{"id":43432,"date":"2020-09-21T15:25:55","date_gmt":"2020-09-21T15:25:55","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/de-bijenkorf-fait-ses-premiers-pas-en-francais\/"},"modified":"2020-09-21T15:25:55","modified_gmt":"2020-09-21T15:25:55","slug":"de-bijenkorf-fait-ses-premiers-pas-en-francais","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/de-bijenkorf-fait-ses-premiers-pas-en-francais\/","title":{"rendered":"De Bijenkorf fait ses premiers pas en fran\u00e7ais"},"content":{"rendered":"<p><span style=\"background-color:white\">Le webshop francophone de\u00a0<strong>De Bijenkorf<\/strong>\u00a0est d\u00e9sormais en ligne. La cha\u00eene n\u00e9erlandaise de grands magasins haut de gamme veut s\u00e9duire Bruxelles et la Wallonie avant de se lancer \u00e0 la conqu\u00eate de la France et de l\u2019Autriche.<\/span><\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2><span style=\"background-color:white\">La France apr\u00e8s la Belgique <\/span><\/h2>\n<p><span style=\"background-color:white\">De Bijenkorf \u00e9tend son rayon d\u2019action \u00e0 la Belgique francophone\u00a0: comme annonc\u00e9 pr\u00e9c\u00e9demment, le webshop belge est d\u00e9sormais disponible en version fran\u00e7aise. La cha\u00eene n\u00e9erlandaise de grands magasins fait ainsi ses premiers pas en langue fran\u00e7aise, alors que sa PDG Giovanni Colauto y voit surtout une \u00e9volution logique.\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">\u00ab\u2009Le <a href=\"https:\/\/fashionunited.nl\/nieuws\/retail\/bijenkorf-van-start-met-franstalige-webshop-voor-wallonie\/2020092146746\" target=\"_blank\" rel=\"noopener\">d\u00e9ploiement en ligne r\u00e9ussi<\/a>\u00a0en Flandre il y a cinq ans et en Allemagne l\u2019ann\u00e9e derni\u00e8re\u2009\u00bb a manifestement attis\u00e9 son ambition. Apr\u00e8s Bruxelles et la Wallonie, la formule de supermarch\u00e9s de luxe pr\u00e9pare\u00a0<a href=\"https:\/\/www.retaildetail.be\/fr\/news\/mode\/de-bijenkorf-vise-la-wallonie-apr%C3%A8s-une-excellente-ann%C3%A9e-2019\" target=\"_blank\" rel=\"noopener\">son arriv\u00e9e en France et en Autriche<\/a>. Des boutiques en ligne devraient y ouvrir leurs portes avant la fin de l\u2019ann\u00e9e.\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">L\u2019avantage d\u2019une pure pr\u00e9sence en ligne n\u2019a jamais \u00e9t\u00e9 plus \u00e9vident depuis la crise sanitaire, avait d\u00e9j\u00e0 laiss\u00e9 entendre Giovanni Colauto. Le CEO explique aussi ses projets omnichannel dans son\u00a0<a href=\"https:\/\/www.futureofshopping.be\/nl\/future-of-department-stores\/\" target=\"_blank\" rel=\"noopener\">nouveau livre, The Future of Department Stores<\/a>, consacr\u00e9 au nouveau r\u00f4le des grands magasins traditionnels.<\/span><\/p>\n<p><span style=\"background-color:white\">En Belgique francophone comme en Flandre, De Bijenkorf proposera des livraisons et des retours gratuits, et ceux qui commanderont avant 22 heures recevront leur colis le lendemain. La boutique en ligne laissera \u00e9galement un d\u00e9lai de r\u00e9flexion de 60 jours \u00e0 ses clients.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><a href=\"https:\/\/www.futureofshopping.be\/en\/future-of-department-stores\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" alt=\"\" src=\"\/sites\/default\/files\/departmentstores_en_quote1_0.jpg\" style=\"height:210px;width:400px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le webshop francophone de\u00a0De Bijenkorf\u00a0est d\u00e9sormais en ligne. La cha\u00eene n\u00e9erlandaise de grands magasins haut de gamme veut s\u00e9duire Bruxelles et la Wallonie avant de se lancer \u00e0 la conqu\u00eate de la France et de l\u2019Autriche. \u00a0 La France apr\u00e8s la Belgique De Bijenkorf \u00e9tend son rayon d\u2019action \u00e0 la Belgique francophone\u00a0: comme annonc\u00e9 pr\u00e9c\u00e9demment, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":43429,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-43432","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>De Bijenkorf fait ses premiers pas en fran\u00e7ais - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Le webshop francophone de\u00a0De Bijenkorf\u00a0est d\u00e9sormais en ligne. 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