{"id":38386,"date":"2020-01-21T08:40:18","date_gmt":"2020-01-21T08:40:18","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/de-vegetarische-slager-prevoit-une-croissance-exponentielle\/"},"modified":"2020-01-21T08:40:18","modified_gmt":"2020-01-21T08:40:18","slug":"de-vegetarische-slager-prevoit-une-croissance-exponentielle","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/de-vegetarische-slager-prevoit-une-croissance-exponentielle\/","title":{"rendered":"Le Boucher V\u00e9g\u00e9tarien pr\u00e9voit une croissance exponentielle"},"content":{"rendered":"<p>L\u2019accord conclu avec <strong>Unilever <\/strong>fin 2018 s\u2019av\u00e8re particuli\u00e8rement fructueux pour le fabricant n\u00e9erlandais de substituts de viande<strong> Le\u00a0Boucher V\u00e9g\u00e9tarien<\/strong>. Le fondateur Jaap Korteweg, actuellement conseiller, s\u2019attend \u00e0 un doublement annuel du chiffre d\u2019affaires dans les ann\u00e9es \u00e0 venir.<\/p>\n<p><!--break--><\/p>\n<h2>\nPartenariats<\/h2>\n<p>En novembre on apprenait que\u00a0Le Boucher V\u00e9g\u00e9tarien<a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/burger-king-en-collaboration-avec-de-vegetarische-slager-lance-un-whopper-v%C3%A9g%C3%A9tal\" target=\"_blank\" rel=\"noopener\"> livrerait d\u00e9sormais son burger v\u00e9g\u00e9tal Rebel Whopper \u00e0 2.500 restaurants <strong>Burger King <\/strong><\/a>dans toute l\u2019Europe. Ce partenariat illustre l\u2019\u00e9volution parcourue par l\u2019entreprise depuis son rachat par Unilever fin 2018. Selon le fondateur Jaap Korteweg, ce n\u2019est que le d\u00e9but, car bien d\u2019autres projets sont en pr\u00e9paration.<\/p>\n<p>\n\u00ab Mon choix de vendre\u00a0Le Boucher V\u00e9g\u00e9tarien s\u2019est av\u00e9r\u00e9 \u00eatre une bonne d\u00e9cision et je suis agr\u00e9ablement surpris des ventes \u00bb, confie Korteweg au journal De Telegraaf. Apr\u00e8s la cession de son entreprise Korteweg est rest\u00e9 impliqu\u00e9 en tant que conseiller ; une fonction qui lui donne une grande libert\u00e9 et la possibilit\u00e9 de de se concentrer sur de nouveaux produits. \u00ab Mon dernier projet est le lait de p\u00e2turage sans vache, dont on fabrique \u00e9galement du fromage et des produits laitiers. \u00bb<\/p>\n<p>\nLa semaine derni\u00e8re le fabricant de snacks<strong> Van Geloven <\/strong>a lanc\u00e9 une nouvelle fricadelle v\u00e9g\u00e9tarienne sous la marque <strong>Mora<\/strong>, l\u00e0 encore le r\u00e9sultat d\u2019une collaboration avec Le Boucher V\u00e9g\u00e9tarien. Auparavant les deux partenaires avaient d\u00e9j\u00e0 lanc\u00e9 avec succ\u00e8s des croquettes et des boulettes v\u00e9g\u00e9tariennes. Tant Korteweg que Jan Aaltzen Linde, directeur de Van Geloven, nourrissent de hautes ambitions :\u00a0 \u00ab D\u2019ici 2025 nous voulons que 50% des snacks soient v\u00e9g\u00e9tariens. Actuellement 10 \u00e0 15% du chiffre d\u2019affaires provient d\u00e9j\u00e0 de croquettes, boulettes et poulycroc v\u00e9g\u00e9tariens \u00bb, pr\u00e9cise Linde.<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019accord conclu avec Unilever fin 2018 s\u2019av\u00e8re particuli\u00e8rement fructueux pour le fabricant n\u00e9erlandais de substituts de viande Le\u00a0Boucher V\u00e9g\u00e9tarien. Le fondateur Jaap Korteweg, actuellement conseiller, s\u2019attend \u00e0 un doublement annuel du chiffre d\u2019affaires dans les ann\u00e9es \u00e0 venir. Partenariats En novembre on apprenait que\u00a0Le Boucher V\u00e9g\u00e9tarien livrerait d\u00e9sormais son burger v\u00e9g\u00e9tal Rebel Whopper \u00e0 2.500 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":38383,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-38386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le Boucher V\u00e9g\u00e9tarien pr\u00e9voit une croissance exponentielle - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"L\u2019accord conclu avec Unilever fin 2018 s\u2019av\u00e8re particuli\u00e8rement fructueux pour le fabricant n\u00e9erlandais de substituts de viande Le Boucher V\u00e9g\u00e9tarien. Le fondateur Jaap Korteweg, actuellement conseiller, s\u2019attend \u00e0 un doublement annuel du chiffre d\u2019affaires dans les ann\u00e9es \u00e0 venir.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/de-vegetarische-slager-prevoit-une-croissance-exponentielle\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le Boucher V\u00e9g\u00e9tarien pr\u00e9voit une croissance exponentielle - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"L\u2019accord conclu avec Unilever fin 2018 s\u2019av\u00e8re particuli\u00e8rement fructueux pour le fabricant n\u00e9erlandais de substituts de viande Le Boucher V\u00e9g\u00e9tarien. 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