{"id":27617,"date":"2018-08-01T11:46:45","date_gmt":"2018-08-01T11:46:45","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/mcgregor-intente-un-proces-contre-reebok\/"},"modified":"2018-08-01T11:46:45","modified_gmt":"2018-08-01T11:46:45","slug":"mcgregor-intente-un-proces-contre-reebok","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/mcgregor-intente-un-proces-contre-reebok\/","title":{"rendered":"McGregor intente un proc\u00e8s contre Reebok"},"content":{"rendered":"<p><strong>Reebok<\/strong>, sponsor du sport de combat Ultimate Fighting Championship, a lanc\u00e9 une ligne de v\u00eatements affichant le nom du c\u00e9l\u00e8bre lutteur irlandais Conor McGregor. Cela pr\u00eate \u00e0 confusion, estime l&rsquo;enseigne de mode n\u00e9erlandaise qui porte quasiment le m\u00eame nom.<\/p>\n<p><!--break--><\/p>\n<h2>Une personnalit\u00e9 controvers\u00e9e<\/h2>\n<p>\u00ab\u00a0Les v\u00eatements de la marque <strong>McGregor<\/strong> se vendent sur le march\u00e9 europ\u00e9en depuis des d\u00e9cennies\u00a0\u00bb, explique l&rsquo;avocat Remco Van Leeuwen \u00e0 RTLZ. A pr\u00e9sent il risque d&rsquo;y avoir confusion : \u00ab\u00a0Le public pourrait croire que les v\u00eatements de Reebok viennent de chez McGregor.\u00a0\u00bb Or la marque n\u00e9erlandaise ne souhaite pas \u00eatre associ\u00e9e au lutteur irlandais Conor McGregor, une personnalit\u00e9 tr\u00e8s m\u00e9diatis\u00e9e et contronvers\u00e9e pour son son cararct\u00e8re provocateur. De plus, la marque est connue pous ses polos et chemises classiques et non pour des T-shirts sportifs et hoodies. C&rsquo;est pourquoi McGregor a d\u00e9cid\u00e9 de porter plainte contre <strong>Adidas<\/strong>, maison-m\u00e8re de Reebok, afin d&rsquo;interdire la vente des v\u00eatements pour fans en Europe.<\/p>\n<p>\u00a0<\/p>\n<p>Le fait que le nom complet de Conor McGregor apparaisse sur les v\u00eatements n&rsquo;est pas pertinent, estime Leeuwen : \u00ab\u00a0Lorsque vous utilisez le nom McGregor comme marque, donc comme signe distinctif\u00a0 pour vos produits et si cela peut pr\u00eater \u00e0 confusion aupr\u00e8s du public, alors il y a probl\u00e8me.\u00a0\u00bb Le tribunal de La Haye rendra son jugement la semaine prochaine<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reebok, sponsor du sport de combat Ultimate Fighting Championship, a lanc\u00e9 une ligne de v\u00eatements affichant le nom du c\u00e9l\u00e8bre lutteur irlandais Conor McGregor. Cela pr\u00eate \u00e0 confusion, estime l&rsquo;enseigne de mode n\u00e9erlandaise qui porte quasiment le m\u00eame nom. Une personnalit\u00e9 controvers\u00e9e \u00ab\u00a0Les v\u00eatements de la marque McGregor se vendent sur le march\u00e9 europ\u00e9en depuis [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27614,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-27617","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>McGregor intente un proc\u00e8s contre Reebok - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Reebok, sponsor du sport de combat Ultimate Fighting Championship, a lanc\u00e9 une ligne de v\u00eatements affichant le nom du c\u00e9l\u00e8bre lutteur irlandais Conor McGregor. 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