{"id":28898,"date":"2018-10-11T13:00:28","date_gmt":"2018-10-11T13:00:28","guid":{"rendered":"https:\/\/www.retaildetail.be\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/"},"modified":"2018-10-11T13:00:28","modified_gmt":"2018-10-11T13:00:28","slug":"ikea-vise-les-marches-emergents-pour-son-expansion-future","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/","title":{"rendered":"Ikea vise les march\u00e9s \u00e9mergents pour son expansion future"},"content":{"rendered":"

Dans les ann\u00e9es \u00e0 venir Ikea <\/strong>souhaite s’implanter sur une douzaine de nouveaux march\u00e9s. En revanche sur les march\u00e9s matures, dont la Belgique, le g\u00e9ant de l’ambeublement su\u00e9dois va freiner son expansion.<\/p>\n

<\/p>\n

Une douzaine de nouveaux pays<\/h2>\n

Ikea va faire son entr\u00e9e en Am\u00e9rique du Sud, \u00e0 commencer par le Chili \u00e0 Santiago en 2020<\/a>, suivi probablement du P\u00e9rou (Lima) et de la Colombie (Bogota). Le g\u00e9ant de l’ambeublement pr\u00e9voit \u00e9galement de s’implanter en Estonie, aux Philippines, aux Luxembourg, \u00e0 Macao, au Mexique, en Ukraine, \u00e0 Oman et \u00e0 Porto Rico. D’ici 2025 Ikea veut toucher 3 milliards de consommateurs, tel est l’objectif que s’est fix\u00e9 Torbj\u00f6rn L\u00f6\u00f6f, CEO d’Inter Ikea, maison-m\u00e8re d’Ikea. Pour ce faire le groupe su\u00e9dois va s’y prendre diff\u00e9remment : outre les fameux m\u00e9gastores, le retailer misera davantage sur des magasins de format plus r\u00e9duit, comme les magasins urbains, et sur le service, notamment l’e-commerce.<\/p>\n

\u00a0<\/p>\n

Le groupe examine \u00e9galement la possibilit\u00e9 de s’asscoier \u00e0 des places de march\u00e9 en ligne, comme Amazon<\/strong> et Bol.com<\/strong>. Une telle collaboration devrait d\u00e9marrer d\u00e8s l’ann\u00e9e prochaine. Le CEO recona\u00eet en effet que les m\u00e9gastores en p\u00e9riph\u00e9rie perdent de leur attrait et que l’entreprise se doit d’aller \u00e0 la rencontre du client<\/a>. En revanche Ikea renonce \u00e0\u00a0 ses projets d’expansion sur les march\u00e9s matures : en Belgique par exemple la cha\u00eene a d\u00e9j\u00e0 laiss\u00e9 entendre qu’elle n’ouvrira plus de grands magasins. Les nouveaux points de vente annonc\u00e9s \u00e0 Anvers et en Flandre Occidentale ne verront donc pas le jour. A noter que l’an dernier le nombre de visiteurs en Belgique a recul\u00e9 de 2,6%.<\/p>\n

\u00a0<\/p>\n

Les magasins comme entrep\u00f4ts<\/h2>\n

En outre, certains magasins de grand format verront leur surface de vente r\u00e9duite : une partie du magasin fera office de plateforme de distribution pour les commandes en ligne et sera transform\u00e9e en entrep\u00f4t. L’online est en effet un p\u00f4le de croissance important : malgr\u00e9 la baisse du nombre de visiteurs physiques, Ikea Belgique a enregistr\u00e9 une hausse du chiffre d’affaires de 1,2%. Depuis plus d’un an les shoppers belges ont la possiblit\u00e9 de passer des commandes en ligne. Actuellement le retailer dispose d’un webshop dans 35 des 50 pays o\u00f9 il est actif.<\/p>\n

