{"id":29452,"date":"2018-11-13T09:15:53","date_gmt":"2018-11-13T09:15:53","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/carrefour-belgium-et-provera-belux-concluent-une-alliance-a-lachat\/"},"modified":"2018-11-13T09:15:53","modified_gmt":"2018-11-13T09:15:53","slug":"carrefour-belgium-et-provera-belux-concluent-une-alliance-a-lachat","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/carrefour-belgium-et-provera-belux-concluent-une-alliance-a-lachat\/","title":{"rendered":"Carrefour Belgium et Provera Belux concluent une alliance \u00e0 l&#039;achat"},"content":{"rendered":"<p>D\u00e9sormais <strong>Carrefour Belgium <\/strong>m\u00e8nera\u00a0ses n\u00e9gociations avec les 140 principaux fournisseurs FMCG\u00a0non seulement pour Carrefour, mais \u00e9galement pour toutes les enseignes de Provera, la centrale d&rsquo;achat regroupant <strong>Cora<\/strong>, <strong>Match<\/strong> et <strong>louis delhaize<\/strong>. Cette alliance devrait g\u00e9n\u00e9rer des synergies pour toutes les parties concern\u00e9es.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>\u00ab\u00a0La deuxi\u00e8me plus grande centrale d&rsquo;achat de Belgique\u00a0\u00bb<\/h2>\n<p>Carrefour Belgium n\u00e9gociera pour ses quelque 800 magasins Carrefour en Belgique (Hypermarch\u00e9s Carrefour, Carrefour Market, Carrefour Express et Drive) et pour les quelque 600 magasins et points de vente belges et luxembourgeois affili\u00e9s \u00e0 Provera. Gr\u00e2ce \u00e0 cet accord, Carrefour Belgique devient la deuxi\u00e8me plus grande centrale d&rsquo;achat de Belgique, pr\u00e9cise le communiqu\u00e9 de presse. L&rsquo;accord concerne les 140 principaux fournisseurs,\u00a0essentiellement actifs dans les cat\u00e9gories des produits de grande consommation et du bazar.<\/p>\n<p>\nCette collaboration permettra de g\u00e9n\u00e9rer des synergies pour les deux parties, commente le porte-parle de Carrefour Belgium, Baptiste Van Outryve. \u00ab\u00a0Vu les plus gros volumes nous serons en mesure d&rsquo;obtenir de meilleures conditions d&rsquo;achat. Mais l&rsquo;alliance profitera \u00e9galement aux 140 fournisseurs concern\u00e9s. Ils auront acc\u00e8s \u00e0 toutes les enseignes des deux groupes avec un plus grand nombre de marques et de r\u00e9f\u00e9rences. Ils b\u00e9n\u00e9ficieront donc de possibilit\u00e9s de d\u00e9ploiement plus vastes.\u00a0\u00bb A noter qu&rsquo;il s&rsquo;agit uniqument d&rsquo;une alliance \u00e0 l&rsquo;achat, ce qui signifie donc concr\u00e8tement que Carrefour et les cha\u00eenes de Provera continueront de mener leur propre strat\u00e9gie commerciale, avec leurs propres actions et promotions.<\/p>\n<p>\u00a0<\/p>\n<p>La collaboration n&rsquo;est pas une r\u00e9elle surprise : fin 2014 Carrefour et Provera ont conclu <a href=\"https:\/\/www.reuters.com\/article\/carrefour-provera-antitrust-idUSL8N19D518\" target=\"_blank\" rel=\"noopener\">une alliance similaire en France<\/a>. Pr\u00e9c\u00e9demment Carrefour <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/l%E2%80%99alliance-entre-carrefour-et-syst%C3%A8me-u-est-scell%C3%A9e\" target=\"_blank\" rel=\"noopener\">s&rsquo;est aussi associ\u00e9 \u00e0 Syst\u00e8me U<\/a> pour former la centrale d&rsquo;achat Envergure. Au niveau international il existe \u00e9galement une alliance avec Tesco.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9sormais Carrefour Belgium m\u00e8nera\u00a0ses n\u00e9gociations avec les 140 principaux fournisseurs FMCG\u00a0non seulement pour Carrefour, mais \u00e9galement pour toutes les enseignes de Provera, la centrale d&rsquo;achat regroupant Cora, Match et louis delhaize. Cette alliance devrait g\u00e9n\u00e9rer des synergies pour toutes les parties concern\u00e9es. \u00a0 \u00ab\u00a0La deuxi\u00e8me plus grande centrale d&rsquo;achat de Belgique\u00a0\u00bb Carrefour Belgium n\u00e9gociera pour [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":29449,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-29452","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Carrefour Belgium et Provera Belux concluent une alliance \u00e0 l&#039;achat - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"D\u00e9sormais Carrefour Belgium m\u00e8nera ses n\u00e9gociations avec les 140 principaux fournisseurs FMCG non seulement pour Carrefour, mais \u00e9galement pour toutes les enseignes de Provera, la centrale d&#039;achat regroupant Cora, Match et louis delhaize. 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