{"id":4318,"date":"2013-11-06T07:52:20","date_gmt":"2013-11-06T07:52:20","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/cloture-du-premier-tour-de-lelection-du-meilleur-folder-de-lannee\/"},"modified":"2013-11-06T07:52:20","modified_gmt":"2013-11-06T07:52:20","slug":"cloture-du-premier-tour-de-lelection-du-meilleur-folder-de-lannee","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/cloture-du-premier-tour-de-lelection-du-meilleur-folder-de-lannee\/","title":{"rendered":"Cl\u00f4ture du premier tour de l\u2019\u00e9lection du \u2018Meilleur Folder de l\u2019Ann\u00e9e\u2019"},"content":{"rendered":"<h2>Neuf folders au deuxi\u00e8me tour<\/h2>\n<p>A l\u2019issue du premier tour, o\u00f9 quelques grands noms ont \u00e9t\u00e9 \u00e9vinc\u00e9s de justesse apr\u00e8s une lutte serr\u00e9e, trois vainqueurs par cat\u00e9gorie ont \u00e9t\u00e9 s\u00e9lectionn\u00e9s et passeront au tour suivant :<\/p>\n<p>* Food: Colruyt, Delhaize, Lidl<br \/>* Non-food: Kruidvat, Lidl, Makro<br \/>* Home &amp; Garden: Brico, Gamma, Hubo<\/p>\n<p>Avant la proclamation du vainqueur final lors de la soir\u00e9e RetailDetail Night du 28 novembre, un sondage sera effectu\u00e9 aupr\u00e8s du public afin qu\u2019il juge les folders sur base de diff\u00e9rents aspects. Le folder ayant obtenu le score le plus \u00e9lev\u00e9 au sein de sa cat\u00e9gorie sortira vainqueur de sa cat\u00e9gorie ; le folder ayant obtenu le score le plus \u00e9lev\u00e9 toutes cat\u00e9gories confondues sera le laur\u00e9at final et d\u00e9tenteur du titre de \u2018Meilleur Folder de l\u2019Ann\u00e9e\u2019 durant un an.<\/p>\n<h2>\n<br \/>Un jury professionnel se prononcera \u00e9galement<\/h2>\n<p>Et ce n\u2019est pas tout ! Il y aura encore un autre prix \u00e0 gagner pour l\u2019un des neuf : un jury professionnel \u00e9valuera les folders selon diff\u00e9rents crit\u00e8res, tels que le lay-out, la r\u00e9daction et la qualit\u00e9 d\u2019impression. Le vainqueur de cette \u00e9valuation se verra d\u00e9cerner le prix du jury.<\/p>\n<p>Mais en d\u00e9finitive il n\u2019y aura pas de r\u00e9el perdant dans ce concours, car outre l\u2019honneur d\u2019avoir \u00e9t\u00e9 s\u00e9lectionn\u00e9 pour le deuxi\u00e8me tour,\u00a0 cette \u00e9lection est l\u2019occasion pour les neuf gagnants de d\u00e9couvrir comment les consommateurs et les professionnels per\u00e7oivent leur folder sur base de divers crit\u00e8res : un prix d\u2019une valeur inestimable.<\/p>\n<p>Vous souhaitez \u00eatre pr\u00e9sent lors de la proclamation du tout premier award de \u2018Meilleur Folder de l\u2019Ann\u00e9e\u2019 ? Inscrivez-vous d\u00e8s maintenant \u00e0 la soir\u00e9e RetailDetail Night du 28 novembre. Ne tardez pas trop, car la moiti\u00e9 des places ont d\u00e9j\u00e0 \u00e9t\u00e9 vendues. L\u2019ann\u00e9e derni\u00e8re nous avons d\u00fb cl\u00f4turer les inscriptions une semaine avant la date pr\u00e9vue et cette ann\u00e9e peut-\u00eatre plus t\u00f4t encore.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduction : Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Neuf folders au deuxi\u00e8me tour A l\u2019issue du premier tour, o\u00f9 quelques grands noms ont \u00e9t\u00e9 \u00e9vinc\u00e9s de justesse apr\u00e8s une lutte serr\u00e9e, trois vainqueurs par cat\u00e9gorie ont \u00e9t\u00e9 s\u00e9lectionn\u00e9s et passeront au tour suivant : * Food: Colruyt, Delhaize, Lidl* Non-food: Kruidvat, Lidl, Makro* Home &amp; Garden: Brico, Gamma, Hubo Avant la proclamation du [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-4318","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cl\u00f4ture du premier tour de l\u2019\u00e9lection du \u2018Meilleur Folder de l\u2019Ann\u00e9e\u2019 - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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