\u00a0<\/p>\n

Le chiffre d’affaires mondial d’Ikea au cours de\u00a0 l’exercice \u00e9coul\u00e9 (clos au mois d’ao\u00fbt) s’est \u00e9tabli \u00e0 38,8 milliards d’euros, soit une hausse de 4,5%. La Chine notamment affiche une forte croissance. Durant cette m\u00eame p\u00e9riode le retailer a ouvert 19 nouveaux magasins – dont certains sur de nouveaux march\u00e9s, \u00e0 savoir l’Inde et la Lettonie – et a accueilli 957 millions de visiteurs.<\/p>\n

\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

Dans les ann\u00e9es \u00e0 venir Ikea souhaite s’implanter sur une douzaine de nouveaux march\u00e9s. En revanche sur les march\u00e9s matures, dont la Belgique, le g\u00e9ant de l’ambeublement su\u00e9dois va freiner son expansion. Une douzaine de nouveaux pays Ikea va faire son entr\u00e9e en Am\u00e9rique du Sud, \u00e0 commencer par le Chili \u00e0 Santiago en 2020, […]<\/p>\n","protected":false},"author":1,"featured_media":28895,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-28898","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco"],"acf":[],"yoast_head":"\nIkea vise les march\u00e9s \u00e9mergents pour son expansion future - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Dans les ann\u00e9es \u00e0 venir Ikea souhaite s'implanter sur une douzaine de nouveaux march\u00e9s. En revanche sur les march\u00e9s matures, dont la Belgique, le g\u00e9ant de l'ambeublement su\u00e9dois va freiner son expansion.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ikea vise les march\u00e9s \u00e9mergents pour son expansion future - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Dans les ann\u00e9es \u00e0 venir Ikea souhaite s'implanter sur une douzaine de nouveaux march\u00e9s. En revanche sur les march\u00e9s matures, dont la Belgique, le g\u00e9ant de l'ambeublement su\u00e9dois va freiner son expansion.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2018-10-11T13:00:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/shutterstock_1086363524.jpg?fit=1000%2C667&quality=100&strip=all&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"dev@grandiz.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"dev@grandiz.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/\"},\"author\":{\"name\":\"dev@grandiz.com\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/ba2d383452a753a3a1ce8cdb349b5fc9\"},\"headline\":\"Ikea vise les march\u00e9s \u00e9mergents pour son expansion future\",\"datePublished\":\"2018-10-11T13:00:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/\"},\"wordCount\":476,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/shutterstock_1086363524.jpg\",\"articleSection\":[\"Maison & D\u00e9co\"],\"inLanguage\":\"fr-FR\",\"copyrightYear\":\"2018\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/\",\"name\":\"Ikea vise les march\u00e9s \u00e9mergents pour son expansion future - RetailDetail BE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/shutterstock_1086363524.jpg\",\"datePublished\":\"2018-10-11T13:00:28+00:00\",\"description\":\"Dans les ann\u00e9es \u00e0 venir Ikea souhaite s'implanter sur une douzaine de nouveaux march\u00e9s. En revanche sur les march\u00e9s matures, dont la Belgique, le g\u00e9ant de l'ambeublement su\u00e9dois va freiner son expansion.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/shutterstock_1086363524.jpg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/shutterstock_1086363524.jpg\",\"width\":1000,\"height\":667},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-vise-les-marches-emergents-pour-son-expansion-future\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ikea vise les march\u00e9s \u00e9mergents pour son expansion future\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"name\":\"RetailDetail BE\",\"description\":\"News\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\",\"name\":\"RetailDetail BE\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"width\":131,\"height\":70,\"caption\":\"RetailDetail BE\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/ba2d383452a753a3a1ce8cdb349b5fc9\",\"name\":\"dev@grandiz.com\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g\",\"caption\":\"dev@grandiz.com\"},\"sameAs\":[\"http:\\\/\\\/preprod.retaildetail.be\"],\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/author\\\/devgrandiz-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ikea vise les march\u00e9s \u00e9mergents pour son expansion future - RetailDetail BE","description":"Dans les ann\u00e9es \u00e0 venir Ikea souhaite s'implanter sur une douzaine de nouveaux march\u00e9s. En revanche sur les march\u00e9s matures, dont la Belgique, le g\u00e9ant de l'ambeublement su\u00e9dois va freiner son expansion.