{"id":34645,"date":"2019-07-18T10:57:26","date_gmt":"2019-07-18T10:57:26","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/stella-mccartney-echange-kering-contre-lvmh\/"},"modified":"2019-07-18T10:57:26","modified_gmt":"2019-07-18T10:57:26","slug":"stella-mccartney-echange-kering-contre-lvmh","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/stella-mccartney-echange-kering-contre-lvmh\/","title":{"rendered":"Stella McCartney \u00e9change Kering contre LVMH"},"content":{"rendered":"

Le label Stella McCartney<\/strong> a conclu un accord avec la maison de luxe fran\u00e7aise LVMH <\/strong>pour acc\u00e9l\u00e9rer son d\u00e9veloppement. D\u00e9tail \u00e9pic\u00e9 : Stella McCartney n’a rejoint Kering<\/strong>, cette autre entreprise de luxe fran\u00e7aise, que l’ann\u00e9e derni\u00e8re.<\/p>\n

<\/p>\n

\u00a0<\/p>\n

Participation minoritaire\u00a0<\/h2>\n

Voil\u00e0 un \u2018transfert\u2019 remarquable : la maison de couture britannique Stella McCartney – chiffre d’affaires estim\u00e9 entre 150 et 200 millions d’euros – va \u00e9changer Kering et son PDG Fran\u00e7ois Pinault contre son \u2018grand rival\u2019<\/a>, LVMH et Bernard Arnault.<\/p>\n

\n\u00ab Depuis que j’ai annonc\u00e9 ma d\u00e9cision de reprendre le contr\u00f4le de la marque Stella McCartney en mars 2018, plusieurs parties se sont montr\u00e9es int\u00e9ress\u00e9es et ont exprim\u00e9 le d\u00e9sir d’investir dans notre entreprise \u00bb, d\u00e9clare le designer britannique.\u00a0<\/p>\n

\n\u00ab Malgr\u00e9 l\u2019attractivit\u00e9 de ces offres, aucune d’entre elles n’a \u00e9t\u00e9 aussi int\u00e9ressante que les conversations que j’ai eues avec Bernard Arnault et son fils Antoine. J’ai \u00e9t\u00e9 vraiment touch\u00e9 par l’enthousiasme et l’engagement qu’ils ont exprim\u00e9s pour la marque Stella McCartney. Ils se sont pleinement reconnus dans notre esprit pionnier et dans mon combat pour de la mode durable. \u00bb<\/p>\n

\nIl n’y a pas encore beaucoup de d\u00e9tails sur l’accord : ceux-ci ne seront pas annonc\u00e9s officiellement avant septembre. LVMH prendrait une participation minoritaire dans la marque de mode, tandis que la fille de l’ex-Beatle Paul McCartney continuerait \u00e0 diriger sa maison de couture et garderait elle-m\u00eame toute la libert\u00e9 cr\u00e9ative. Elle sera \u00e9galement conseill\u00e8re sp\u00e9ciale aupr\u00e8s de Bernard Arnault et de son comit\u00e9 ex\u00e9cutif sur la \u00ab mode durable \u00bb.<\/p>\n

\u00a0<\/p>\n

Semaine top pour le Fran\u00e7ais le plus riche<\/h2>\n

Dans une d\u00e9claration de LVMH, le dirigeant parle du \u00ab d\u00e9but d’une belle histoire \u00bb et se dit convaincu du \u00ab potentiel \u00e0 long terme \u00bb. C’est la deuxi\u00e8me collaboration majeure que LVMH peut annoncer cette ann\u00e9e : en janvier, la chanteuse Rihanna et sa maison de couture Fenty <\/strong>ont sign\u00e9 un accord avec la soci\u00e9t\u00e9 fran\u00e7aise, qui a d\u2019autres marques de luxe telles que Louis Vuitton<\/strong>, Dior<\/strong>, Givenchy <\/strong>et Mo\u00ebt & Chandon<\/strong> en portefeuille.<\/p>\n

\nM\u00eame au niveau personnel, c’est une semaine importante pour Bernard Arnault : le Fran\u00e7ais le plus riche vient de terminer en deuxi\u00e8me place sur la liste des personnes les plus riches au monde, compil\u00e9e annuellement par Bloomberg. Ainsi, il d\u00e9passe Bill Gates et n\u2019a plus que Jeff Bezos, le fondateur d\u2019Amazon<\/strong>, devant lui.<\/p>\n","protected":false},"excerpt":{"rendered":"

Le label Stella McCartney a conclu un accord avec la maison de luxe fran\u00e7aise LVMH pour acc\u00e9l\u00e9rer son d\u00e9veloppement. D\u00e9tail \u00e9pic\u00e9 : Stella McCartney n’a rejoint Kering, cette autre entreprise de luxe fran\u00e7aise, que l’ann\u00e9e derni\u00e8re. \u00a0 Participation minoritaire\u00a0 Voil\u00e0 un \u2018transfert\u2019 remarquable : la maison de couture britannique Stella McCartney – chiffre d’affaires estim\u00e9 […]<\/p>\n","protected":false},"author":1,"featured_media":34642,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-34645","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"\nStella McCartney \u00e9change Kering contre LVMH - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Modelabel Stella McCartney heeft een deal gesloten met luxehuis LVMH om zijn ontwikkeling te versnellen. 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