{"id":43999,"date":"2020-10-16T07:02:17","date_gmt":"2020-10-16T07:02:17","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/casino-presente-a-son-tour-un-magasin-autonome\/"},"modified":"2020-10-16T07:02:17","modified_gmt":"2020-10-16T07:02:17","slug":"casino-presente-a-son-tour-un-magasin-autonome","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/casino-presente-a-son-tour-un-magasin-autonome\/","title":{"rendered":"Casino pr\u00e9sente \u00e0 son tour un magasin autonome"},"content":{"rendered":"<p><span style=\"background-color:white\">Au si\u00e8ge de\u00a0<strong>Monoprix<\/strong>\u00a0\u00e0 Clichy,\u00a0<strong>Casino<\/strong>\u00a0a pr\u00e9sent\u00e9 la \u00ab\u2009BlackBox\u2009\u00bb\u00a0: le premier magasin autonome du d\u00e9taillant fran\u00e7ais. Contrairement \u00e0\u00a0<strong>Amazon Go<\/strong>, il ne fait pas appel \u00e0 des cam\u00e9ras co\u00fbteuses. Mais c\u2019est aussi la faiblesse du syst\u00e8me.<\/span><\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2><span style=\"background-color:white\">Primeur fran\u00e7aise<\/span><\/h2>\n<p><span style=\"background-color:white\">Avec sa BlackBox, Casino devient le premier distributeur fran\u00e7ais \u00e0 lancer officiellement un concept de magasin automatis\u00e9. Sur une surface de 18\u00a0m\u00b2, il proposera 300 r\u00e9f\u00e9rences. Ce sera surtout des snacks, des articles m\u00e9nagers et des produits de soins. <\/span>\u00ab\u2009<span style=\"background-color:white\">Nous avons\u00a0<a href=\"https:\/\/www.lsa-conso.fr\/decouvrez-black-box-le-premier-magasin-automatise-de-monop,360723\" target=\"_blank\" rel=\"noopener\">commenc\u00e9 les premiers travaux il y a un an et demi<\/a>\u00a0et l\u2019objectif consiste \u00e0 fluidifier l\u2019exp\u00e9rience d\u2019achats\u2009\u00bb, explique Lorraine Gentin, directrice adjointe de l\u2019innovation et de la transformation digitale du groupe Casino, \u00e0 LSA. La BlackBox a \u00e9t\u00e9 test\u00e9e en profondeur par les employ\u00e9s de Monoprix ces derni\u00e8res semaines.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">On remarquera qu\u2019aucune application ne devra \u00eatre t\u00e9l\u00e9charg\u00e9e pour pouvoir faire des achats. Une carte de cr\u00e9dit suffit pour entrer dans le magasin. Vous retirez ensuite les articles d\u00e9sir\u00e9s des rayons et il vous suffit de valider votre achat sur un \u00e9cran tactile. Si vous voulez une facture, vous pouvez saisir votre adresse \u00e9lectronique. Le paiement est effectu\u00e9 sans contact.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<h2><span style=\"background-color:white\">Balances<\/span><\/h2>\n<p><span style=\"background-color:white\">Une autre diff\u00e9rence tr\u00e8s importante par rapport \u00e0 Amazon Go, par exemple, est l\u2019absence totale de cam\u00e9ras. Les rayons de BlackBox sont \u00e9quip\u00e9s de balances hypersensibles capables d\u2019enregistrer la moindre variation de poids. Combin\u00e9e \u00e0 l\u2019intelligence artificielle n\u00e9cessaire, la technologie permet d\u2019identifier le produit pris par le client. Le syst\u00e8me est ainsi \u00e0 la fois conforme au RGPD et beaucoup moins cher qu\u2019un syst\u00e8me de cam\u00e9ra, ce qui le rend tr\u00e8s attractif en vue d\u2019une commercialisation ult\u00e9rieure.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Mais il pr\u00e9sente aussi plusieurs faiblesses. Par exemple, le syst\u00e8me est incapable de faire la distinction entre des produits tr\u00e8s similaires, comme une bouteille de Coca normal et une bouteille de Coca Z\u00e9ro. La seule fa\u00e7on de contourner ce probl\u00e8me est de placer les produits en question suffisamment loin les uns des autres dans le magasin. Une autre limite est le nombre de clients qui peuvent \u00eatre pr\u00e9sents simultan\u00e9ment dans le magasin. En effet, la technologie ne peut traiter qu\u2019un seul panier \u00e0 la fois. Par cons\u00e9quent, si plusieurs clients sont pr\u00e9sents, tous les produits se retrouveraient dans le m\u00eame panier virtuel.<\/span><\/p>\n<p><span style=\"background-color:white\">\u00a0<\/span><\/p>\n<p><span style=\"background-color:white\">Monoprix\u200b\u200b pr\u00e9voit d\u2019installer 10 BlackBox dans un d\u00e9lai d\u2019un \u00e0 deux ans. Chaque magasin-conteneur sera reli\u00e9 \u00e0 un magasin physique qui en assurera la gestion, l\u2019entretien et le r\u00e9assortiment. La BlackBox install\u00e9e au si\u00e8ge social d\u00e9m\u00e9nagera dans environ 8 semaines. Elle sera alors accessible au grand public et pourra subir son premier test.<\/span><\/p>\n<p>\u00a0<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Au si\u00e8ge de\u00a0Monoprix\u00a0\u00e0 Clichy,\u00a0Casino\u00a0a pr\u00e9sent\u00e9 la \u00ab\u2009BlackBox\u2009\u00bb\u00a0: le premier magasin autonome du d\u00e9taillant fran\u00e7ais. Contrairement \u00e0\u00a0Amazon Go, il ne fait pas appel \u00e0 des cam\u00e9ras co\u00fbteuses. Mais c\u2019est aussi la faiblesse du syst\u00e8me. \u00a0 Primeur fran\u00e7aise Avec sa BlackBox, Casino devient le premier distributeur fran\u00e7ais \u00e0 lancer officiellement un concept de magasin automatis\u00e9. Sur une [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":43996,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-43999","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Casino pr\u00e9sente \u00e0 son tour un magasin autonome - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Au si\u00e8ge de\u00a0Monoprix,\u00a0Casino\u00a0a pr\u00e9sent\u00e9 la BlackBox\u2009: le premier magasin autonome du d\u00e9taillant fran\u00e7ais. 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