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/","og_locale":"fr_FR","og_type":"article","og_title":"Ikea vise les march\u00e9s \u00e9mergents pour son expansion future - RetailDetail BE","og_description":"Dans les ann\u00e9es \u00e0 venir Ikea souhaite s'implanter sur une douzaine de nouveaux march\u00e9s. En revanche sur les march\u00e9s matures, dont la Belgique, le g\u00e9ant de l'ambeublement su\u00e9dois va freiner son expansion.","og_url":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/","og_site_name":"RetailDetail BE","article_published_time":"2018-10-11T13:00:28+00:00","og_image":[{"width":1000,"height":667,"url":"https:\/\/i0.wp.com\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/shutterstock_1086363524.jpg?fit=1000%2C667&quality=100&strip=all&ssl=1","type":"image\/jpeg"}],"author":"dev@grandiz.com","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"dev@grandiz.com","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/#article","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/"},"author":{"name":"dev@grandiz.com","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/ba2d383452a753a3a1ce8cdb349b5fc9"},"headline":"Ikea vise les march\u00e9s \u00e9mergents pour son expansion future","datePublished":"2018-10-11T13:00:28+00:00","mainEntityOfPage":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/"},"wordCount":476,"publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"image":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/shutterstock_1086363524.jpg","articleSection":["Maison & D\u00e9co"],"inLanguage":"fr-FR","copyrightYear":"2018","copyrightHolder":{"@id":"https:\/\/www.retaildetail.be\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/","url":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/","name":"Ikea vise les march\u00e9s \u00e9mergents pour son expansion future - RetailDetail BE","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/#primaryimage"},"image":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/shutterstock_1086363524.jpg","datePublished":"2018-10-11T13:00:28+00:00","description":"Dans les ann\u00e9es \u00e0 venir Ikea souhaite s'implanter sur une douzaine de nouveaux march\u00e9s. En revanche sur les march\u00e9s matures, dont la Belgique, le g\u00e9ant de l'ambeublement su\u00e9dois va freiner son expansion.","breadcrumb":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/#primaryimage","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/shutterstock_1086363524.jpg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/shutterstock_1086363524.jpg","width":1000,"height":667},{"@type":"BreadcrumbList","@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-vise-les-marches-emergents-pour-son-expansion-future\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.retaildetail.be\/fr\/"},{"@type":"ListItem","position":2,"name":"Ikea vise les march\u00e9s \u00e9mergents pour son expansion future"}]},{"@type":"WebSite","@id":"https:\/\/www.retaildetail.be\/nl\/#website","url":"https:\/\/www.retaildetail.be\/nl\/","name":"RetailDetail BE","description":"News","publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.retaildetail.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.retaildetail.be\/nl\/#organization","name":"RetailDetail BE","url":"https:\/\/www.retaildetail.be\/nl\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","width":131,"height":70,"caption":"RetailDetail BE"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/ba2d383452a753a3a1ce8cdb349b5fc9","name":"dev@grandiz.com","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g","caption":"dev@grandiz.com"},"sameAs":["http:\/\/preprod.retaildetail.be"],"url":"https:\/\/www.retaildetail.be\/fr\/author\/devgrandiz-com\/"}]}},"jetpack_featured_media_url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/shutterstock_1086363524.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/28898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/comments?post=28898"}],"version-history":[{"count":0,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/28898\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/media\/28895"}],"wp:attachment":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/media?parent=28898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/categories?post=28898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/tags?post=28898"},{"taxonomy":"people","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/people?post=28898"},{"taxonomy":"extra","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/extra?post=28898"},{"taxonomy":"company","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/company?post=28898"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/topic?post=28898"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/region?post=28898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}