{"id":24989,"date":"2018-03-05T09:16:45","date_gmt":"2018-03-05T09:16:45","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/le-transformateur-de-pommes-de-terre-agristo-investit-200-millions-deuros-dans-une-usine\/"},"modified":"2018-03-05T09:16:45","modified_gmt":"2018-03-05T09:16:45","slug":"le-transformateur-de-pommes-de-terre-agristo-investit-200-millions-deuros-dans-une-usine","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/le-transformateur-de-pommes-de-terre-agristo-investit-200-millions-deuros-dans-une-usine\/","title":{"rendered":"Le transformateur de pommes de terre Agristo investit 200 millions d\u2019euros dans une usine \u00e0 frites"},"content":{"rendered":"<p>Le transformateur de pommes de terre <strong>Agristo<\/strong> a ouvert une nouvelle usine \u00e0 frites a Wielsbeke. Co\u00fbt du projet : 200 millions d\u2019euros. L\u2019entreprise familiale entend ainsi se propulser au top 5 du secteur.<\/p>\n<p><!--break--><\/p>\n<h2>\u00ab Il faut g\u00e9n\u00e9rer du chiffre d\u2019affaires \u00bb<\/h2>\n<p>\u00ab C\u2019est l\u2019usine \u00e0 frites la plus innovante au monde \u00bb, explique Filip Wallays, qui codirige l\u2019entreprise avec Hannelore Raes. Vu le haut degr\u00e9 d\u2019automatisation de l\u2019usine, le site ne requiert que quinze personnes par \u00e9quipe dans un syst\u00e8me de cinq \u00e9quipes.<\/p>\n<p>\nD\u2019ici peu l\u2019usine sera \u00e9quip\u00e9e d\u2019une deuxi\u00e8me ligne de production : ceci permettra de cr\u00e9er 160 emplois suppl\u00e9mentaires et d\u2019atteindre une capacit\u00e9 de production totale de 200.000 tonnes de frites surgel\u00e9es par an. Agristo produit d\u00e9j\u00e0 500.000 tonnes de produits \u00e0 base de pommes de terre\u00a0 (frites, pur\u00e9e, croquettes) par an sur trois autres sites.<\/p>\n<p>\nAu total Agristo investit 200 millions d\u2019euros dans la nouvelle usine, un s\u00e9rieux montant pour une entreprise familiale qui r\u00e9alise un chiffre d\u2019affaires de 350 millions d\u2019euros sans capital externe. \u00ab Le monde des produits surgel\u00e9s \u00e0 base de pommes de terre est un business capitalistique, avec de hauts volumes et de faibles marges \u00bb, pr\u00e9cise Wallays. \u00ab Nos produits sont disponibles en supermarch\u00e9 sous MDD dans 120 pays. Nous vendons un kilo de frites \u00e0 60 cents. Il nous faut donc g\u00e9n\u00e9rer du chiffre d\u2019affaires. Notre marge d\u2019exploitation brute (ebitda) se situe entre 10 et12%. \u00bb<\/p>\n<p>\nL\u2019entreprise esp\u00e8re donc quasi doubler le chiffre d\u2019affaires \u00e0 650 millions d\u2019euros dans les cinq ann\u00e9es \u00e0 venir et augmenter la part de march\u00e9 de 4 \u00e0 7%. \u00ab C\u2019est la seule mani\u00e8re pour nous d\u2019int\u00e9grer le top cinq. Nos p\u00e8res ont fond\u00e9 l\u2019entreprise, nous voulons la d\u00e9velopper \u00bb, ajoute Hannelore Raes. A titre comparatif : McCain est leader du march\u00e9 avec une part de march\u00e9 de 30%.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le transformateur de pommes de terre Agristo a ouvert une nouvelle usine \u00e0 frites a Wielsbeke. Co\u00fbt du projet : 200 millions d\u2019euros. L\u2019entreprise familiale entend ainsi se propulser au top 5 du secteur. \u00ab Il faut g\u00e9n\u00e9rer du chiffre d\u2019affaires \u00bb \u00ab C\u2019est l\u2019usine \u00e0 frites la plus innovante au monde \u00bb, explique Filip [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24986,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-24989","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le transformateur de pommes de terre Agristo investit 200 millions d\u2019euros dans une usine \u00e0 frites - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Le transformateur de pommes de terre Agristo a ouvert une nouvelle usine \u00e0 frites a Wielsbeke. 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