{"id":26751,"date":"2018-06-04T14:40:49","date_gmt":"2018-06-04T14:40:49","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/colruyt-group-lance-le-shopping-sans-caisse-chez-spar-2\/"},"modified":"2018-06-04T14:40:49","modified_gmt":"2018-06-04T14:40:49","slug":"colruyt-group-lance-le-shopping-sans-caisse-chez-spar-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/colruyt-group-lance-le-shopping-sans-caisse-chez-spar-2\/","title":{"rendered":"Colruyt Group lance le shopping sans caisse chez Spar"},"content":{"rendered":"

Durant le mois de juin Colruyt Group <\/strong>testera le shopping sans caisse dans quatre magasins Spar<\/strong>. Gr\u00e2ce \u00e0 l\u2019app \u2018Scan. Pay. Go.’,\u00a0 les clients pourront eux-m\u00eames scanner et payer leurs achats \u00e0 l\u2019aide de leur smartphone, sans faire la file \u00e0 la caisse.<\/p>\n

<\/p>\n

\u00ab Tranquille sans file \u00bb<\/h2>\n

\u00ab Tranquille sans file \u00bb, tel est le slogan de la nouvelle app ‘Scan. Pay. Go.’ de Retail Partners Colruyt Group<\/strong>. Le syst\u00e8me permet au client de scanner et payer ses achats \u00e0 l\u2019aide de son smartphone, sans qu\u2019un collaborateur n\u2019intervienne. Pour cela il suffit au shopper d\u2019installer l\u2019app sur son smartphone pour ensuite scanner les codes-barres des articles\u00a0 avant de les d\u00e9poser dans son panier ou chariot. Les produits sont ainsi ajout\u00e9s \u00e0 son panier virtuel. A tout moment le client peut consulter le momtant total actualis\u00e9 de son panier. Une fois les courses termin\u00e9es il ne lui reste plus qu\u2019\u00e0 payer via l\u2019app de sa banque ou via\u00a0 l\u2019app Bancontact. Termin\u00e9 \u00e9galement les tickets de caisse puisque celui-ci s\u2019affiche virtuellement via l\u2019app.<\/p>\n

\nPour utiliser le syst\u00e8me de self-scanning mobile, le client doit donc uniquement disposer d\u2019un\u00a0 smartphone avec l\u2019app ‘Scan. Pay. Go.\u2019 et de la carte de fid\u00e9lit\u00e9 Xtra de Colruyt Group. \u00ab Pas de lecteur s\u00e9par\u00e9, pas de syst\u00e8me de paiement s\u00e9par\u00e9, pas de ticket de caisse s\u00e9par\u00e9. La seule chose dont les clients aient besoin, c\u2019est de leur smartphone \u00bb, explique le directeur g\u00e9n\u00e9ral Dirk Depoorter de Retail Partners Colruyt Group, d\u00e9tenteur de la licence de Spar en Belgique.<\/p>\n

\nPour que le shopper ait toujours son smartphone \u00e0 port\u00e9e de main lors des courses, Spar a con\u00e7u des cabas sp\u00e9ciaux munis d\u2019une petite pochette de c\u00f4t\u00e9 pour ranger le portable. Pour les produits non emball\u00e9s, tels que les fruits et l\u00e9gumes, l\u2019enseigne a pr\u00e9vu des balances num\u00e9riques. Au niveau de la s\u00e9curit\u00e9, Spar dit s\u2019appuyer sur la confiance dans sa client\u00e8le. Tout comme pour les caisses de self-scanning actuels, l\u2019enseigne proc\u00e9dera \u00e0 des contr\u00f4les al\u00e9atoires.<\/p>\n

\nPassage oblig\u00e9 au check-out<\/h2>\n

A l\u2019exemple des magasins pilotes sans caisse AH to go <\/strong>et Spar University <\/strong>aux Pays-Bas, le syst\u00e8me de self-scanning mobile a \u00e9t\u00e9 introduit pour un shopping plus facile et plus rapide. Reste \u00e0 voir si le gain de temps en vaut r\u00e9ellement la peine. La proc\u00e9dure comprend en effet un passage oblig\u00e9 o\u00f9 le client risque de devoir attendre, notamment le check-out. Le client doit y scanner un code QR avant de pouvoir payer le contenu de son panier via l\u2019app. Une fois les courses pay\u00e9es, un code QR s\u2019affiche sur son smartphone, qui lui permet d\u2019ouvrir les portillons et de quitter le magasin. Contrairement aux supermarch\u00e9s Hema d\u2019Alibaba et aux magasins Amazon Go il n\u2019y a pas de check-in \u00e0 l\u2019entr\u00e9e du magasin. Vu la connexion avec la carte Xtra le client est automatiquement identifi\u00e9 d\u00e8s qu\u2019il scanne un produit via l\u2019app.<\/p>\n

