{"id":25848,"date":"2018-04-13T10:07:46","date_gmt":"2018-04-13T10:07:46","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/le-conflit-entre-coca-cola-et-e-leclerc-prive-les-accros-au-cola-de-leur-boisson-preferee\/"},"modified":"2018-04-13T10:07:46","modified_gmt":"2018-04-13T10:07:46","slug":"le-conflit-entre-coca-cola-et-e-leclerc-prive-les-accros-au-cola-de-leur-boisson-preferee","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/le-conflit-entre-coca-cola-et-e-leclerc-prive-les-accros-au-cola-de-leur-boisson-preferee\/","title":{"rendered":"Le conflit entre Coca-Cola et E. Leclerc prive les accros au cola de leur boisson pr\u00e9f\u00e9r\u00e9e"},"content":{"rendered":"<p>La bataille fait rage entre le groupe de supermarch\u00e9s fran\u00e7ais <strong>Leclerc <\/strong>et <strong>Coca-Cola<\/strong> : E. Leclerc refuse d\u2019appliquer les hausses de prix impos\u00e9es par Coca-Cola en 2018.\u00a0Certains magasins se retrouvent d\u00e8s lors en rupture de stock du fameux soda.<\/p>\n<p><!--break--><\/p>\n<h2>Approvisionnement clandestin via d\u2019autres canaux ?<\/h2>\n<p>Une guerre de prix bat son plein entre E. Leclerc et Coca-Cola : dans plusieurs supermarch\u00e9s de la cha\u00eene fran\u00e7aise, une note est affich\u00e9e \u00e0 l\u2019emplacement o\u00f9 devraient normalement se trouver les petites bouteilles rouges.\u00a0 Cette note indique qu&rsquo; \u00ab \u00e0 cause d\u2019un diff\u00e9rend avec le fournisseur Coca-Cola, qui souhaite augmenter sensiblement le prix de ses produits en 2018, E. Leclerc n\u2019est pas parvenu \u00e0 un accord \u00bb.\u00a0 La cha\u00eene de supermarch\u00e9s s\u2019excuse pour ces ruptures de stock.<\/p>\n<p>\u00a0<\/p>\n<p>L\u2019usine d\u2019embouteillage <strong>Coca-Cola European Partners France<\/strong> admet qu\u2019elle n\u2019est pas parvenue \u00e0 un accord avec Leclerc, mais <a href=\"http:\/\/bfmbusiness.bfmtv.com\/entreprise\/penurie-de-coca-cola-chez-leclerc-1417852.html\" target=\"_blank\" rel=\"noopener\">les deux parties refusent de commenter davantage les n\u00e9gociations<\/a>.\u00a0 Les pourparlers se trouveraient d\u00e9j\u00e0 dans l\u2019impasse depuis le mois de d\u00e9cembre, mais ce n\u2019est qu\u2019aujourd\u2019hui que le conflit est visible dans les rayons.<\/p>\n<p>\u00a0<\/p>\n<p>Entre-temps, Leclerc aurait pris contact avec une autre source pour se\u00a0procurer cette boisson gazeuse si populaire : au lieu de s\u2019adresser au distributeur Coca-Cola European Partners, E. Leclerc s\u2019approvisionnerait chez un fournisseur en Europe de l\u2019Est que l\u2019entreprise a r\u00e9ussi \u00e0 contacter via son organisation d\u2019achat europ\u00e9en <strong>Eurelec <\/strong>situ\u00e9 \u00e0 Bruxelles.\u00a0 Cela expliquerait <a href=\"http:\/\/www.leparisien.fr\/economie\/pourquoi-des-centres-leclerc-n-ont-plus-de-coca-cola-dans-leurs-rayons-12-04-2018-7661118.php\" target=\"_blank\" rel=\"noopener\">la pr\u00e9sence de bouteilles de\u00a0Coca-Cola avec des \u00e9tiquettes en langue \u00e9trang\u00e8re dans certains supermarch\u00e9s Leclerc<\/a>, estime le journal Le Parisien.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La bataille fait rage entre le groupe de supermarch\u00e9s fran\u00e7ais Leclerc et Coca-Cola : E. Leclerc refuse d\u2019appliquer les hausses de prix impos\u00e9es par Coca-Cola en 2018.\u00a0Certains magasins se retrouvent d\u00e8s lors en rupture de stock du fameux soda. Approvisionnement clandestin via d\u2019autres canaux ? Une guerre de prix bat son plein entre E. Leclerc [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":25845,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-25848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le conflit entre Coca-Cola et E. 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