{"id":41480,"date":"2020-06-15T13:13:11","date_gmt":"2020-06-15T13:13:11","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/la-fin-des-colis-a-bas-cout-directement-importes-de-chine\/"},"modified":"2020-06-15T13:13:11","modified_gmt":"2020-06-15T13:13:11","slug":"la-fin-des-colis-a-bas-cout-directement-importes-de-chine","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/la-fin-des-colis-a-bas-cout-directement-importes-de-chine\/","title":{"rendered":"La fin des colis \u00e0 bas co\u00fbt directement import\u00e9s de Chine"},"content":{"rendered":"

L\u2019\u00e9poque des colis \u00e0 bas co\u00fbts import\u00e9s directement de Chine est r\u00e9volue, pr\u00e9disent les experts de l\u2019Universit\u00e9 d\u2019Anvers. En cause\u00a0: la brutale augmentation des frais d\u2019exp\u00e9dition et de livraison, associ\u00e9e aux probl\u00e8mes capacit\u00e9 provoqu\u00e9s par le coronavirus.\u00a0<\/span><\/p>\n

<\/p>\n

\u00a0<\/p>\n

Cocktail empoisonn\u00e9<\/span><\/h2>\n

Le prix des produits vendus en ligne sur des plates-formes \u00e0 bas prix comme\u00a0AliExpress<\/strong>\u00a0et\u00a0Wish<\/strong>\u00a0devrait augmenter de mani\u00e8re significative, affirment le professeur d\u2019\u00e9conomie des transports Roel Gevaers et le professeur d\u2019\u00e9conomie de l\u2019aviation Wouter Dewulf (Universit\u00e9 d\u2019Anvers). Dans De Tijd, ils \u00e9voquent un \u00ab\u2009cocktail empoisonn\u00e9\u2009\u00bb de quatre ingr\u00e9dients<\/a> qui pourrait mettre un terme \u00e0 l\u2019\u00e2ge d\u2019or du dropshipping.<\/span><\/p>\n

\u00a0<\/span><\/p>\n

Deux de ces ingr\u00e9dients sont directement li\u00e9s \u00e0 l\u2019\u00e9pid\u00e9mie de coronavirus et \u00e0 ses cons\u00e9quences logistiques, et en particulier \u00e0 la disparition d\u2019une grande partie des vols long-courriers et la surcharge des entreprises europ\u00e9ennes de courrier qui n\u2019ont actuellement plus de place pour ces \u00ab\u2009petits extras\u2009\u00bb \u00e0 bas co\u00fbts en provenance de Chine. Roel Gevaers et Wouter Dewulf rappellent ainsi que les soutes des avions de ligne repr\u00e9sentent plus de la moiti\u00e9 de la capacit\u00e9 de transport, et que la forte diminution du nombre de vols a d\u00e9cupl\u00e9 le prix du fret a\u00e9rien en provenance de Chine, pass\u00e9 de 0,75 \u00e0 7,5\u00a0dollars le kilo.<\/span><\/p>\n

\u00a0<\/span><\/p>\n

Une fois les articles d\u00e9barqu\u00e9s en Europe, les plates-formes chinoises passaient parfois par des entreprises de courrier commerciales comme DPD et UPS quand ces derni\u00e8res pouvaient leur offrir un tarif pr\u00e9f\u00e9rentiel\u00a0: comme une camionnette remplie \u00e0 ras bord est toujours plus rentable qu\u2019une camionnette \u00e0 moiti\u00e9 pleine, les Chinois \u00e9taient parfois en mesure de n\u00e9gocier un prix avantageux pour le \u00ab\u2009dernier kilom\u00e8tre\u2009\u00bb, traditionnellement le plus cher. Mais \u00e0 pr\u00e9sent que la crise sanitaire a dop\u00e9 l\u2019e-commerce au point de provoquer r\u00e9guli\u00e8rement des probl\u00e8mes de capacit\u00e9 au sein des entreprises de courrier, cette option est en train de dispara\u00eetre.<\/span><\/p>\n

