{"id":38233,"date":"2020-01-14T09:57:35","date_gmt":"2020-01-14T09:57:35","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/colruyt-lance-un-service-de-courses-base-sur-leconomie-collaborative\/"},"modified":"2020-01-14T09:57:35","modified_gmt":"2020-01-14T09:57:35","slug":"colruyt-lance-un-service-de-courses-base-sur-leconomie-collaborative","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/colruyt-lance-un-service-de-courses-base-sur-leconomie-collaborative\/","title":{"rendered":"Colruyt lance un service de courses bas\u00e9 sur l\u2019\u00e9conomie collaborative"},"content":{"rendered":"<p><strong>Collect&amp;Go <\/strong>et <strong>OKay<\/strong>, filiales de<strong> Colruyt Group<\/strong>, testent le projet Collect&amp;Go Connect, une nouvelle plateforme digitale qui permet aux clients de faire les courses les uns pour les autres.<\/p>\n<p><!--break--><\/p>\n<h2>\nEconomie collaborative<\/h2>\n<p>Le test, qui d\u00e9marre aujourd\u2019hui, se d\u00e9roulera durant six mois dans sept magasins de l\u2019enseigne de proximit\u00e9 OKay \u00e0 Gand (Krommewal, Sint-Pietersnieuwstraat, Voskenslaan et Heusden) et en Flandre Occidentale (Zwevegem, Vichte en Oedelem). Cette initiative est le premier projet de Colruyt Group dans le domaine de l\u2019\u00e9conomie collaborative.<\/p>\n<p>\n\u00ab Avec cette plateforme nous entendons mettre en relation deux groupes de personnes : celles qui souhaitent \u00eatre aid\u00e9es pour faire les courses et celles qui souhaitent se faire un peu d\u2019argent en faisant les courses pour des habitants de leur quartier \u00bb, explique Tom De Prater, manager de division de Collect&amp;Go. \u00ab Nous pensons que cette formule compl\u00e9mentaire est int\u00e9ressante, notamment pour les familles avec enfants, pour les personnes \u00e0 mobilit\u00e9 (provisoirement) r\u00e9duite ou encore pour les personnes d\u00e9bord\u00e9es qui ne trouvent tout simplement pas le temps de faire les courses. \u00bb<\/p>\n<h2>\nCourses compl\u00e9mentaires<\/h2>\n<p>Le nouveau service vise avant tout les petites courses compl\u00e9mentaires durant la semaine, comme la viande, les fruits et les l\u00e9gumes frais. \u00ab Pour ces petites courses du quotidien, les clients ne pensent pas imm\u00e9diatement \u00e0 Collect&amp;Go, voil\u00e0 pourquoi nous proposons le nouveau service Collect&amp;Go Connect. \u00bb Dans cette optique la collaboration avec l\u2019enseigne de proximit\u00e9 OKay \u00e9tait logique, selon De Prater.<\/p>\n<p>\nDans le cadre de ce service une nouvelle app a \u00e9t\u00e9 d\u00e9velopp\u00e9e, o\u00f9 clients et acheteurs\u00a0 peuvent s\u2019inscrire. Les clients peuvent y r\u00e9diger une liste de courses en mentionnant o\u00f9 et \u00a0quand ils souhaitent\u00a0la livraison, ainsi que\u00a0le tarif qu&rsquo;ils sont pr\u00eats \u00e0 d\u00e9bourser pour ce sevice. De leur c\u00f4t\u00e9 les acheteurs choisissent les demandes qu\u2019ils veulent prendre en charge. Le paiement a lieu par l\u2019interm\u00e9diaire de la plateforme de Collect&amp;Go Connect, reconnue au sein de l\u2019\u00e9conomie collaborative.<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Collect&amp;Go et OKay, filiales de Colruyt Group, testent le projet Collect&amp;Go Connect, une nouvelle plateforme digitale qui permet aux clients de faire les courses les uns pour les autres. Economie collaborative Le test, qui d\u00e9marre aujourd\u2019hui, se d\u00e9roulera durant six mois dans sept magasins de l\u2019enseigne de proximit\u00e9 OKay \u00e0 Gand (Krommewal, Sint-Pietersnieuwstraat, Voskenslaan et [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":38230,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-38233","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Colruyt lance un service de courses bas\u00e9 sur l\u2019\u00e9conomie collaborative - RetailDetail BE<\/title>\n<meta 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