{"id":34131,"date":"2019-06-25T12:45:22","date_gmt":"2019-06-25T12:45:22","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/nouveaute-commandez-vos-courses-whatsapp\/"},"modified":"2019-06-25T12:45:22","modified_gmt":"2019-06-25T12:45:22","slug":"nouveaute-commandez-vos-courses-whatsapp","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/nouveaute-commandez-vos-courses-whatsapp\/","title":{"rendered":"Nouveaut\u00e9 : commandez vos courses via WhatsApp"},"content":{"rendered":"<p><strong>Superama<\/strong>, filiale de <strong>Walmart <\/strong>Mexique, lance la livraison de courses via le service de messagerie WhatsApp.<\/p>\n<p><!--break--><\/p>\n<h2>\nAttirer des clients online<\/h2>\n<p>Les clients de Superama peuvent d\u00e9sormais <a href=\"https:\/\/www.reuters.com\/article\/us-walmart-mexico\/walmart-in-mexico-launches-grocery-orders-via-whatsapp-idUSKCN1TP2R6\" target=\"_blank\" rel=\"noopener\">passer leurs commandes via WhatsApp<\/a>. Pour une livraison dans les 90 minutes les clients payeront un surplus de 49 pesos (2,2 euros) et pour un d\u00e9lai plus long 39 pesos (1,8 euro). Le payement s\u2019effectue au moment de la livraison des courses.<\/p>\n<p>\nParmi les 2.459 magasins que compte Walmart au Mexique \u2013 le plus grand march\u00e9 d\u2019outre-mer du distributeur am\u00e9ricain en termes de nombre de magasins \u2013 92 op\u00e8rent sous l\u2019enseigne Superama. Superama prenait d\u00e9j\u00e0 des commandes via son site web et son app. L\u2019entreprise a \u00e9galement recours \u00e0 Cornershop, une app externe qui vend des marchandises \u00e0 bon nombre d\u2019autres magasins.<\/p>\n<p>\nWalmart a tent\u00e9 de racheter Cornershop, actif tant au Mexique qu\u2019au Chili, pour un montant de 225 millions de dollars (200 millions d\u2019euros), mais le gendarme mexicain de la concurrence s\u2019y est oppos\u00e9, jugeant que le distributeur am\u00e9ricain ne pouvait garantir une concurrence loyale pour les rivaux qui utilisent \u00e9galement l\u2019app.<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Superama, filiale de Walmart Mexique, lance la livraison de courses via le service de messagerie WhatsApp. Attirer des clients online Les clients de Superama peuvent d\u00e9sormais passer leurs commandes via WhatsApp. Pour une livraison dans les 90 minutes les clients payeront un surplus de 49 pesos (2,2 euros) et pour un d\u00e9lai plus long 39 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":34128,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-34131","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nouveaut\u00e9 : commandez vos courses via WhatsApp - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Superama, filiale de Walmart Mexique, lance la livraison de courses via le service de messagerie WhatsApp.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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