{"id":43272,"date":"2020-09-14T09:59:14","date_gmt":"2020-09-14T09:59:14","guid":{"rendered":"https:\/\/www.retaildetail.be\/maison-deco\/annee-record-pour-la-chaine-dameublement-jysk-grace-aux-staycations\/"},"modified":"2020-09-14T09:59:14","modified_gmt":"2020-09-14T09:59:14","slug":"annee-record-pour-la-chaine-dameublement-jysk-grace-aux-staycations","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/annee-record-pour-la-chaine-dameublement-jysk-grace-aux-staycations\/","title":{"rendered":"Ann\u00e9e record pour la cha\u00eene d\u2019ameublement JYSK gr\u00e2ce aux staycations"},"content":{"rendered":"<p><span style=\"background-color:white\"><strong>JYSK\u00a0<\/strong>a r\u00e9alis\u00e9 un chiffre d\u2019affaires record de 4,1 milliards d\u2019euros au cours du dernier exercice comptable 2019\/2020. Il s\u2019agit donc d\u2019une croissance de 7,6\u00a0% que l\u2019entreprise doit \u00e0 la crise du coronavirus\u00a0: les consommateurs ont investi dans leur maison pour leur \u00ab\u2009staycation\u2009\u00bb.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><!--break--><\/p>\n<h2><span style=\"background-color:white\">Le budget voyage passe dans les meubles<\/span><\/h2>\n<p><span style=\"background-color:white\">Nombreux sont ceux \u00e0 avoir d\u00e9pens\u00e9 leur budget voyage pour acheter de nouveaux meubles pour leur maison et leur jardin, pense Jan B\u00f8gh, PDG de la cha\u00eene d\u2019ameublement JYSK. Le dirigeant a v\u00e9cu une ann\u00e9e record gr\u00e2ce \u00e0 la pand\u00e9mie. Le chiffre d\u2019affaires a augment\u00e9 de 7,6\u00a0% au cours du dernier exercice comptable 2019\/2020 pour atteindre 4,1 milliards d\u2019euros.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Le nombre de clients a \u00e9galement atteint un niveau proche de celui de l\u2019ann\u00e9e pr\u00e9c\u00e9dente, malgr\u00e9 le fait que la majorit\u00e9 des magasins JYSK aient d\u00fb garder portes closes en mars et avril. Selon B\u00f8gh, cette croissance r\u00e9sulte donc de la combinaison entre de bonnes ventes avant l\u2019apparition du virus et une augmentation significative du nombre de clients apr\u00e8s le confinement. Comme ailleurs, les ventes en ligne ont \u00e9galement d\u00e9coll\u00e9 de mani\u00e8re significative.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<h2><span style=\"background-color:white\">Cons\u00e9quences \u00e9conomiques encore \u00e0 venir<\/span><\/h2>\n<p><span style=\"background-color:white\">Le calcul du b\u00e9n\u00e9fice n\u2019est pas encore termin\u00e9, mais le PDG \u00e9voque d\u00e9j\u00e0 une \u00e9volution positive,\u00a0bien qu\u2019il pr\u00e9vienne aussi que la cha\u00eene a d\u00fb supporter de nombreux co\u00fbts suppl\u00e9mentaires. \u00c0 cause de la crise sanitaire, JYSK a \u00e9galement vu son expansion europ\u00e9enne ralentir quelque peu &#8211; ce qui a permis d\u2019\u00e9pargner des investissements.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Cependant, la formule, connue pour sa politique d\u2019expansion agressive, est d\u00e9termin\u00e9e \u00e0 rattraper les d\u00e9g\u00e2ts. Alors que JYSK a \u00ab\u2009seulement\u2009\u00bb ouvert 106 nouveaux magasins en 2019\/20, le d\u00e9taillant de meubles pr\u00e9voit d\u2019en ouvrir plus de 150 nouveaux pendant l\u2019exercice en cours.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Jan B\u00f8gh souligne n\u00e9anmoins que les d\u00e9fis \u00e0 surmonter lors de cet exercice pourraient bien \u00eatre encore plus importants que ceux de l\u2019ann\u00e9e pr\u00e9c\u00e9dente. \u00ab\u2009Les gouvernements europ\u00e9ens ayant soutenu l\u2019emploi et l\u2019\u00e9conomie, de nombreuses entreprises n\u2019ont pas subi l\u2019impact \u00e9conomique r\u00e9el du coronavirus au cours de l\u2019exercice pr\u00e9c\u00e9dent. Je m\u2019attends donc \u00e0 ce que cela affecte beaucoup d\u2019entreprises en 2021, et si le ch\u00f4mage augmente fortement, cela aura \u00e9galement des cons\u00e9quences pour JYSK\u2009\u00bb, d\u00e9clare-t-il.<\/span><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>JYSK\u00a0a r\u00e9alis\u00e9 un chiffre d\u2019affaires record de 4,1 milliards d\u2019euros au cours du dernier exercice comptable 2019\/2020. Il s\u2019agit donc d\u2019une croissance de 7,6\u00a0% que l\u2019entreprise doit \u00e0 la crise du coronavirus\u00a0: les consommateurs ont investi dans leur maison pour leur \u00ab\u2009staycation\u2009\u00bb. \u00a0 Le budget voyage passe dans les meubles Nombreux sont ceux \u00e0 avoir [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":43269,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-43272","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ann\u00e9e record pour la cha\u00eene 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