{"id":3760,"date":"2013-08-20T07:58:58","date_gmt":"2013-08-20T07:58:58","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/tesco-lance-sa-propre-tablette\/"},"modified":"2013-08-20T07:58:58","modified_gmt":"2013-08-20T07:58:58","slug":"tesco-lance-sa-propre-tablette","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/tesco-lance-sa-propre-tablette\/","title":{"rendered":"Tesco lance sa propre tablette"},"content":{"rendered":"<h2>Qualit\u00e9 de la tablette Kindle Fire<\/h2>\n<p>Selon le journal britannique The Sunday Times, la qualit\u00e9 de la tablette de Tesco serait comparable \u00e0 la tablette Kindle Fire d\u2019Amazon, vendue au prix de 130 livres sterling (soit 160 euros). Pour l\u2019instant le prix de la tablette Tesco n\u2019a pas encore \u00e9t\u00e9 divulgu\u00e9.<\/p>\n<p>Durant ces derni\u00e8res ann\u00e9es les ventes de DVD, de livres et de musique chez Tesco ont \u00e9t\u00e9 consid\u00e9rablement affect\u00e9es par Apple et Amazon. Avec sa tablette, pourvue notamment de\u00a0 l\u2019application Blinkbox, le service digital de musique et de film de Tesco, le distributeur britannique lance donc une contre-offensive. La tablette s\u2019inscrit \u00e9galement dans le cadre de la nouvelle strat\u00e9gie de Tesco, comme en t\u00e9moigne notamment la r\u00e9ouverture de l\u2019hypermarch\u00e9 enti\u00e8rement r\u00e9nov\u00e9 Tesco Extra Store \u00e0 Watford.<\/p>\n<p>Toutefois l\u2019initiative de Tesco n\u2019est pas unique en son genre : en 2011 une autre cha\u00eene britannique, Asda, a elle aussi lanc\u00e9 sa propre tablette, pour le prix de 99 livres sterling (environ 115 euros).<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduction : Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Qualit\u00e9 de la tablette Kindle Fire Selon le journal britannique The Sunday Times, la qualit\u00e9 de la tablette de Tesco serait comparable \u00e0 la tablette Kindle Fire d\u2019Amazon, vendue au prix de 130 livres sterling (soit 160 euros). Pour l\u2019instant le prix de la tablette Tesco n\u2019a pas encore \u00e9t\u00e9 divulgu\u00e9. Durant ces derni\u00e8res ann\u00e9es [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-3760","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tesco lance sa propre tablette - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/tesco-lance-sa-propre-tablette\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tesco lance sa propre tablette - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Qualit\u00e9 de la tablette Kindle Fire Selon le journal britannique The Sunday Times, la qualit\u00e9 de la tablette de Tesco serait comparable \u00e0 la tablette Kindle Fire d\u2019Amazon, vendue au prix de 130 livres sterling (soit 160 euros). 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