{"id":2834,"date":"2013-03-27T08:10:19","date_gmt":"2013-03-27T08:10:19","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/ouverture-dun-bar-wasserette-a-anvers-des-le-mois-de-juin\/"},"modified":"2013-03-27T08:10:19","modified_gmt":"2013-03-27T08:10:19","slug":"ouverture-dun-bar-wasserette-a-anvers-des-le-mois-de-juin","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/ouverture-dun-bar-wasserette-a-anvers-des-le-mois-de-juin\/","title":{"rendered":"Ouverture d\u2019un bar-wasserette \u00e0 Anvers d\u00e8s le mois de juin"},"content":{"rendered":"<h2>Les \u00e9tudiants comme groupe-cible<\/h2>\n<p>L\u2019id\u00e9e des Wasbars (bars-wasserettes), o\u00f9 les clients peuvent <strong>consommer une bi\u00e8re ou un caf\u00e9, tout en faisant leur lessive<\/strong>, a \u00e9t\u00e9 con\u00e7ue par Dries Henau et Yuri Vandenbogaerde. Les deux initiateurs participent d\u2019ailleurs au concours t\u00e9l\u00e9vis\u00e9 \u2018Topstarter\u2019, o\u00f9 ils ont d\u00e9j\u00e0 atteint la finale.<\/p>\n<p>Henau et Vandenbogaerde <strong>visent entre autres les \u00e9tudiants<\/strong>, qui g\u00e9n\u00e9ralement vivent \u00e0 l\u2019\u00e9troit et n\u2019ont pas la place d\u2019installer un lave-linge. La corv\u00e9e lessive, gr\u00e2ce au bar-wasserette, devient ainsi un \u00e9v\u00e9nement social. Aussi la ville estudiantine de Louvain figure en t\u00eate de liste, \u00e0 condition que le duo y trouve un espace \u00e0 louer appropri\u00e9 d\u2019au moins 100 m\u00b2.<\/p>\n<p>Vous souhaitez en savoir davantage sur les Wasbars ? <a target=\"_blank\" href=\"http:\/\/retaildetailcongres.be\/images\/stories\/2013\/Sustainability_FR.pdf\" rel=\"noopener\">Lors du Congr\u00e8s retaildetail du 25 avril, Saskia Neirinckx de l\u2019agence de presse The Wicked nous expliquera comment ces bars-wasserettes s\u2019int\u00e8grent parfaitement dans\u00a0 l\u2019univers retail d\u2019ajourd\u2019hui.<\/a><\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduction : Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les \u00e9tudiants comme groupe-cible L\u2019id\u00e9e des Wasbars (bars-wasserettes), o\u00f9 les clients peuvent consommer une bi\u00e8re ou un caf\u00e9, tout en faisant leur lessive, a \u00e9t\u00e9 con\u00e7ue par Dries Henau et Yuri Vandenbogaerde. Les deux initiateurs participent d\u2019ailleurs au concours t\u00e9l\u00e9vis\u00e9 \u2018Topstarter\u2019, o\u00f9 ils ont d\u00e9j\u00e0 atteint la finale. Henau et Vandenbogaerde visent entre autres les [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-2834","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ouverture d\u2019un bar-wasserette \u00e0 Anvers d\u00e8s le mois de juin - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/ouverture-dun-bar-wasserette-a-anvers-des-le-mois-de-juin\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ouverture d\u2019un bar-wasserette \u00e0 Anvers d\u00e8s le mois de juin - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Les \u00e9tudiants comme groupe-cible L\u2019id\u00e9e des Wasbars (bars-wasserettes), o\u00f9 les clients peuvent consommer une bi\u00e8re ou un caf\u00e9, tout en faisant leur lessive, a \u00e9t\u00e9 con\u00e7ue par Dries Henau et Yuri Vandenbogaerde. 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