{"id":3691,"date":"2013-08-07T11:08:05","date_gmt":"2013-08-07T11:08:05","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/le-tandem-premaman-baby-2000-solide-concurrence-pour-dream-baby\/"},"modified":"2013-08-07T11:08:05","modified_gmt":"2013-08-07T11:08:05","slug":"le-tandem-premaman-baby-2000-solide-concurrence-pour-dream-baby","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/le-tandem-premaman-baby-2000-solide-concurrence-pour-dream-baby\/","title":{"rendered":"Le tandem Pr\u00e9maman &#8211; Baby 2000, solide concurrence pour Dream Baby"},"content":{"rendered":"<h2>L&rsquo;entreprise familiale Baby 2000 vendue \u00e0 un investisseur fran\u00e7ais<\/h2>\n<p>L&rsquo;assortiment de Baby 2000 se compose essentiellement d&rsquo;articles pour les b\u00e9b\u00e9s et les tout petits : t\u00e9tines, biberons, porte-b\u00e9b\u00e9s ventraux, parcs, lits, poussettes ou encore si\u00e8ges pour v\u00e9los. Il se compl\u00e8te d&rsquo;un important rayon v\u00eatements.<\/p>\n<p>\u00a0<\/p>\n<p>La cha\u00eene, qui poss\u00e8de des magasins \u00e0 Bruges, Hasselt, Schoten, Schelle, Zaventem et Herstal, appartient \u00e0 Stefan et Susanne Stocks, Stefan \u00e0 hauteur de 80%, Suzanne d\u00e9tenant les 20% restants. Ce sont leurs parents qui ont cr\u00e9\u00e9 Baby 2000 mais aujourd&rsquo;hui, invoquant des raisons priv\u00e9es, fr\u00e8re et s\u0153ur se sont r\u00e9solus \u00e0 vendre au groupe fran\u00e7ais Orchestra.<\/p>\n<p>\u00a0<\/p>\n<h2>Des possibilit\u00e9s de synergies sur le march\u00e9 belge<\/h2>\n<p>En juin 2012, Orchestra \u2013 qui fait lui-m\u00eame partie de Orchestra Kazibao, premier groupe mondial d&rsquo;articles pour b\u00e9b\u00e9s et enfants \u2013 avait d\u00e9j\u00e0 rachet\u00e9 la cha\u00eene belge Pr\u00e9mamam qui, pour rappel, se trouvait alors dans une situation financi\u00e8re difficile. Aujourd&rsquo;hui, Baby 2000 et Pr\u00e9maman ont bien l&rsquo;intention de tirer avantage des synergies qui ne manqueront pas de se faire jour. C&rsquo;est Stefan Stocks qui est charg\u00e9 de piloter l&rsquo;op\u00e9ration.<\/p>\n<p>\u00a0<\/p>\n<p>Ce rapprochement entre les deux cha\u00eenes signifie \u00e9videmment une concurrence accrue pour Dream Baby, la filiale de Colruyt sp\u00e9cialis\u00e9 en articles pour enfants et b\u00e9b\u00e9s. Outre ses 14 magasins et ses activit\u00e9s sur internet, Dream Baby \u00e9coule \u00e9galement une partie de sa gamme dans les magasins Colruyt, Okay et Dream Land.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&rsquo;entreprise familiale Baby 2000 vendue \u00e0 un investisseur fran\u00e7ais L&rsquo;assortiment de Baby 2000 se compose essentiellement d&rsquo;articles pour les b\u00e9b\u00e9s et les tout petits : t\u00e9tines, biberons, porte-b\u00e9b\u00e9s ventraux, parcs, lits, poussettes ou encore si\u00e8ges pour v\u00e9los. Il se compl\u00e8te d&rsquo;un important rayon v\u00eatements. \u00a0 La cha\u00eene, qui poss\u00e8de des magasins \u00e0 Bruges, Hasselt, Schoten, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-3691","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le tandem Pr\u00e9maman - Baby 2000, solide concurrence pour Dream Baby - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/le-tandem-premaman-baby-2000-solide-concurrence-pour-dream-baby\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le tandem Pr\u00e9maman - Baby 2000, solide concurrence pour Dream Baby - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"L&rsquo;entreprise familiale Baby 2000 vendue \u00e0 un investisseur fran\u00e7ais L&rsquo;assortiment de Baby 2000 se compose essentiellement d&rsquo;articles pour les b\u00e9b\u00e9s et les tout petits : t\u00e9tines, biberons, porte-b\u00e9b\u00e9s ventraux, parcs, lits, poussettes ou encore si\u00e8ges pour v\u00e9los. 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