\u00a0<\/span><\/p>\n

R\u00e9forme des tarifs postaux<\/span><\/h2>\n

De plus, le r\u00e9gime \u00ab\u2009caritatif\u2009\u00bb de l\u2019Union postale universelle \u00e9tait particuli\u00e8rement int\u00e9ressant pour les plates-formes web \u00e0 bas co\u00fbt\u00a0: encore consid\u00e9r\u00e9e comme un pays du tiers monde quand il a \u00e9t\u00e9 \u00e9labor\u00e9 dans les ann\u00e9es\u00a060, la Chine b\u00e9n\u00e9ficie d\u2019un tarif pr\u00e9f\u00e9rentiel sur le courrier qu\u2019elle exp\u00e9die dans le monde entier. Et ce r\u00e9gime n\u2019a pas \u00e9t\u00e9 adapt\u00e9 quand la Chine s\u2019est \u00e9lev\u00e9e au rang de superpuissance. Concr\u00e8tement, cela signifie que les entreprises postales nationales doivent livrer les colis en provenance de Chine presque gratuitement \u2013 voire \u00e0 perte, surtout s\u2019ils p\u00e8sent moins de deux kilos. Le pr\u00e9sident des \u00c9tats-Unis Donald Trump a\u00a0cependant mis fin \u00e0 ce syst\u00e8me<\/a>\u00a0: \u00e0 partir de 2021, chaque pays pourra fixer ses prix. Et cela pourrait presque tripler les tarifs postaux d\u2019ici 2025.<\/span><\/p>\n

\u00a0<\/span><\/p>\n

Enfin, il y a le nouveau r\u00e9gime fiscal de l\u2019Union europ\u00e9enne pour les livraisons \u00ab\u2009direct-to-consumer\u2009\u00bb qui vise pr\u00e9cis\u00e9ment ce tr\u00e8s populaire syst\u00e8me de dropshipping. Pour l\u2019instant, seuls les colis de plus de 22\u00a0euros sont soumis \u00e0 la TVA, et les droits d\u2019importation ne s\u2019appliquent qu\u2019aux colis de plus de 150\u00a0euros. Mais tout changera \u00e0 partir de janvier 2021, quand les colis de moins de 22\u00a0euros seront \u00e9galement soumis \u00e0 la TVA \u2013 en Belgique, cela implique une augmentation directe de 21\u00a0%.<\/span><\/p>\n

\u00a0<\/span><\/p>\n

C\u2019est donc l\u2019ensemble du mod\u00e8le \u00e9conomique des acteurs chinois de l\u2019e-commerce, fond\u00e9 sur des livraisons gratuites pour des commandes de quelques euros seulement, qui risque de s\u2019effondrer comme un ch\u00e2teau de cartes. Roel Gevaers et Wouter Dewulf voient donc l\u2019e-commerce europ\u00e9en reprendre du terrain si les Chinois ne mettent pas rapidement en place leurs propres bases logistiques europ\u00e9ennes \u2013 ce n\u2019est pas une co\u00efncidence si Alibaba\u00a0tente de s\u2019implanter \u00e0 Li\u00e8ge<\/a>\u00a0alors que son rival\u00a0JD.com<\/strong> veut en faire de m\u00eame dans le port de Zeebruges<\/a>…<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

L\u2019\u00e9poque des colis \u00e0 bas co\u00fbts import\u00e9s directement de Chine est r\u00e9volue, pr\u00e9disent les experts de l\u2019Universit\u00e9 d\u2019Anvers. En cause\u00a0: la brutale augmentation des frais d\u2019exp\u00e9dition et de livraison, associ\u00e9e aux probl\u00e8mes capacit\u00e9 provoqu\u00e9s par le coronavirus.\u00a0 \u00a0 Cocktail empoisonn\u00e9 Le prix des produits vendus en ligne sur des plates-formes \u00e0 bas prix comme\u00a0AliExpress\u00a0et\u00a0Wish\u00a0devrait augmenter […]<\/p>\n","protected":false},"author":1,"featured_media":41477,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-41480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"\nLa fin des colis \u00e0 bas co\u00fbt directement import\u00e9s de Chine - RetailDetail BE<\/title>\n<meta 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