{"id":4244,"date":"2013-10-25T07:53:19","date_gmt":"2013-10-25T07:53:19","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/le-concours-du-folder-de-lannee-sannonce-serre\/"},"modified":"2013-10-25T07:53:19","modified_gmt":"2013-10-25T07:53:19","slug":"le-concours-du-folder-de-lannee-sannonce-serre","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/le-concours-du-folder-de-lannee-sannonce-serre\/","title":{"rendered":"Le concours du Folder de l\u2019Ann\u00e9e s\u2019annonce serr\u00e9"},"content":{"rendered":"<h2>Neuf folders au deuxi\u00e8me tour<\/h2>\n<p>Les consommateurs ont jusqu\u2019au 4 novembre pour \u00e9lire leur folder favori : les trois premiers par cat\u00e9gorie (food, non-food et home &amp; garden) passeront\u00a0 au tour suivant. Pour l\u2019instant le combat est tr\u00e8s serr\u00e9 dans les trois cat\u00e9gories.\u00a0 Tout est donc encore possible !<\/p>\n<p>Au moins quinze folders sont encore dans la course pour les neuf places du deuxi\u00e8me tour :<br \/>* Food : Aldi, Carrefour Hypermarch\u00e9s &amp; Planet, Colruyt, Delhaize, Lidl<br \/>* Non-food : Decathlon, Dreamland, Kruidvat, Lidl, Makro<br \/>* Home &amp; Garden: Blokker, Brico, Gamma, Hubo, Pelckmans<\/p>\n<p>\u00a0<\/p>\n<h2>Proclamation festive le 28 novembre<\/h2>\n<p>A la cl\u00e9 du deuxi\u00e8me tour, deux prix : le prix du public et le prix du jury. Le vainqueur final sera proclam\u00e9 lors de la soir\u00e9e <a target=\"_blank\" href=\"http:\/\/www.retaildetailnight.be\/index.php\/fr\" rel=\"noopener\">RetailDetail Night le 28 novembre prochain<\/a>. Le d\u00e9tenteur du titre aura le privil\u00e8ge durant un an d\u2019afficher le label\u00a0 \u2018Meilleur Folder de l\u2019Ann\u00e9e\u2019 sur son folder.<\/p>\n<p>Mais quelle que soit l\u2019issue du concours, il n\u2019y aura pas de perdant. Chacun tirera profit de cette \u00e9lection, car elle est l\u2019occasion pour tout retailer de d\u00e9couvrir comment son folder est jug\u00e9 par les consommateurs et par un jury professionnel, tout en b\u00e9n\u00e9ficiant de l\u2019attention m\u00e9diatique li\u00e9e \u00e0 cet \u00e9v\u00e9nement.<\/p>\n<p>Si vous souhaitez encore donner un petit coup d\u2019acc\u00e9l\u00e9rateur dans cette derni\u00e8re ligne droite du premier tour, nous vous rappelons que <a target=\"_blank\" href=\"http:\/\/www.folderdelannee.be\/mail\/fr\/indexfr.html\" rel=\"noopener\">le \u2018paquet banni\u00e8res\u2019 \u00e0 t\u00e9l\u00e9charger gratuitement <\/a>est toujours disponible. Il vous reste une dizaine de jours pour stimuler vos clients \u00e0 voter pour votre folder.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduction : Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Neuf folders au deuxi\u00e8me tour Les consommateurs ont jusqu\u2019au 4 novembre pour \u00e9lire leur folder favori : les trois premiers par cat\u00e9gorie (food, non-food et home &amp; garden) passeront\u00a0 au tour suivant. Pour l\u2019instant le combat est tr\u00e8s serr\u00e9 dans les trois cat\u00e9gories.\u00a0 Tout est donc encore possible ! Au moins quinze folders sont encore [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-4244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le concours du Folder de l\u2019Ann\u00e9e s\u2019annonce serr\u00e9 - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/le-concours-du-folder-de-lannee-sannonce-serre\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le concours du Folder de l\u2019Ann\u00e9e s\u2019annonce serr\u00e9 - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Neuf folders au deuxi\u00e8me tour Les consommateurs ont jusqu\u2019au 4 novembre pour \u00e9lire leur folder favori : les trois premiers par cat\u00e9gorie (food, non-food et home &amp; garden) passeront\u00a0 au tour suivant. 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