat\u00e9gie de croissance commune.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cha\u00eene de mode PointCarr\u00e9 poursuit la r\u00e9novation de ses magasins : aujourd\u2019hui le point de vente d\u2019Ath a rouvert ses portes selon le nouveau concept et deux autres r\u00e9ouvertures, \u00e0 Barchon et Huy, suivront prochainement. Exp\u00e9rience client La nouveau concept, lanc\u00e9 en septembre 2016, met l\u2019accent sur l\u2019exp\u00e9rience client et la digitalisation. Pour ce [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24405,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-24408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>R\u00e9ouverture de 3 magasins PointCarr\u00e9 selon le nouveau concept - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"La cha\u00eene de mode PointCarr\u00e9 poursuit la r\u00e9novation de ses magasins : aujourd\u2019hui le point de vente d\u2019Ath a rouvert ses portes selon le nouveau concept et deux autres 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