{"id":3203,"date":"2013-05-29T14:08:58","date_gmt":"2013-05-29T14:08:58","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/mccain-obtient-le-feu-vert-pour-la-reprise-de-lutosa\/"},"modified":"2013-05-29T14:08:58","modified_gmt":"2013-05-29T14:08:58","slug":"mccain-obtient-le-feu-vert-pour-la-reprise-de-lutosa","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/mccain-obtient-le-feu-vert-pour-la-reprise-de-lutosa\/","title":{"rendered":"McCain obtient le feu vert pour la reprise  de Lutosa"},"content":{"rendered":"<h2>Cession de la marque Lutosa<\/h2>\n<p>Toutefois la Commission a subordonn\u00e9 la transaction \u00e0 certaines conditions : afin d\u2019\u00e9viter ce\u00a0 manque de concurrence, McCain devra c\u00e9der la marque de produits de pommes de terre Lutosa dans l\u2019Espace \u00e9conomique europ\u00e9en.<\/p>\n<p>La cession de la marque Lutosa n\u2019aura pas de grandes cons\u00e9quences pour McCain : il s\u2019agit d\u2019une part restreinte des activit\u00e9s. Le gros du chiffre d\u2019affaires\u00a0 de l\u2019entit\u00e9 reprise provient de la livraison de produits de pommes de terre sous label priv\u00e9 aux supermarch\u00e9s, \u00e0 l\u2019horeca et \u00e0 l\u2019industrie alimentaire.<\/p>\n<p>Pour les Canadiens cette reprise repr\u00e9sente une extension de leurs activit\u00e9s et l\u2019acquisition d\u2019une client\u00e8le suppl\u00e9mentaire. McCain reprend Lutosa , propri\u00e9t\u00e9 du groupe PinuinLutosa, par le biais de sa division europ\u00e9enne McCain Foods Continental Europe, bas\u00e9e \u00e0 Villeneuve d\u2019Ascq en France. L\u2019entreprise est active dans 45 pays et dispose d\u2019unit\u00e9s de production en Belgique, en France, en Pologne et aux Pays-Bas.<\/p>\n<h2>\n<br \/>Retour \u00e0 la case d\u00e9part pour Pinguin<\/h2>\n<p>En juin 2007 le transformateur de l\u00e9gumes surgel\u00e9s Pinguin rachetait Lutosa pour un montant de 175 millions d\u2019euros. Au sein du groupe PinguinLutosa, la division pommes de terre Lutosa a r\u00e9alis\u00e9 en 2012 un chiffre d\u2019affaires de 267 millions d\u2019euros et a contribu\u00e9 pour 15 millions d\u2019euros au b\u00e9n\u00e9fice\u00a0 du groupe.<\/p>\n<p>Hein Deprez, patron de Pinguin(Lutosa), souhaite \u00e0 nouveau se concentrer sur la transformation de fruits et l\u00e9gumes et les pr\u00e9parations pr\u00eates-\u00e0-l\u2019emploi en conserves ou en surgel\u00e9.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduction : Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cession de la marque Lutosa Toutefois la Commission a subordonn\u00e9 la transaction \u00e0 certaines conditions : afin d\u2019\u00e9viter ce\u00a0 manque de concurrence, McCain devra c\u00e9der la marque de produits de pommes de terre Lutosa dans l\u2019Espace \u00e9conomique europ\u00e9en. La cession de la marque Lutosa n\u2019aura pas de grandes cons\u00e9quences pour McCain : il s\u2019agit d\u2019une [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-3203","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>McCain obtient le feu vert pour la reprise de Lutosa - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/mccain-obtient-le-feu-vert-pour-la-reprise-de-lutosa\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"McCain obtient le feu vert pour la reprise de Lutosa - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Cession de la marque Lutosa Toutefois la Commission a subordonn\u00e9 la transaction \u00e0 certaines conditions : afin d\u2019\u00e9viter ce\u00a0 manque de concurrence, McCain devra c\u00e9der la marque de produits de pommes de terre Lutosa dans l\u2019Espace \u00e9conomique europ\u00e9en. 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