\nMalgr\u00e9 cette innovation, l\u2019enseigne de proximit\u00e9 tient \u00e0 maintenir les caisses traditionnelles pour que les clients aient le choix entre les deux options :\u00a0 \u00ab Ceux qui optent d\u2019abord pour le self-scanning et se r\u00e9tractent ensuite peuvent toujours se diriger vers un caissier. \u00bb Apr\u00e8s une heure d\u2019inactivit\u00e9 le panier virtuel dans l\u2019app se vide automatiquement. Durant les deux premi\u00e8res semaines des h\u00f4tesses seront pr\u00e9sentes en magasin pour assister les clients. \u00ab En cas de question ou de probl\u00e8me, le personnel leur vient en aide. Une formation sp\u00e9cifique a \u00e9t\u00e9 donn\u00e9e \u00e0 cet effet \u00bb, indique Depoorter.<\/p>\n

\nPhase pilote d\u2019au moins six mois<\/h2>\n

Colruyt Group ne pr\u00e9cise pas quand le syst\u00e8me sera d\u00e9ploy\u00e9 dans ses autres enseignes. Apr\u00e8s le lancement du test ce lundi 4 juin dans le Spar de Wespelaar (Brabant flamand) , le syst\u00e8me sera \u00e9galement impl\u00e9ment\u00e9 dans les Spar de Kalken, Vielsalm et Rhodes-Saint-Gen\u00e8se dans le courant du mois de juin. D\u2019ici peu le syst\u00e8me sera \u00e9galement test\u00e9 dans quelques magasins de l\u2019enseigne de proximit\u00e9 Okay<\/strong>. Apr\u00e8s une phase pilote d\u2019au moins six mois, le groupe examinera le d\u00e9ploiement \u00e9ventuel vers d\u2019autres magasins.<\/p>\n

\nDepuis deux mois Carrefour aussi teste un syst\u00e8me Scan& Pay dans un Carrefour <\/strong>Express \u00e0 Anvers (Anselmostraat). Durant la p\u00e9riode d\u2019essai, les clients peuvent y scanner et payer leurs achats via une app sp\u00e9ciale. \u00ab Une fois le test termin\u00e9, nous pourrons d\u00e9ployer le syst\u00e8me dans des centaines de magasins (principalement dans les enseignes Market et Express) et nous ajouterons la fonction \u00e0 l\u2019app Carrefour \u00bb, explique le porte-parole Baptiste van Outryve.<\/p>\n

\nFait surprenant :\u00a0les premiers tests sans caisse se d\u00e9roulent majoritairement dans des magasins de proximit\u00e9. Or le syst\u00e8me semble\u00a0plus\u00a0efficace pour\u00a0de grands caddies bien remplis, que pour de petites courses rapides, puisque l\u2019un des grands avantages du self-scanning mobile r\u00e9side dans le fait que le client n\u2019a plus besoin de vider et recharger son\u00a0chariot \u00e0 la caisse.<\/p>\n

\n\u00a0
\n\u00a0<\/p>\n

\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

Durant le mois de juin Colruyt Group testera le shopping sans caisse dans quatre magasins Spar. Gr\u00e2ce \u00e0 l\u2019app \u2018Scan. Pay. Go.’,\u00a0 les clients pourront eux-m\u00eames scanner et payer leurs achats \u00e0 l\u2019aide de leur smartphone, sans faire la file \u00e0 la caisse. \u00ab Tranquille sans file \u00bb \u00ab Tranquille sans file \u00bb, tel est […]<\/p>\n","protected":false},"author":1,"featured_media":26748,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-26751","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"\nColruyt Group lance le shopping sans caisse chez Spar - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Durant le mois de juin Colruyt Group testera le shopping sans caisse dans quatre magasins Spar. 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