{"id":27411,"date":"2018-07-17T16:40:54","date_gmt":"2018-07-17T16:40:54","guid":{"rendered":"https:\/\/www.retaildetail.be\/maison-deco\/blokker-voit-le-ca-belge-chuter-fortement-et-le-comite-de-direction-se-reduire\/"},"modified":"2018-07-17T16:40:54","modified_gmt":"2018-07-17T16:40:54","slug":"blokker-voit-le-ca-belge-chuter-fortement-et-le-comite-de-direction-se-reduire","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/blokker-voit-le-ca-belge-chuter-fortement-et-le-comite-de-direction-se-reduire\/","title":{"rendered":"Blokker voit le CA belge chuter fortement et le comit\u00e9 de direction se r\u00e9duire"},"content":{"rendered":"<p>Les probl\u00e8mes persistent chez <strong>Blokker<\/strong>. Le conseil d\u2019administration a encore \u00e9t\u00e9 r\u00e9duit (est pass\u00e9 de huit \u00e0 cinq membres) et cette d\u00e9croissance vaut \u00e9galement pour le chiffre d\u2019affaires des magasins belges (-21%).<\/p>\n<p><!--break--><\/p>\n<h2>Un chiffre d\u2019affaires en baisse de 21%<\/h2>\n<p>La baisse du chiffre d\u2019affaires n\u2019est pas une grande surprise. Suite \u00e0 la restructuration et \u00e0 la fermeture de plus de soixante magasins, le chiffre d\u2019affaires belge a chut\u00e9 de 21% \u00e0 86,8 millions d\u2019euros. Le plan de transformation sera n\u00e9anmoins poursuivi cette ann\u00e9e, pr\u00e9cise la cha\u00eene dans un communiqu\u00e9 de presse. Cela fait<a href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-d%C3%A9co\/analyse-le-doute-continue-de-planer-sur-blokker\" target=\"_blank\" rel=\"noopener\"> d\u00e9j\u00e0 un certain temps que Blokker est en difficult\u00e9s<\/a>, notamment en raison de la concurrence des magasins Action et d\u2019autres acteurs en ligne.<\/p>\n<p>\u00a0<\/p>\n<p>Le <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/blokker-d%C3%A9capit%C3%A9-le-ceo-du-holding-et-le-ceo-de-belgique-quittent-le-navire\" target=\"_blank\" rel=\"noopener\">nouveau PDG de Blokker Belgique, Rob Schuyt<\/a>, reste pourtant optimiste. Selon lui, les magasins qui ont d\u00e9j\u00e0 \u00e9t\u00e9 transform\u00e9s selon le nouveau format, ont vu leur chiffre d\u2019affaires augmenter de 30%. La cha\u00eene affirme donc vouloir transformer 35 magasins suppl\u00e9mentaires cette ann\u00e9e. Plusieurs points de vente provisoires seront par ailleurs ouverts sous la forme de &lsquo;pop up stores&rsquo;, afin de proposer \u00e0 des \u00ab conditions avantageuses \u00bb tous les articles qui n&rsquo;ont plus leur place dans la nouvelle formule Blokker.<\/p>\n<p>\u00a0<\/p>\n<h2>\u00ab Allez de l\u2019avant avec ce fondement \u00bb<\/h2>\n<p>Blokker \u00e9prouve \u00e9galement des difficult\u00e9s \u00e0 l\u2019\u00e9tranger. C\u2019est pour cette raison que le holding a annonc\u00e9 un plan draconien qui vise \u00e0 <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/g%C3%A9n%C3%A9ral\/breaking-blokker-holding-choisit-de-se-focaliser-enti%C3%A8rement-sur-blokker\" target=\"_blank\" rel=\"noopener\">se d\u00e9faire des cha\u00eenes \u2018non-essentielles\u2019<\/a> (pensez \u00e0 Bart Smit\/Intertoys, Leen Bakker et Xenos) et \u00e0 se concentrer uniquement sur la cha\u00eene du m\u00eame nom. Il y a un mois et demi, la soci\u00e9t\u00e9 annon\u00e7ait encore <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-d%C3%A9co\/blokker-holding-enregistre-une-perte-record-mais-per%C3%A7oit-une-am%C3%A9lioration\" target=\"_blank\" rel=\"noopener\">une perte record de 344 millions d\u2019euros.<\/a><\/p>\n<p>\u00a0<\/p>\n<p>Le comit\u00e9 de direction a \u00e9t\u00e9 s\u00e9rieusement r\u00e9duit : Odile Bocxe, Corn\u00e9 Mulders et Koen van Doorn quittent l\u2019entreprise, l\u2019\u00e9quipe directionnelle restante compte encore cinq membres. \u00ab L\u2019entreprise a \u00e9t\u00e9 fortement restructur\u00e9e. La gestion de changement strat\u00e9gique est termin\u00e9e. Nous avons \u00e9tabli un nouveau fondement. Cela nous permet de poursuivre notre route \u00bb, selon le journal FD en citant un porte-parole. Ailleurs aussi, Blokker est en train de diminuer ses effectifs. Le centre de distribution situ\u00e9 \u00e0 Gouda va fermer ses portes, les 49 travailleurs peuvent d\u00e9m\u00e9nager vers le seul centre de distribution restant \u00e0 Geldermalsen.\u00a0<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les probl\u00e8mes persistent chez Blokker. Le conseil d\u2019administration a encore \u00e9t\u00e9 r\u00e9duit (est pass\u00e9 de huit \u00e0 cinq membres) et cette d\u00e9croissance vaut \u00e9galement pour le chiffre d\u2019affaires des magasins belges (-21%). Un chiffre d\u2019affaires en baisse de 21% La baisse du chiffre d\u2019affaires n\u2019est pas une grande surprise. Suite \u00e0 la restructuration et \u00e0 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27408,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-27411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blokker voit le CA belge chuter fortement et le comit\u00e9 de direction se r\u00e9duire - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Les probl\u00e8mes persistent chez Blokker. Le conseil d\u2019administration a encore \u00e9t\u00e9 r\u00e9duit (est pass\u00e9 de huit \u00e0 cinq membres) et cette d\u00e9croissance vaut \u00e9galement pour le chiffre d\u2019affaires des magasins belges (-21%).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/blokker-voit-le-ca-belge-chuter-fortement-et-le-comite-de-direction-se-reduire\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blokker voit le CA belge chuter fortement et le comit\u00e9 de direction se r\u00e9duire - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Les probl\u00e8mes persistent chez Blokker. 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