{"id":42757,"date":"2020-08-20T07:55:26","date_gmt":"2020-08-20T07:55:26","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/bolcom-reageert-gevat-op-reacties-na-bannen-zwarte-piet-2\/"},"modified":"2020-08-20T07:55:26","modified_gmt":"2020-08-20T07:55:26","slug":"bolcom-reageert-gevat-op-reacties-na-bannen-zwarte-piet-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/bolcom-reageert-gevat-op-reacties-na-bannen-zwarte-piet-2\/","title":{"rendered":"Bol.com riposte face aux critiques suivant l\u2019interdiction du terme \u00ab\u2009Zwarte Piet\u2009\u00bb"},"content":{"rendered":"<p><span style=\"background-color:white\">La boutique en ligne\u00a0<strong>bol.com<\/strong>\u00a0bannit d\u00e9sormais de sa plateforme le terme \u00ab\u2009Zwarte Piet\u2009\u00bb (p\u00e8re Fouettard) et les images st\u00e9r\u00e9otyp\u00e9es qui lui sont associ\u00e9es. Cela suscite une certaine controverse, mais le d\u00e9taillant r\u00e9agit avec vivacit\u00e9.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><!--break--><\/p>\n<h2><span style=\"background-color:white\">\u00ab\u2009Vision progressiste\u2009\u00bb<\/span><\/h2>\n<p><span style=\"background-color:white\">Le terme \u00ab\u2009Zwarte Piet\u2009\u00bb ne pourra plus \u00eatre utilis\u00e9 sur la plateforme de bol.com \u00e0 partir de septembre\u00a0: il sera remplac\u00e9 par le terme neutre \u00ab\u2009Piet\u2009\u00bb. Les images repr\u00e9sentant Zwarte Piet de mani\u00e8re caricaturale et st\u00e9r\u00e9otyp\u00e9e sont \u00e9galement bannies de la boutique, les roetpieten (p\u00e8res Fouettards blancs noircis par la suie pr\u00e9sente dans les chemin\u00e9es) sont encore autoris\u00e9s. En outre, le d\u00e9taillant utilise maintenant le terme \u00ab\u2009beige\u2009\u00bb (ou une autre couleur appropri\u00e9e) lorsqu\u2019il fait r\u00e9f\u00e9rence \u00e0 une \u00ab\u2009couleur de peau\u2009\u00bb blanche. La mesure s\u2019applique \u00e0 la fois \u00e0 l\u2019assortiment de produits de la boutique en ligne et \u00e0 celui des partenaires commerciaux pr\u00e9sents sur la plateforme.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">\u00ab\u2009Bol.com est le magasin de tout le monde. Cela signifie que tout le monde devrait pouvoir utiliser la plateforme et s\u2019y sentir le bienvenu.\u00a0 Et ce dernier point n\u2019est pas possible avec un assortiment qui incite \u00e0 la discrimination\/haine et est donc per\u00e7u comme offensant\u2009\u00bb, d\u00e9clare la boutique en ligne pour justifier sa d\u00e9cision. La soci\u00e9t\u00e9 souligne que le terme \u00ab\u2009Zwarte Piet\u2009\u00bb peut \u00eatre per\u00e7u comme blessant. L\u2019ann\u00e9e derni\u00e8re, bol.com avait d\u00e9j\u00e0 interdit les images de personnes grim\u00e9es en noir. \u00ab\u2009Nous continuons \u00e0 apprendre et \u00e0 d\u00e9velopper nos politiques en fonction de la progression des visions\u2009\u00bb, explique le d\u00e9taillant.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<h2><span style=\"background-color:white\">Soutien et critiques<\/span><\/h2>\n<p><span style=\"background-color:white\">Cette annonce allait sans l\u2019ombre d\u2019un doute susciter une controverse. Sur les r\u00e9seaux sociaux, la boutique en ligne b\u00e9n\u00e9ficie d\u2019un grand soutien, mais est aussi victime de nombreuses critiques \u00e9mises par des admirateurs fanatiques de \u00ab\u2009Zwarte Piet\u2009\u00bb, qui ont lanc\u00e9 le hashtag #boycotbol. Pourtant, la soci\u00e9t\u00e9 r\u00e9pond toujours avec beaucoup d\u2019esprit \u00e0 ces attaques\u00a0:<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">&#8211;\u00a0\u00ab\u2009Oui, qui sommes-nous pour d\u00e9cider de ce que nous voulons vendre sur notre propre plateforme\u2009?\u2009\u00bb<\/span><\/p>\n<p><span style=\"background-color:white\">&#8211;\u00a0\u00ab\u2009Ne pouvez-vous plus jamais c\u00e9l\u00e9brer Saint Nicolas \u00e0 votre fa\u00e7on\u2009? Non, c\u2019est encore possible. Le seul changement, est que vous ne pouvez plus faire appel \u00e0 nous pour commander des articles affichant des repr\u00e9sentations st\u00e9r\u00e9otyp\u00e9es.\u2009\u00bb<\/span><\/p>\n<p><span style=\"background-color:white\">&#8211;\u00a0\u00ab\u2009Si vos traditions d\u00e9pendent de ce que vend une boutique en ligne, c\u2019est vraiment \u00e9trange. Nous n\u2019interdisons rien \u00e0 personne, vous devrez simplement trouver un autre point de vente pour acheter ce genre de choses.\u2009\u00bb<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Selon l\u2019expert en commerce de d\u00e9tail Cor Molenaar, bol.com n\u2019a pas \u00e0 craindre les cons\u00e9quences n\u00e9gatives d\u2019un boycott\u00a0: \u00ab\u2009<a href=\"https:\/\/www.telegraaf.nl\/financieel\/1827952517\/geen-boycot-bol-com-na-weren-van-zwarte-piet\" target=\"_blank\" rel=\"noopener\">Pour la plupart des personnes le sujet est tout simplement clos<\/a>\u2009\u00bb affirme-t-il dans De Telegraaf. Bien que certains observateurs estiment \u00e9galement que le d\u00e9taillant ne devrait pas prendre de d\u00e9cisions \u00e0 la place du consommateur.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La boutique en ligne\u00a0bol.com\u00a0bannit d\u00e9sormais de sa plateforme le terme \u00ab\u2009Zwarte Piet\u2009\u00bb (p\u00e8re Fouettard) et les images st\u00e9r\u00e9otyp\u00e9es qui lui sont associ\u00e9es. Cela suscite une certaine controverse, mais le d\u00e9taillant r\u00e9agit avec vivacit\u00e9. \u00a0 \u00ab\u2009Vision progressiste\u2009\u00bb Le terme \u00ab\u2009Zwarte Piet\u2009\u00bb ne pourra plus \u00eatre utilis\u00e9 sur la plateforme de bol.com \u00e0 partir de septembre\u00a0: il [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-42757","post","type-post","status-publish","format-standard","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bol.com riposte face aux critiques suivant l\u2019interdiction du terme \u00ab\u2009Zwarte Piet\u2009\u00bb - 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