{"id":34035,"date":"2019-06-20T13:17:05","date_gmt":"2019-06-20T13:17:05","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/kelloggs-fabrique-de-la-biere-a-partir-de-cereales-pour-petit-dejeuner\/"},"modified":"2019-06-20T13:17:05","modified_gmt":"2019-06-20T13:17:05","slug":"kelloggs-fabrique-de-la-biere-a-partir-de-cereales-pour-petit-dejeuner","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/kelloggs-fabrique-de-la-biere-a-partir-de-cereales-pour-petit-dejeuner\/","title":{"rendered":"Kellogg\u2019s fabrique de la bi\u00e8re \u00e0 partir de c\u00e9r\u00e9ales pour petit d\u00e9jeuner"},"content":{"rendered":"<p>Cela fait la deuxi\u00e8me fois en moins d\u2019un an que <strong>Kellogg\u2019s <\/strong>et <strong>Seven Bro7hers Brewery<\/strong> unissent leurs forces pour brasser de la bi\u00e8re \u00e0 partir de c\u00e9r\u00e9ales pour petit d\u00e9jeuner non conformes.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>IPA, stout et pale ale<\/h2>\n<p>\u00c0 la fin de l&rsquo;ann\u00e9e derni\u00e8re, la collaboration entre les deux soci\u00e9t\u00e9s a abouti \u00e0 la cr\u00e9ation de la <a href=\"https:\/\/www.foodnavigator.com\/Article\/2019\/06\/18\/Kellogg-s-expands-craft-beer-lineup-made-from-cereal-waste\" target=\"_blank\" rel=\"noopener\">\u2018Throw Away IPA\u2019<\/a>, une bi\u00e8re en \u00e9dition limit\u00e9e \u00e0 base de Corn Flakes non conformes produites par l&rsquo;usine Kellogg&rsquo;s de Manchester. Il f\u00fbt une \u00e9poque o\u00f9 les c\u00e9r\u00e9ales pour petit-d\u00e9jeuner n&rsquo;\u00e9taient pas soumises \u00e0 un contr\u00f4le de qualit\u00e9 rigoureux sur base de la taille et de la couleur.<\/p>\n<p>\u00a0<\/p>\n<p>Les deux entreprises renouvellent cette exp\u00e9rience et lancent deux nouvelles bi\u00e8res : la &lsquo;Sling it Out Stout&rsquo; est fabriqu\u00e9e \u00e0 partir de Coco Pops et la &lsquo;Cast off Pale Ale&rsquo; utilise des Rice Krispies. \u00ab Kellogg&rsquo;s est toujours \u00e0 la recherche de solutions novatrices qui permettent d\u2019\u00e9couler les surplus alimentaires. La collaboration avec Seven Bro7hers est une fa\u00e7on amusante de donner un nouvel usage aux c\u00e9r\u00e9ales pour petit-d\u00e9jeuner &lsquo;l\u00e9g\u00e8rement imparfaites&rsquo;. Cette initiative s&rsquo;inscrit enti\u00e8rement dans le cadre de notre engagement \u2018Better Days\u2019 qui pr\u00e9voit de r\u00e9duire notre impact sur la plan\u00e8te \u00bb, explique Kate Prince, directrice responsabilit\u00e9 sociale chez Kellogg&rsquo;s UK.<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cela fait la deuxi\u00e8me fois en moins d\u2019un an que Kellogg\u2019s et Seven Bro7hers Brewery unissent leurs forces pour brasser de la bi\u00e8re \u00e0 partir de c\u00e9r\u00e9ales pour petit d\u00e9jeuner non conformes. \u00a0 IPA, stout et pale ale \u00c0 la fin de l&rsquo;ann\u00e9e derni\u00e8re, la collaboration entre les deux soci\u00e9t\u00e9s a abouti \u00e0 la cr\u00e9ation [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":34032,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-34035","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kellogg\u2019s fabrique de la bi\u00e8re \u00e0 partir de c\u00e9r\u00e9ales pour petit d\u00e9jeuner - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Cela fait la deuxi\u00e8me fois en moins d\u2019un an que Kellogg\u2019s et Seven Bro7hers Brewery unissent leurs forces pour brasser de la bi\u00e8re \u00e0 partir de 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