{"id":28787,"date":"2018-10-05T16:07:38","date_gmt":"2018-10-05T16:07:38","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/casino-ouvre-un-supermarche-sans-caisse-a-paris\/"},"modified":"2018-10-05T16:07:38","modified_gmt":"2018-10-05T16:07:38","slug":"casino-ouvre-un-supermarche-sans-caisse-a-paris","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/casino-ouvre-un-supermarche-sans-caisse-a-paris\/","title":{"rendered":"Casino ouvre un supermarch\u00e9 sans caisse \u00e0 Paris"},"content":{"rendered":"<p>La cha\u00eene de supermarch\u00e9s <strong>Casino <\/strong>suit la tendance actuelle en ouvrant un magasin sans caisse pr\u00e8s des Champs-Elys\u00e9es. Il s\u2019agit d\u2019une variante fran\u00e7aise du concept de supermarch\u00e9s <strong>Amazon Go<\/strong> aux Etats-Unis.<\/p>\n<p><!--break--><\/p>\n<h2>\u00a0<br \/>\nExp\u00e9rience d\u2019achat<\/h2>\n<p>La technologie de reconnaissance faciale, qui permet aux clients de payer en ligne avec l\u2019application Casino ou aux caisses en libre-service, est l\u2019\u00e9l\u00e9ment qui attire l\u2019attention sur ce nouveau concept. Selon le PDG Tina Schuler, Casino lance ce concept pour cr\u00e9er un endroit qui rend le shopping plus facile et plus amusant et o\u00f9 les clients peuvent tester et essayer les produits avant de les acheter \u2013 et \u2013 o\u00f9 ils peuvent <a href=\"https:\/\/uk.reuters.com\/article\/us-casino-store\/casino-gambles-on-amazon-style-checkout-free-champs-elysees-store-idUKKCN1ME1SN\" target=\"_blank\" rel=\"noopener\">m\u00eame les go\u00fbter dans le magasin<\/a>, \u00e0 toute heure du jour et de la nuit. Le nouveau magasin disposera d\u2019un assortiment de 6.000 produits au total, dont des fruits et l\u00e9gumes bio.<\/p>\n<p>\nComme tous les d\u00e9taillants, Casino tente d\u2019adapter son nouveau concept aux d\u00e9fis du shopping en ligne. Au-del\u00e0 de cette menace, Casino d\u00e9fend \u00e9galement les pr\u00e9occupations de ses investisseurs face \u00e0 l\u2019endettement et \u00e0 la concurrence f\u00e9roce qui r\u00e8gne en France et qui a d\u00e9j\u00e0 r\u00e9duit la valeur de ses actions de 30% depuis le d\u00e9but de l\u2019ann\u00e9e. Le mois dernier, Casino a apparemment rejet\u00e9 <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/frictions-entre-carrefour-et-casino-concernant-une-propostion-de-fusion\" target=\"_blank\" rel=\"noopener\">une tentative de rachat <\/a>de <strong>Carrefour<\/strong>, bien que ce rival de plus grande taille nie avoir \u00e9mis une offre.<\/p>\n<h2>\u00a0<br \/>\nPas le seul<\/h2>\n<p>Casino n\u2019est pas le seul \u00e0 exp\u00e9rimenter de telles exp\u00e9riences. En d\u00e9but d\u2019ann\u00e9e, l\u2019entreprise britannique <strong>Sainsbury\u2019s <\/strong>a test\u00e9 <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/britten-kunnen-kassaloos-shoppen-bij-sainsbury%E2%80%99s\" target=\"_blank\" rel=\"noopener\">une nouvelle technologie <\/a>qui permet aux clients de retirer leurs achats des rayons et de sortir du magasin par la suite, tout simplement. <strong>Tesco<\/strong>, la plus grande cha\u00eene de supermarch\u00e9s du Royaume-Uni, exp\u00e9rimente actuellement un syst\u00e8me permettant aux clients de <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/tesco-express-aussi-teste-le-shopping-sans-caisses\" target=\"_blank\" rel=\"noopener\">scanner les produits par le biais de leur smartphone<\/a> et de payer plus tard. L\u2019exemple d\u2019Amazon Go est bien connu, et si on regarde ce qui se passe plus pr\u00e8s de chez nous, <strong>Albert Heijn<\/strong> teste \u00e9galement les magasins Top to go \u00e0 Amsterdam.<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cha\u00eene de supermarch\u00e9s Casino suit la tendance actuelle en ouvrant un magasin sans caisse pr\u00e8s des Champs-Elys\u00e9es. Il s\u2019agit d\u2019une variante fran\u00e7aise du concept de supermarch\u00e9s Amazon Go aux Etats-Unis. \u00a0 Exp\u00e9rience d\u2019achat La technologie de reconnaissance faciale, qui permet aux clients de payer en ligne avec l\u2019application Casino ou aux caisses en libre-service, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":28784,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-28787","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Casino ouvre un supermarch\u00e9 sans caisse 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