{"id":39101,"date":"2020-02-20T14:10:11","date_gmt":"2020-02-20T14:10:11","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/spa-investit-17-millions-dans-leau-en-bouteille-bulgare-2\/"},"modified":"2020-02-20T14:10:11","modified_gmt":"2020-02-20T14:10:11","slug":"spa-investit-17-millions-dans-leau-en-bouteille-bulgare-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/spa-investit-17-millions-dans-leau-en-bouteille-bulgare-2\/","title":{"rendered":"Spa investit 17 millions dans l\u2019eau en bouteille bulgare"},"content":{"rendered":"<p><span style=\"background-color:white\">Le producteur belge d\u2019eau en bouteille\u00a0<strong>Spadel<\/strong>\u00a0investit 17 millions d\u2019euros dans l\u2019usine bulgare de\u00a0<strong>Devin<\/strong>. Un nouveau centre de distribution est \u00e9galement pr\u00e9vu. Les investissements doivent d\u2019une part offrir une r\u00e9ponse \u00e0 la demande croissante et d\u2019autre part permettre l\u2019accroissement de l\u2019efficacit\u00e9 op\u00e9rationnelle.<\/span><\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2><span style=\"background-color:white\">Leader du march\u00e9<\/span><\/h2>\n<p><span style=\"background-color:white\">Devin occupe la position de leader sur le march\u00e9 bulgare de l\u2019eau en bouteille avec une part de march\u00e9 d\u2019environ 40\u00a0%. Afin de soutenir la poursuite de l\u2019expansion de la marque, la soci\u00e9t\u00e9 m\u00e8re Spadel r\u00e9unit actuellement dix-sept millions d\u2019euros\u00a0: deux nouvelles lignes de production doivent augmenter la capacit\u00e9 de la marque et ainsi r\u00e9pondre \u00e0 la demande croissante des consommateurs bulgares. Avec un nouveau centre de distribution, l\u2019objectif principal de l\u2019entreprise est d\u2019am\u00e9liorer l\u2019efficacit\u00e9 op\u00e9rationnelle.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">\u00ab\u2009Cet investissement en Bulgarie est une r\u00e9compense pour l\u2019engagement exceptionnel et le savoir-faire des \u00e9quipes de Devin, qui obtiennent des r\u00e9sultats remarquables sur un march\u00e9 tr\u00e8s comp\u00e9titif\u2009\u00bb, explique le CEO Marc du Bois\u00a0: \u00ab\u2009Nous avons d\u00e9cid\u00e9 d\u2019investir une somme importante dans le d\u00e9veloppement de notre entreprise bulgare, car nous sommes convaincus qu\u2019il existe encore un potentiel de croissance important sur ce march\u00e9.\u2009\u00bb<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Spadel poss\u00e8de les marques Spa et Bru au Benelux, Wattwiller et Carola en France et Devin en Bulgarie. En 2018 l\u2019entreprise avait r\u00e9alis\u00e9 un chiffre d\u2019affaires de 314 millions d\u2019euros. Cet investissement survient malgr\u00e9 <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/\" target=\"_blank\" rel=\"noopener\">les graves probl\u00e8mes que connait le secteur mondial de l\u2019eau en bouteille<\/a>.<\/span><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le producteur belge d\u2019eau en bouteille\u00a0Spadel\u00a0investit 17 millions d\u2019euros dans l\u2019usine bulgare de\u00a0Devin. Un nouveau centre de distribution est \u00e9galement pr\u00e9vu. Les investissements doivent d\u2019une part offrir une r\u00e9ponse \u00e0 la demande croissante et d\u2019autre part permettre l\u2019accroissement de l\u2019efficacit\u00e9 op\u00e9rationnelle. \u00a0 Leader du march\u00e9 Devin occupe la position de leader sur le march\u00e9 bulgare [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":39098,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-39101","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Spa investit 17 millions dans l\u2019eau en bouteille bulgare - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Le producteur d\u2019eau en bouteille\u00a0Spadel\u00a0investit 17 millions d\u2019euros dans l\u2019usine bulgare de\u00a0Devin. 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