{"id":28643,"date":"2018-09-27T14:41:49","date_gmt":"2018-09-27T14:41:49","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/pointcarre-propose-un-service-de-personal-shopping-2\/"},"modified":"2018-09-27T14:41:49","modified_gmt":"2018-09-27T14:41:49","slug":"pointcarre-propose-un-service-de-personal-shopping-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/pointcarre-propose-un-service-de-personal-shopping-2\/","title":{"rendered":"PointCarr\u00e9 propose un service de &#039;personal shopping&#039;"},"content":{"rendered":"<p>L&rsquo;enseigne de v\u00eatements <strong>PointCarr\u00e9<\/strong> lance un service de &lsquo;personal shopping&rsquo; : les clients qui le souhaitent peuvent b\u00e9n\u00e9ficier d&rsquo;un accompagnement personnel en magasin durant une heure. Une s\u00e9lection sur mesure les attend d\u00e8s leur arriv\u00e9e.<\/p>\n<p><!--break--><\/p>\n<h2>Shopping priv\u00e9 gratuit durant 1h<\/h2>\n<p>Les clients sont de plus en plus nombreux \u00e0 rechercher une exp\u00e9rience en magasin personnalis\u00e9e. C&rsquo;est pourquoi PointCarr\u00e9 propose d\u00e9sormais\u00a0une &lsquo;vendeuse personnelle&rsquo; \u00e0 ses clients. \u00ab\u00a0Notre objectif est d&rsquo;offrir \u00e0 nos clients un moment de shopping qui rime avec style et plaisir. Nous voulons leur procurer un effet wow\u00a0\u00bb, explique le CEO Xavier Goebels.<\/p>\n<p>\u00a0<\/p>\n<p>Le service est gratuit, mais les shoppers doivent r\u00e9server \u00e0 l&rsquo;avance. D\u00e8s leur arriv\u00e9e une s\u00e9lection de v\u00eatements les attend dans un espace priv\u00e9. Une vendeuse, sp\u00e9cialement form\u00e9e \u00e0 cet effet, les aident durant une heure, en t\u00eate-\u00e0-t\u00eate, \u00e0 faire leur choix. Le service est d\u00e9j\u00e0 disponible dans 21 des 27 magasins PointCarr\u00e9 en Belgique.<\/p>\n<p>\u00a0<\/p>\n<h2>28 vendeuses converties en stylistes<\/h2>\n<p>Le but est de faire gagner du temps au client, tout en lui offrant un service haut de gamme. Pour ce faire l&rsquo;enseigne a donn\u00e9 une formation de &lsquo;personal shopper&rsquo; \u00e0 28 de ses vendeuses : \u00ab\u00a0Nous avons lanc\u00e9 un appel au sein de nos \u00e9quipes et 28 vendeuses se sont port\u00e9es candidates. Elles ont \u00e9t\u00e9 form\u00e9es par Julie Terreur, coach et fondatrice de l&rsquo;agence de mode In Your Style. Au final elles ont pass\u00e9 un examen et ont obtenu un certificat\u00a0\u00bb, indique Goebels.<\/p>\n<p>\u00a0<\/p>\n<p>Chaque magasin dispose d&rsquo;un espace &lsquo;styling&rsquo;, avec sa propre ambiance et un mobilier adapt\u00e9. Pour Goebels il s&rsquo;agit d&rsquo;une nouvelle fa\u00e7on d&rsquo;aborder le shopping, qui dans le secteur concurrentiel de la mode ne peut se vivre qu&rsquo;au sein du magasin physique. Il se dit heureux que ses employ\u00e9es soient dispos\u00e9es \u00e0 participer \u00e0 cette initiative et \u00e0 r\u00e9inventer leur profession.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&rsquo;enseigne de v\u00eatements PointCarr\u00e9 lance un service de &lsquo;personal shopping&rsquo; : les clients qui le souhaitent peuvent b\u00e9n\u00e9ficier d&rsquo;un accompagnement personnel en magasin durant une heure. Une s\u00e9lection sur mesure les attend d\u00e8s leur arriv\u00e9e. Shopping priv\u00e9 gratuit durant 1h Les clients sont de plus en plus nombreux \u00e0 rechercher une exp\u00e9rience en magasin personnalis\u00e9e. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":28640,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-28643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>PointCarr\u00e9 propose un service de &#039;personal shopping&#039; - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"L&#039;enseigne de v\u00eatements PointCarr\u00e9 lance un service de &#039;personal shopping&#039; : les clients qui le souhaitent peuvent b\u00e9n\u00e9ficier d&#039;un accompagnement personnel en magasin durant une heure. 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