{"id":36314,"date":"2019-10-04T14:42:50","date_gmt":"2019-10-04T14:42:50","guid":{"rendered":"https:\/\/www.retaildetail.be\/beaute-soins\/la-pharmacie-en-ligne-viata-de-grands-projets-internationaux\/"},"modified":"2019-10-04T14:42:50","modified_gmt":"2019-10-04T14:42:50","slug":"la-pharmacie-en-ligne-viata-de-grands-projets-internationaux","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/beaute-soins\/la-pharmacie-en-ligne-viata-de-grands-projets-internationaux\/","title":{"rendered":"La pharmacie en ligne Viata a de grands projets internationaux"},"content":{"rendered":"<p><span style=\"background-color:white\">La pharmacie en ligne limbourgeoise\u00a0<strong>Viata<\/strong>\u00a0a rassembl\u00e9 3,8 millions d\u2019euros pour financer son d\u00e9veloppement au niveau international. Les fonds proviennent de l\u2019entreprise familiale anversoise, Alcopa, et de la contraction d\u2019un nouveau pr\u00eat.<\/span><\/p>\n<p><!--break--><\/p>\n<h2><span style=\"background-color:white\">Hubs locaux<\/span><\/h2>\n<p><span style=\"background-color:white\">Viata est d\u00e9j\u00e0 pr\u00e9sente aux Pays-Bas, en France, en Allemagne et en Espagne gr\u00e2ce \u00e0 des sites web locaux, mais la pharmacie en ligne souhaite d\u00e9sormais \u00eatre pr\u00e9sente physiquement dans les pays concern\u00e9s. \u00ab\u2009Au cours des cinq prochaines ann\u00e9es, nous aimerions\u00a0<a href=\"https:\/\/viata.prezly.com\/online-apotheek-viata-haalt-38-miljoen-euro-op-voor-internationale-groei\" target=\"_blank\" rel=\"noopener\">\u00eatre physiquement pr\u00e9sents dans cinq pays<\/a>\u00a0avec un hub Viata afin de doubler encore cela dans les cinq prochaines ann\u00e9es\u2009\u00bb, d\u00e9clare Gianni De Gaspari, dirigeant de Viata.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Le chef d\u2019entreprise souligne que cette pr\u00e9sence physique est n\u00e9cessaire \u00e0 la strat\u00e9gie de Viata\u00a0: \u00ab\u2009Nous nous distinguons sur le march\u00e9 par nos conseils sp\u00e9cialis\u00e9s et personnalis\u00e9s dispens\u00e9s par messages instantan\u00e9s ou par appels vid\u00e9o afin de surpasser, en ligne, l\u2019exp\u00e9rience d\u2019une pharmacie physique. Nous ne pouvons pas offrir cette approche sur mesure avec des produits locaux et adapt\u00e9s \u00e0 la culture locale \u00e0 partir d\u2019un hub central en Belgique.\u2009\u00bb De plus, en \u00e9tant pr\u00e9sente sur place, l\u2019entreprise peut r\u00e9ellement faire concurrence aux acteurs locaux.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Pour r\u00e9aliser cette expansion, Viata a rassembl\u00e9 3,8 millions d\u2019euros. L\u2019entreprise familiale Alcopa (de l\u2019importateur automobile Moorkens) a investi 2,5 millions d\u2019euros dans la pharmacie et le montant restant provient d\u2019un pr\u00eat suppl\u00e9mentaire. \u00ab\u2009Viata est une entreprise prometteuse avec une forte culture entrepreneuriale qui correspond parfaitement \u00e0 notre ADN et \u00e0 notre approche\u2009\u00bb, explique Laurent-Paul Van Steirtegem, membre du comit\u00e9 ex\u00e9cutif d\u2019Alcopa. \u00ab\u2009La pharmacie en ligne est proche de nos nombreuses ann\u00e9es d\u2019exp\u00e9rience dans la distribution et poss\u00e8de un \u00e9norme potentiel de croissance.\u2009\u00bb<\/span><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La pharmacie en ligne limbourgeoise\u00a0Viata\u00a0a rassembl\u00e9 3,8 millions d\u2019euros pour financer son d\u00e9veloppement au niveau international. Les fonds proviennent de l\u2019entreprise familiale anversoise, Alcopa, et de la contraction d\u2019un nouveau pr\u00eat. Hubs locaux Viata est d\u00e9j\u00e0 pr\u00e9sente aux Pays-Bas, en France, en Allemagne et en Espagne gr\u00e2ce \u00e0 des sites web locaux, mais la pharmacie [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":36311,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-36314","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beaute-soins"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La pharmacie en ligne Viata a de grands projets internationaux - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De Limburgse online apotheek Viata heeft 3,8 miljoen euro opgehaald om de internationale groei te financieren. 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