{"id":43291,"date":"2020-09-14T15:42:50","date_gmt":"2020-09-14T15:42:50","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/aldi-fait-ses-premiers-pas-en-ligne\/"},"modified":"2020-09-14T15:42:50","modified_gmt":"2020-09-14T15:42:50","slug":"aldi-fait-ses-premiers-pas-en-ligne","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/aldi-fait-ses-premiers-pas-en-ligne\/","title":{"rendered":"Aldi fait ses premiers pas en ligne"},"content":{"rendered":"<p><span style=\"background-color:white\"><strong>Aldi S\u00fcd<\/strong>\u00a0fait ses premiers pas dans l\u2019e-commerce au Royaume-Uni. Le discounter y m\u00e8ne un test de commande de courses en ligne avec click&amp;collect et exp\u00e9rimente une collaboration avec\u00a0<strong>Deliveroo\u00a0<\/strong>dans les villes.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><!--break--><\/p>\n<h2><span style=\"background-color:white\">Test r\u00e9serv\u00e9 au personnel<\/span><\/h2>\n<p><span style=\"background-color:white\">Aldi S\u00fcd a profit\u00e9 du confinement pour faire ses premiers pas dans l\u2019e-commerce avec\u00a0<a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/aldi-ouvre-sa-premi%C3%A8re-boutique-en-ligne\" target=\"_blank\" rel=\"noopener\">des boxes de 22 produits de base livr\u00e9s \u00e0 domicile<\/a> au Royaume-Uni. Et le discounter semble avoir appr\u00e9ci\u00e9. La cha\u00eene allemande passe maintenant \u00e0 l\u2019\u00e9tape suivante et essaie un syst\u00e8me <em>click&amp;collect<\/em>. L\u2019exp\u00e9rience reste pour l\u2019instant tr\u00e8s limit\u00e9e, mais le retailer \u00e9voque d\u00e9j\u00e0 un d\u00e9ploiement rapide si le succ\u00e8s est au rendez-vous.<\/span><\/p>\n<p><span style=\"background-color:white\">Dans un magasin du centre de l\u2019Angleterre, les employ\u00e9s peuvent commander en ligne des produits alimentaires pour eux-m\u00eames. Une fois la commande pass\u00e9e, une plage horaire leur est communiqu\u00e9e pendant laquelle les produits alimentaires seront apport\u00e9s sans contact dans la voiture par d\u2019autres employ\u00e9s du magasin.\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<h2><span style=\"background-color:white\">Livr\u00e9 dans la demi-heure <\/span><\/h2>\n<p><span style=\"background-color:white\">La cha\u00eene envisage d\u2019\u00e9tendre cette option <a href=\"https:\/\/www.essentialretail.com\/news\/aldi-trials-click-collect\/\" target=\"_blank\" rel=\"noopener\">\u00e0 d\u2019autres magasins britanniques<\/a>\u00a0et aux clients dans les prochaines semaines, rapporte Essential Retail. Les employ\u00e9s de l\u2019Aldi pr\u00e9pareront les commandes dans les magasins et les d\u00e9poseront \u00e0 des points d\u2019enl\u00e8vement d\u00e9sign\u00e9s sur les parkings.<\/span><\/p>\n<p><span style=\"background-color:white\">Pendant ce temps, Aldi teste \u00e9galement une collaboration avec Deliveroo\u00a0: les clients peuvent se faire livrer des produits \u00e0 domicile par des coursiers \u00e0 v\u00e9lo depuis divers magasins des East Midlands, de Londres, de Cambridge et de Manchester. Les consommateurs ont le choix parmi un assortiment de plus de 300 produits Aldi qui sont livr\u00e9s dans la demi-heure.<\/span><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aldi S\u00fcd\u00a0fait ses premiers pas dans l\u2019e-commerce au Royaume-Uni. Le discounter y m\u00e8ne un test de commande de courses en ligne avec click&amp;collect et exp\u00e9rimente une collaboration avec\u00a0Deliveroo\u00a0dans les villes. \u00a0 Test r\u00e9serv\u00e9 au personnel Aldi S\u00fcd a profit\u00e9 du confinement pour faire ses premiers pas dans l\u2019e-commerce avec\u00a0des boxes de 22 produits de base [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":43288,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-43291","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Aldi fait ses premiers pas en ligne - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Aldi S\u00fcd\u00a0fait ses premiers pas dans l\u2019e-commerce au Royaume-Uni. 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