{"id":34739,"date":"2019-07-24T07:52:11","date_gmt":"2019-07-24T07:52:11","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/danone-belgique-transfere-500-millions-deuros-vers-la-france-2\/"},"modified":"2019-07-24T07:52:11","modified_gmt":"2019-07-24T07:52:11","slug":"danone-belgique-transfere-500-millions-deuros-vers-la-france-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/danone-belgique-transfere-500-millions-deuros-vers-la-france-2\/","title":{"rendered":"Danone Belgique transf\u00e8re 500 millions d&#039;euros vers la France"},"content":{"rendered":"<p>La succursale belge de <strong>Danone<\/strong> a distribu\u00e9 500 millions d\u2019euros de b\u00e9n\u00e9fices \u00e0 sa soci\u00e9t\u00e9 m\u00e8re fran\u00e7aise. Il s\u2019agit des recettes des derni\u00e8res ann\u00e9es provenant des ventes en Belgique, mais \u00e9galement de la production \u00e0 l&rsquo;usine de Rotselaar.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Croissance \u00e0 Rotselaar<\/h2>\n<p>Il y a un mois, Danone Belgium, responsable \u00e0 la fois des ventes de yaourt dans le pays et du site de production de Rotselaar, <a href=\"https:\/\/www.lecho.be\/entreprises\/alimentation-boisson\/danone-transfere-500-millions-d-euros-de-dividende-de-rotselaar-vers-la-france\/10146991.html\" target=\"_blank\" rel=\"noopener\">a vers\u00e9 500 millions d&rsquo;euros \u00e0 la soci\u00e9t\u00e9 m\u00e8re fran\u00e7aise<\/a>. La division belge a r\u00e9alis\u00e9 un b\u00e9n\u00e9fice de 900 millions d\u2019euros en 2018, \u00e9crit le journal \u00e9conomique L\u2019Echo.<br \/>\n\u00a0<\/p>\n<p>Bien que la production et les ventes baissent, l&rsquo;usine de Rotselaar continue de cro\u00eetre: dix nouveaux emplois sont ajout\u00e9s \u00e0 l&rsquo;unit\u00e9 de production o\u00f9 travaillent environ 450 personnes. N\u00e9anmoins, la production a chut\u00e9 de 6% au cours des deux derni\u00e8res ann\u00e9es et le nombre d&#8217;emplois \u00e0 temps plein est pass\u00e9 de 615 \u00e0 579 en 2018. Les ventes en Belgique et au Luxembourg ont \u00e9galement chut\u00e9 de 5,5% l&rsquo;an dernier.<\/p>\n<p>\u00a0<\/p>\n<h2>Nouveaux produits et canaux<\/h2>\n<p>Cependant, les trois quarts de la production belge &#8211; 236 millions de tonnes de yaourt &#8211; sont destin\u00e9s \u00e0 l\u2019\u00e9tranger. En outre, Danone investit \u00e0 la fois dans de nouveaux produits et de nouveaux canaux de vente: une nouvelle ligne de production ouvrira \u00e0 Rotselaar \u00e0 partir de septembre afin de fabriquer du yogourt avec moins de sucre. L&#8217;emballage est remplac\u00e9 par du plastique recyclable. Danone souhaite \u00e9galement doubler son chiffre d\u2019affaires d\u2019ici 2020 dans les cha\u00eenes discount, les boutiques en ligne et les magasins de proximit\u00e9, selon L\u2019Echo.<br \/>\n\u00a0<\/p>\n<p>La marque v\u00e9g\u00e9tale Alpro, situ\u00e9e \u00e0 Wevelgem, en Flandre occidentale, est \u00e9galement responsable de la croissance belge: en 2018, le producteur a r\u00e9alis\u00e9 11% de ventes en plus. L&rsquo;entreprise souhaite recruter 120 nouveaux employ\u00e9s, m\u00eame si son b\u00e9n\u00e9fice net a chut\u00e9 de plus de 30% au cours de la derni\u00e8re ann\u00e9e.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La succursale belge de Danone a distribu\u00e9 500 millions d\u2019euros de b\u00e9n\u00e9fices \u00e0 sa soci\u00e9t\u00e9 m\u00e8re fran\u00e7aise. Il s\u2019agit des recettes des derni\u00e8res ann\u00e9es provenant des ventes en Belgique, mais \u00e9galement de la production \u00e0 l&rsquo;usine de Rotselaar. \u00a0 Croissance \u00e0 Rotselaar Il y a un mois, Danone Belgium, responsable \u00e0 la fois des ventes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":34736,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-34739","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Danone Belgique transf\u00e8re 500 millions d&#039;euros vers la France - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De Belgische tak van Danone heeft 500 miljoen euro aan winsten uitgekeerd aan het Franse moederbedrijf. Het gaat om opbrengsten van de afgelopen jaren uit de Belgische verkoop maar ook uit productie in de fabriek in Rotselaar.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/danone-belgique-transfere-500-millions-deuros-vers-la-france-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Danone Belgique transf\u00e8re 500 millions d&#039;euros vers la France - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"De Belgische tak van Danone heeft 500 miljoen euro aan winsten uitgekeerd aan het Franse moederbedrijf. 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