{"id":37319,"date":"2019-11-27T13:08:22","date_gmt":"2019-11-27T13:08:22","guid":{"rendered":"https:\/\/www.retaildetail.be\/electro\/carrefour-et-fnac-darty-vont-cohabiter\/"},"modified":"2019-11-27T13:08:22","modified_gmt":"2019-11-27T13:08:22","slug":"carrefour-et-fnac-darty-vont-cohabiter","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/electro\/carrefour-et-fnac-darty-vont-cohabiter\/","title":{"rendered":"Carrefour et Fnac Darty vont cohabiter"},"content":{"rendered":"<p><strong>Carrefour<\/strong> et <strong>Fnac Darty <\/strong>vont coop\u00e9rer plus \u00e9troitement : Darty va ouvrir une trentaine de shop-in-shops au sein des hypermarch\u00e9s Carrefour en France. Cette collaboration va-t-elle s\u2019\u00e9tendre vers la Belgique ?<\/p>\n<p><!--break--><\/p>\n<h2>\nTrente shop-in-shops au sein des hypermarch\u00e9s<\/h2>\n<p>Carrefour est en discussions avanc\u00e9es en vue d\u2019h\u00e9berger des magasins de Fnac Darty dans ses hypermarch\u00e9s. <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/carrefour-pr%C3%A9pare-un-plan-de-sauvetage-ultime-pour-ses-hypermarch%C3%A9s\" target=\"_blank\" rel=\"noopener\">Afin de mieux rentabiliser l\u2019espace des hypermarch\u00e9s fran\u00e7ais <\/a>Darty veut y <a href=\"https:\/\/uk.reuters.com\/article\/uk-carrefour-darty\/fnac-darty-carrefour-further-tighten-ties-in-france-idUKKBN1Y00WL\" target=\"_blank\" rel=\"noopener\">ouvrir une trentaine de shop-in-shops autonomes <\/a>dans le courant de 2020 et 2021, rapporte Reuters.<\/p>\n<p>\nCe projet reste soumis \u00e0 l\u2019approbation des autorit\u00e9s de la concurrence. Il y a un an deux magasins pilotes de Darty ont d\u00e9j\u00e0 ouvert au sein des hypermarch\u00e9s de Ville-du-Bois (pr\u00e8s de Paris) et \u00e0 Limoges. Pour l\u2019instant on ignore encore si la collaboration s\u2019\u00e9tendra vers d\u2019autres pays. En Belgique aussi Carrefour tente de moderniser son concept d\u2019hypermarch\u00e9, tandis que le groupe Fnac Darty (dont fait \u00e9galement partie <strong>Vanden Borre<\/strong>) recherche \u00e9galement une nouvelle croissance. Et comme le dit le diction : quand il pleut \u00e0 Paris, il bruine \u00e0 Bruxelles \u2026<\/p>\n<p>\nCe partenariat n\u2019est pas le fruit du hasard, puisqu\u2019en 2017 Carrefour est all\u00e9 chercher son PDG Alexandre Bompard chez Fnac Darty. Depuis Bompard n\u2019a cess\u00e9 de <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/electronique\/fnac-darty-poursuit-sa-croissance-gr%C3%A2ce-aux-collaborations\" target=\"_blank\" rel=\"noopener\">tisser des liens entre les deux entreprises<\/a>. Ainsi cette ann\u00e9e-l\u00e0 les deux groupes ont conclu un accord afin d\u2019unir leurs forces pour l\u2019achat d\u2019appareils m\u00e9nagers et d\u2019\u00e9lectronique grand public. Ce partenariat \u00e0 l\u2019achat se terminera toutefois fin de cette ann\u00e9e, pour que les deux groupes puissent mener leurs n\u00e9gociations de prix annuelles individuellement pour l\u2019ann\u00e9e 2020.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Carrefour et Fnac Darty vont coop\u00e9rer plus \u00e9troitement : Darty va ouvrir une trentaine de shop-in-shops au sein des hypermarch\u00e9s Carrefour en France. Cette collaboration va-t-elle s\u2019\u00e9tendre vers la Belgique ? Trente shop-in-shops au sein des hypermarch\u00e9s Carrefour est en discussions avanc\u00e9es en vue d\u2019h\u00e9berger des magasins de Fnac Darty dans ses hypermarch\u00e9s. Afin de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":37316,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-37319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-electro"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Carrefour et Fnac Darty vont cohabiter - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Carrefour et Fnac Darty vont coop\u00e9rer plus \u00e9troitement : Darty va ouvrir une trentaine de shop-in-shops au sein des hypermarch\u00e9s Carrefour en France. 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