{"id":32198,"date":"2019-03-26T11:38:49","date_gmt":"2019-03-26T11:38:49","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/un-belge-sur-trois-fait-ses-courses-a-letranger-2\/"},"modified":"2019-03-26T11:38:49","modified_gmt":"2019-03-26T11:38:49","slug":"un-belge-sur-trois-fait-ses-courses-a-letranger-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/un-belge-sur-trois-fait-ses-courses-a-letranger-2\/","title":{"rendered":"Un Belge sur trois fait ses courses \u00e0 l\u2019\u00e9tranger"},"content":{"rendered":"

Un Belge sur trois se rend r\u00e9guli\u00e8rement \u00e0 l\u2019\u00e9tranger pour faire ses courses, essentiellement en France et aux Pays-Bas. Principale motivation de ce shopping transfrontalier : les prix plus avantageux.<\/p>\n

<\/p>\n

\nPays-Bas et France<\/h2>\n

Les Belges se rendent r\u00e9guli\u00e8rement dans les pays voisins pour y faire leurs courses<\/a>. C\u2019est ce qui ressort, une fois de plus, des derniers chiffres du bureau d\u2019\u00e9tudes Nielsen. Plus d\u2019un consommateur belge sur trois (36%) fait une partie de ses courses \u00e0 l\u2019\u00e9tranger, avec une pr\u00e9f\u00e9rence pour les Pays-Bas et la France.<\/p>\n

\nParmi les personnes interrog\u00e9es, 16% disent aller de temps \u00e0 autre au supermarch\u00e9 en France, 14% aux Pays-Bas, 6% en Allemagne et 5% au Grand-Duch\u00e9 de Luxembourg. Seul 1% fait parfois ses courses au Royaume-Uni.<\/p>\n

\nBoissons rafra\u00eechissantes et vin<\/h2>\n

Selon Nielsen, les consommateurs qui traversent la fronti\u00e8re pour faire leurs courses ont tendance \u00e0 parcourir tous les rayons et \u00e0 rentrer chez eux avec un chariot bien rempli.<\/p>\n

\nLes produits les plus pris\u00e9s sont les boissons, tant les boissons rafra\u00eechissantes et l\u2019eau (48%) que les boissons alcoolis\u00e9es (36%). Tr\u00e8s populaires \u00e9galement : les shampooings et les produits m\u00e9nagers (31%), ainsi que les cat\u00e9gories alimentaires.<\/p>\n

\nLa principale raison de ce shopping transfrontalier est le prix : 72% des r\u00e9pondants disent faire leurs courses \u00e0 l\u2019\u00e9tranger parce que les prix y sont plus avantageux, 38% en raison des\u00a0 promotions plus int\u00e9ressantes et 31% vu le choix plus large.
\n\u00a0
\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

Un Belge sur trois se rend r\u00e9guli\u00e8rement \u00e0 l\u2019\u00e9tranger pour faire ses courses, essentiellement en France et aux Pays-Bas. Principale motivation de ce shopping transfrontalier : les prix plus avantageux. Pays-Bas et France Les Belges se rendent r\u00e9guli\u00e8rement dans les pays voisins pour y faire leurs courses. C\u2019est ce qui ressort, une fois de plus, […]<\/p>\n","protected":false},"author":1,"featured_media":32195,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-32198","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"\nUn Belge sur trois fait ses courses \u00e0 l\u2019\u00e9tranger - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Un Belge sur trois se rend r\u00e9guli\u00e8rement \u00e0 l\u2019\u00e9tranger pour faire ses courses, essentiellement en France et aux Pays-Bas. 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