{"id":43573,"date":"2020-09-29T08:02:23","date_gmt":"2020-09-29T08:02:23","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/de-la-biere-fumee-pour-lutter-contre-les-effets-du-coronavirus-2\/"},"modified":"2020-09-29T08:02:23","modified_gmt":"2020-09-29T08:02:23","slug":"de-la-biere-fumee-pour-lutter-contre-les-effets-du-coronavirus-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/de-la-biere-fumee-pour-lutter-contre-les-effets-du-coronavirus-2\/","title":{"rendered":"De la bi\u00e8re \u00ab fum\u00e9e \u00bb pour lutter contre les effets du coronavirus"},"content":{"rendered":"<p><span style=\"background-color:white\">Avec sa bi\u00e8re blonde \u00ab\u2009fum\u00e9e\u2009\u00bb Cornet Smoked,\u00a0<strong>Swinkels Family Brewers<\/strong>\u00a0propose une exp\u00e9rience unique. Le brasseur esp\u00e8re ainsi donner un coup de pouce \u00e0 l\u2019horeca, frapp\u00e9 de plein fouet par la crise sanitaire.<\/span><\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2><span style=\"background-color:white\">L\u00e9g\u00e8re touche de fum\u00e9<\/span><\/h2>\n<p><span style=\"background-color:white\">Apr\u00e8s le lancement r\u00e9ussi de Cornet en 2014, les brasseurs de la Brouwerij De Hoorn (qui fait partie de Swinkels Family Brewers, comme Palm) lancent la Cornet Smoked\u00a0: une bi\u00e8re belge blonde unique caract\u00e9ris\u00e9e par une subtile note fum\u00e9e apr\u00e8s l\u2019ajout des copeaux de ch\u00eane fum\u00e9s lors du brassage. \u00ab\u2009Elle a tout du caract\u00e8re \u00e0 la fois doux et puissant de la Cornet, mais cette petite touche fum\u00e9e lui conf\u00e8re davantage de profondeur en bouche\u2009\u00bb, explique le ma\u00eetre-brasseur Stijn Bundervoet.<br \/>\n\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Cornet est l\u2019une des nouvelles bi\u00e8res qui a remport\u00e9 le plus de succ\u00e8s en Belgique et aux Pays-Bas ces derni\u00e8res ann\u00e9es. En six ans, la marque a enregistr\u00e9 une croissance soutenue dans l\u2019horeca et la vente au d\u00e9tail. L\u2019id\u00e9e d\u2019ajouter une exp\u00e9rience gustative suppl\u00e9mentaire trouve son origine \u00e0 la fois dans l\u2019esprit des brasseurs et dans les r\u00e9actions de consommateurs. Le d\u00e9veloppement de la Cornet Smoked a pris plus d\u2019un an. Le brasseur esp\u00e8re ainsi renouer avec la croissance, car la crise sanitaire a lourdement pes\u00e9 sur les ventes de bi\u00e8res, surtout dans le canal out-of-home.<br \/>\n\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">La nouvelle bi\u00e8re sera lanc\u00e9e d\u00e9but octobre sous la forme d\u2019une \u00e9dition limit\u00e9e en bouteilles de 33 centilitres. En Belgique, elle sera disponible chez Colruyt, Spar, Alvo, Okay, Collect &amp; Go, dans les magasins de boissons et les \u00e9tablissements horeca sp\u00e9cialis\u00e9s ainsi qu\u2019en ligne. Aux Pays-Bas, la Cornet Smoked sera pr\u00e9sente sur les rayons de Jan Linders, dans certains magasins de boissons, dans l\u2019horeca et en ligne.<br \/>\n\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">On notera en particulier le \u00ab\u2009rituel\u2009\u00bb imagin\u00e9 par le brasseur pour les \u00e9tablissements horeca haut de gamme\u00a0: avant de verser la bi\u00e8re, le verre est rempli de fum\u00e9e au moyen d\u2019un \u00ab\u2009smoke gun\u2009\u00bb qui renforce le caract\u00e8re fum\u00e9 et ajoute des ar\u00f4mes suppl\u00e9mentaires.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avec sa bi\u00e8re blonde \u00ab\u2009fum\u00e9e\u2009\u00bb Cornet Smoked,\u00a0Swinkels Family Brewers\u00a0propose une exp\u00e9rience unique. Le brasseur esp\u00e8re ainsi donner un coup de pouce \u00e0 l\u2019horeca, frapp\u00e9 de plein fouet par la crise sanitaire. \u00a0 L\u00e9g\u00e8re touche de fum\u00e9 Apr\u00e8s le lancement r\u00e9ussi de Cornet en 2014, les brasseurs de la Brouwerij De Hoorn (qui fait partie de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":43570,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-43573","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>De la bi\u00e8re \u00ab fum\u00e9e \u00bb pour lutter contre les effets du coronavirus - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Avec sa bi\u00e8re blonde \u00ab\u2009fum\u00e9e\u2009\u00bb Cornet Smoked,\u00a0Swinkels Family Brewers\u00a0propose une exp\u00e9rience unique. 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