{"id":38627,"date":"2020-01-30T11:39:20","date_gmt":"2020-01-30T11:39:20","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/la-collaboration-entre-greenyard-et-delhaize-se-concretise\/"},"modified":"2020-01-30T11:39:20","modified_gmt":"2020-01-30T11:39:20","slug":"la-collaboration-entre-greenyard-et-delhaize-se-concretise","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/la-collaboration-entre-greenyard-et-delhaize-se-concretise\/","title":{"rendered":"La collaboration entre Greenyard et Delhaize se concr\u00e9tise"},"content":{"rendered":"<p>La collaboration entre le transformateur de fruits et l\u00e9gumes <strong>Greenyard<\/strong> et <strong>Delhaize<\/strong> prend forme concr\u00e8tement : d\u2019ici peu 80% des fruits de l\u2019enseigne de supermarch\u00e9s proviendra d\u2019un entrep\u00f4t situ\u00e9 dans le zoning industriel de Boom (province d\u2019Anvers).<\/p>\n<p><!--break--><\/p>\n<h2>\nPhase de d\u00e9marrage<\/h2>\n<p>La collaboration avec Bakker Belgium, filiale de Greenyard, <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/greenyard-et-delhaize-concluent-un-accord-strat%C3%A9gique\" target=\"_blank\" rel=\"noopener\">avait d\u00e9j\u00e0 \u00e9t\u00e9 annonc\u00e9e en mai de l\u2019an dernier<\/a> et est actuellement en phase de d\u00e9marrage. D\u2019ici peu l\u2019entrep\u00f4t \u00e0 Boom, lou\u00e9 sp\u00e9cialement dans le cadre de cette collaboration, emploiera 90 travailleurs. Le projet dans son ensemble garantira une meilleure efficacit\u00e9 et des fruits et l\u00e9gumes plus frais dans les magasins, explique Dieter De Waegeneer, COO de Delhaize.<\/p>\n<p>\nConcr\u00e8tement les cultivateurs pourront livrer leurs produits dans l\u2019entrep\u00f4t de Boom, alors qu\u2019auparavant ils devaient se rendre dans les hangars de Delhaize. \u00ab Nous devions r\u00e9server un quai de chargement s\u00e9par\u00e9 pour tous ces camions \u00bb, pr\u00e9cise le directeur op\u00e9rationnel au journal De Tijd. D\u00e9sormais Bakker se chargera de l\u2019emballage et de la livraison aux supermarch\u00e9s.<\/p>\n<h2>\nPr\u00e9visions pr\u00e9cises<\/h2>\n<p>Cette collaboration doit \u00e9galement permettre \u00e0 Delhaize de mieux pr\u00e9voir les quantit\u00e9s n\u00e9cessaires en fruits et l\u00e9gumes dans les magasins. Aujourd\u2019hui l\u2019enseigne \u00e9value les quantit\u00e9s sur base des chiffres de vente ant\u00e9rieurs, mais \u00ab les pr\u00e9visions seront plus pr\u00e9cises si nous avons recours \u00e0 l\u2019expertise de Bakker, qui non seulement dispose des donn\u00e9es de Delhaize, mais \u00e9galement d\u2019un r\u00e9seau nettement plus important que le n\u00f4tre \u00bb, affirme Waegeneer.<\/p>\n<p>\nL\u2019am\u00e9lioration de l\u2019efficacit\u00e9 et de la disponibilit\u00e9 des produits permettra de g\u00e9n\u00e9rer davantage de chiffre d\u2019affaires et de diminuer les co\u00fbts. De Waegeneer ne mentionne pas de montants, mais indique que ce budget suppl\u00e9mentaire sera investi dans la strat\u00e9gie de l\u2019enseigne.<\/p>\n<h2>\nNouveau client<\/h2>\n<p>Pour Greenyard cette collaboration dans un premier temps am\u00e8ne un nouveau client et des revenus stables. Ces revenus ne proviennent pas des produits, mais des services fournis, explique Ir\u00e9nke Meekma, directrice de Bakker : \u00ab Si nous obtenons des conditions d\u2019achat avantageuses chez un cultivateur, cet avantage profitera enti\u00e8rement \u00e0 Delhaize. Bakker pour sa part profitera de cette collaboration, si nous parvenons avec Delhaize \u00e0 vendre plus de fruits et l\u00e9gumes. \u00bb<br \/>\nGreenyard travaille d\u00e9j\u00e0 en \u00e9troite collaboration avec d\u2019autres cha\u00eenes de supermarch\u00e9s, notamment Albert Heijn, Carrefour, Rewe et Tesco.<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La collaboration entre le transformateur de fruits et l\u00e9gumes Greenyard et Delhaize prend forme concr\u00e8tement : d\u2019ici peu 80% des fruits de l\u2019enseigne de supermarch\u00e9s proviendra d\u2019un entrep\u00f4t situ\u00e9 dans le zoning industriel de Boom (province d\u2019Anvers). Phase de d\u00e9marrage La collaboration avec Bakker Belgium, filiale de Greenyard, avait d\u00e9j\u00e0 \u00e9t\u00e9 annonc\u00e9e en mai de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-38627","post","type-post","status-publish","format-standard","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La collaboration entre Greenyard et Delhaize se concr\u00e9tise - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"La collaboration entre le transformateur de fruits et l\u00e9gumes Greenyard et Delhaize prend forme concr\u00e8tement : d\u2019ici peu 80% des fruits de l\u2019enseigne de supermarch\u00e9s proviendra d\u2019un entrep\u00f4t situ\u00e9 dans le zoning industriel de Boom (province d\u2019Anvers).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/la-collaboration-entre-greenyard-et-delhaize-se-concretise\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La collaboration entre Greenyard et Delhaize se concr\u00e9tise - 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