{"id":32694,"date":"2019-04-16T14:19:02","date_gmt":"2019-04-16T14:19:02","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/decathlon-ouvre-son-premier-magasin-aux-etats-unis\/"},"modified":"2019-04-16T14:19:02","modified_gmt":"2019-04-16T14:19:02","slug":"decathlon-ouvre-son-premier-magasin-aux-etats-unis","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/decathlon-ouvre-son-premier-magasin-aux-etats-unis\/","title":{"rendered":"Decathlon ouvre son premier magasin aux \u00c9tats-Unis"},"content":{"rendered":"<p>La cha\u00eene de magasins de sport fran\u00e7aise <strong>Decathlon<\/strong> a ouvert un magasin \u00e0 Emeryville, pr\u00e8s de San Francisco. Pour le d\u00e9taillant fran\u00e7ais, cela constitue un retour sur le sol am\u00e9ricain apr\u00e8s douze\u00a0ann\u00e9es d\u2019absence.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Pas de caisses<\/h2>\n<p>Le magasin <a href=\"https:\/\/fashionunited.be\/nieuws\/retail\/decathlon-betreedt-amerikaanse-markt\/2019041625467\" target=\"_blank\" rel=\"noopener\">couvre une superficie de plus de 4300\u00a0m\u00b2<\/a> et exploite la NewStore Omnichannel Platform. Elle permet aux collaborateurs de scanner facilement tous les articles et aux clients de payer avec leur t\u00e9l\u00e9phone portable. Ils ne doivent donc plus faire la file \u00e0 des caisses fixes, car tout est pay\u00e9 via Apple\u00a0Pay.<\/p>\n<p>\u00a0<\/p>\n<p>Entre 1999\u00a0et 2006, Decathlon disposait d\u00e9j\u00e0 de plusieurs magasins pr\u00e8s de Boston. Apr\u00e8s plus de dix\u00a0ans, la cha\u00eene revient d\u00e9sormais aux \u00c9tats-Unis, mais sur la c\u00f4te ouest du pays. L\u2019entreprise pr\u00e9voit aussi d\u2019ouvrir d\u2019autres magasins dans d\u2019autres r\u00e9gions.<\/p>\n<p>\u00a0<\/p>\n<h2>Expansion internationale<\/h2>\n<p>Decathlon compte aujourd\u2019hui plus de 1500\u00a0succursales dans 49\u00a0pays. Le g\u00e9ant du sport dispose d\u2019un \u00e9norme assortiment et propose \u00e9galement de l&rsquo;espace pour les petits sports comme le tir \u00e0 l\u2019arc ou le ping-pong. Les magasins sont souvent \u00e9quip\u00e9s d\u2019une zone d\u2019essai o\u00f9 les clients ont la possibilit\u00e9 de tester les produits imm\u00e9diatement.<\/p>\n<p>\u00a0<\/p>\n<p>Au d\u00e9but du mois, le d\u00e9taillant <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/mode\/decathlon-wil-%E2%80%98big-japan%E2%80%99-worden\" target=\"_blank\" rel=\"noopener\">a \u00e9galement fait son entr\u00e9e sur le march\u00e9 japonais<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cha\u00eene de magasins de sport fran\u00e7aise Decathlon a ouvert un magasin \u00e0 Emeryville, pr\u00e8s de San Francisco. Pour le d\u00e9taillant fran\u00e7ais, cela constitue un retour sur le sol am\u00e9ricain apr\u00e8s douze\u00a0ann\u00e9es d\u2019absence. \u00a0 Pas de caisses Le magasin couvre une superficie de plus de 4300\u00a0m\u00b2 et exploite la NewStore Omnichannel Platform. Elle permet aux [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":32691,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-32694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Decathlon ouvre son premier magasin aux \u00c9tats-Unis - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Decathlon heeft een winkel geopend in Emeryville, bij San Francisco. 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